Link copied to clipboard # Bitly vs Rebrandly Comparison - What are their main differences? Share [ Export ](/compare/bitly/rebrandly/export.csv) BitlyRebrandly[+ Add Product](#) Pricing **Bitly** Free Trial **$0.00** · Free **$120.00** flat\_rate Per Year · Core **$35.00** flat\_rate Per Month · Growth **$300.00** flat\_rate Per Month · Premium **Contact Vendor for Pricing** · Enterprise Show more **Rebrandly** Free Trial **Free** 10 Branded Links Per Month · Free **$11.00** 250 Branded links Per Month · Essentials **$32.00** 1500 Branded links Per Month · Professional **$99.00** 3500 Branded links Per Month · Growth **Contact Us** 1 custom number of links and seats Per Month · Enterprise Show more **Pricing Insights** from reviews Perceived Cost **Bitly** $$$$$ **Rebrandly** $$$$$ Average Discount **Bitly** 7%1% more **Rebrandly** 6% Uncover valuable pricing insights from real user feedback to improve your shopping experience. See it for free Time to Implement **Bitly** 6 months Based on 100 responses **Rebrandly** 6 months Based on 100 responses Return on Investment **Bitly** 6 months Based on 100 responses **Rebrandly** 6 months Based on 100 responses ![Bitly](https://images.g2crowd.com/uploads/product/hd_favicon/1487565593/bitly.svg "Bitly") ![Rebrandly](https://images.g2crowd.com/uploads/product/hd_favicon/63a26ee35f7963d6dbb0361caf65b92f/rebrandly.svg "Rebrandly") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **Bitly** [ Ease of Use (127) ](https://www.g2.com/products/bitly/reviews?filters%5Bsentiment_snippet%5D=1744282&qs=pros-and-cons#reviews)[ Link Shortening (93) ](https://www.g2.com/products/bitly/reviews?filters%5Bsentiment_snippet%5D=1748960&qs=pros-and-cons#reviews)[ Expensive (31) ](https://www.g2.com/products/bitly/reviews?filters%5Bsentiment_snippet%5D=1745769&qs=pros-and-cons#reviews)[ Link Management (29) ](https://www.g2.com/products/bitly/reviews?filters%5Bsentiment_snippet%5D=1748422&qs=pros-and-cons#reviews) **Rebrandly** [ URL Shortening (4) ](https://www.g2.com/products/rebrandly/reviews?filters%5Bsentiment_snippet%5D=1689186&qs=pros-and-cons#reviews)[ Ease of Use (2) ](https://www.g2.com/products/rebrandly/reviews?filters%5Bsentiment_snippet%5D=1689300&qs=pros-and-cons#reviews)[ Confusing Interface (1) ](https://www.g2.com/products/rebrandly/reviews?filters%5Bsentiment_snippet%5D=2291924&qs=pros-and-cons#reviews)[ Design Quality (1) ](https://www.g2.com/products/rebrandly/reviews?filters%5Bsentiment_snippet%5D=2291978&qs=pros-and-cons#reviews) Integrations **Bitly** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_30248e9852afc2a255bc4222f85b98af/khoros-social-media-management.png "Product Avatar Image") Khoros Social Media Management ](https://www.g2.com/products/khoros-social-media-management/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e04e4aaf59fc62bd4dc642ca5765f978/sprinklr-social.png "Product Avatar Image") Sprinklr Social ](https://www.g2.com/products/sprinklr-social/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_47d3a1103e64b9c2d8d907d26f16e836/twilio.png "Product Avatar Image") Twilio ](https://www.g2.com/products/twilio/reviews)[ View all ](https://www.g2.com/products/bitly/integrations) **Rebrandly** Not enough data Screenshots **Bitly** ![Bitly screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/126606/01-d2-dashboard-screen.png) **Rebrandly** ![Rebrandly screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/64252/Screenshot-2025-08-25-at-10.57.07-AM.png) **Ratings** from reviews Meets Requirements **Bitly** **9.1** /10 Based on 762 responses **Rebrandly** **9.1** /10 Based on 272 responses Ease of Use **Bitly** **9.4** /10 Based on 770 responses **Rebrandly** **9.5** /10 Based on 274 responses Ease of Setup **Bitly** **9.3** /10 Based on 401 responses **Rebrandly** **9.2** /10 Based on 148 responses Ease of Admin **Bitly** **9.2** /10 Based on 270 responses **Rebrandly** **9.3** /10 Based on 145 responses Quality of Support **Bitly** **8.6** /10 Based on 480 responses **Rebrandly** **9.0** /10 Based on 191 responses Has the product been a good partner in doing business? **Bitly** **9.0** /10 Based on 242 responses **Rebrandly** **9.2** /10 Based on 119 responses Product Direction (% positive) **Bitly** **7.9** /10 Based on 712 responses **Rebrandly** **8.5** /10 Based on 258 responses **Features** ratings from reviews URL Shortener **8.9** /10 Based on 473 responses **9.0** /10 Based on 205 responses Content Analytics **8.0** /10 Based on 222 responses **8.4** /10 Based on 137 responses Social Media Analytics **7.6** /10 Based on 59 responses Not enough data Uncover more feature rated insights from real users to improve your shopping experience. See it for free Landing Page Builders **7.1** /10 Based on 22 responses Not enough data QR Code Generator **8.0** /10 Based on 137 responses Not enough data Smart Link **7.7** /10 Based on 89 responses Not enough data User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 61.9% Mid-Market(51-1000 emp.) 28.3% Enterprise(\> 1000 emp.) 9.8% Small-Business(50 or fewer emp.) 61.9% Mid-Market(51-1000 emp.) 28.3% Enterprise(\> 1000 emp.) 9.8% Small-Business(50 or fewer emp.) 85.1% Mid-Market(51-1000 emp.) 11.4% Enterprise(\> 1000 emp.) 3.5% Small-Business(50 or fewer emp.) 85.1% Mid-Market(51-1000 emp.) 11.4% Enterprise(\> 1000 emp.) 3.5% **Reviewers' Industry** [![Bitly](https://images.g2crowd.com/uploads/product/hd_favicon/1487565593/bitly.svg "Bitly")](https://www.g2.com/products/bitly/reviews) Bitly Marketing and Advertising 16.8% Computer Software 6.7% Information Technology and Services 5.9% Non-Profit Organization Management 5.5% Real Estate 3.2% Other 61.9% [![Rebrandly](https://images.g2crowd.com/uploads/product/hd_favicon/63a26ee35f7963d6dbb0361caf65b92f/rebrandly.svg "Rebrandly")](https://www.g2.com/products/rebrandly/reviews) Rebrandly Marketing and Advertising 16.0% Information Technology and Services 7.3% Health, Wellness and Fitness 4.7% Computer Software 4.7% Internet 3.2% Other 64.1% Alternatives **Bitly Alternatives** ![BL.INK](https://images.g2crowd.com/uploads/product/hd_favicon/e429b5e1b4462b50fc4f4a8fefc49b27/bl-ink.svg "BL.INK") [ BL.INK ](/products/bl-ink/reviews) ![Uniqode QR Code Generator](https://images.g2crowd.com/uploads/product/hd_favicon/3c3648af245a6b13eb290d5234a87147/uniqode-qr-code-generator.svg "Uniqode QR Code Generator") [ Uniqode QR Code Generator ](/products/uniqode-qr-code-generator/reviews) ![TinyURL](https://images.g2crowd.com/uploads/product/hd_favicon/1f6159371f721e6495e2a94bd4d77431/tinyurl.svg "TinyURL") [ TinyURL ](/products/tinyurl/reviews) ![Flowcode](https://images.g2crowd.com/uploads/product/hd_favicon/72ca3265bdca6bc2ed838041604bc16d/flowcode.svg "Flowcode") [ Flowcode ](/products/flowcode/reviews) **Rebrandly Alternatives** ![BL.INK](https://images.g2crowd.com/uploads/product/hd_favicon/e429b5e1b4462b50fc4f4a8fefc49b27/bl-ink.svg "BL.INK") [ BL.INK ](/products/bl-ink/reviews) ![TinyURL](https://images.g2crowd.com/uploads/product/hd_favicon/1f6159371f721e6495e2a94bd4d77431/tinyurl.svg "TinyURL") [ TinyURL ](/products/tinyurl/reviews) ![GoLinks](https://images.g2crowd.com/uploads/product/hd_favicon/cc90d3f38dd1378085938059de5d05c2/golinks.svg "GoLinks") [ GoLinks ](/products/golinks/reviews) ![Google Analytics](https://images.g2crowd.com/uploads/product/hd_favicon/d0b0bdbf701506973791782a843a408b/google-analytics.svg "Google Analytics") [ Google Analytics ](/products/google-analytics/reviews) ## Bitly vs Rebrandly FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between Bitly vs Rebrandly? Bitly and Rebrandly differ most clearly in reviewer-cited strengths, with Bitly leading in ease of use and analytics, while Rebrandly is noted for branded link management and customization. | [Bitly](https://www.g2.com/products/bitly/reviews) | [Rebrandly](https://www.g2.com/products/rebrandly/reviews) | | --- | --- | | 4.5/5 (922 reviews) | 4.6/5 (367 reviews) | | Small-Business | Small-Business | | 9.4 | 9.2 | | 8.6 | 8.9 | | Ease of Use (127 all-time mentions) | Branded Link Management and Customization | ### How do the pricing models of Bitly and Rebrandly compare? Rebrandly is rated higher for value, with a stronger Price/Cost satisfaction score than Bitly. - **Bitly:** In recent reviews, several reviewers mention that Bitly's pricing can be high for advanced features, with some wishing for more generous free options. - **Rebrandly:** Reviewers highlight Rebrandly as more cost-effective and affordable, with positive sentiment around its value for branded links and customization. - **Switching-reason:** Recent reviewers who switched from Bitly to Rebrandly cite lower costs and better value for branded link management as key reasons. ### What are the best alternatives to Bitly and Rebrandly? The top 3 alternatives to Bitly and Rebrandly are BL.INK, Uniqode QR Code Generator, and Short.io. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Bitly](https://www.g2.com/products/bitly/reviews) | 4.5/5 (922 reviews) | Small-Business | Pricing can be high for advanced features | Ease of Use (127 all-time mentions) | | [Rebrandly](https://www.g2.com/products/rebrandly/reviews) | 4.6/5 (367 reviews) | Small-Business | More cost-effective for branded links | Branded Link Management and Customization | | [BL.INK](https://www.g2.com/products/bl-ink/reviews) | 4.5/5 (346 reviews) | Small-Business | — | Link Management | | [Uniqode QR Code Generator](https://www.g2.com/products/uniqode-qr-code-generator/reviews) | 4.8/5 (547 reviews) | Small-Business | — | QR Code Generation | | [Short.io](https://www.g2.com/products/short-io/reviews) | — | — | — | — | ### Which URL Shortener features should I prioritize when comparing Bitly and Rebrandly? Buyers should prioritize analytics, branded link customization, QR code generation, integration capabilities, and link management when comparing Bitly and Rebrandly. - **Analytics:** Bitly has 65 all-time mentions for analytics, while Rebrandly is noted for analytics in recent reviews but with fewer all-time mentions. - **Branded Link Customization:** Bitly has 28 all-time mentions for URL customization; Rebrandly is frequently cited for branded link management and customization in recent reviews. - **QR Code Generation:** Bitly has 60 all-time mentions for QR code features; Rebrandly is also cited for QR code generation in recent reviews. - **Integration Capabilities:** Bitly integrates with Google Analytics (20 all-time mentions), Buffer, and Canva; Rebrandly is noted for integration with multiple applications in recent reviews. - **Link Management:** Bitly has 62 all-time mentions for link management; Rebrandly is cited for link management in recent reviews. ### What are the pros and cons of Bitly vs Rebrandly? Bitly's headline strength is ease of use and analytics, while Rebrandly stands out for branded link management and customization. - **Bitly strengths:** Ease of Use (127 all-time mentions), Link Shortening (93), Analytics (65), QR Code Generation (60), Customization (37). - **Bitly trade-offs:** Expensive (31 all-time mentions), Limited Analytics (28), Link Management (29). - **Rebrandly strengths:** Branded Link Management and Customization, Affordable (recent reviews), Analytics (recent reviews), Clean Interface (recent reviews). - **Rebrandly trade-offs:** Confusing or overwhelming interface (recent reviews), limited analytics depth (recent reviews), some reviewers cite insufficient tutorials and design quality. ### Is Bitly or Rebrandly better for small businesses? Both Bitly and Rebrandly are primarily used by small businesses, but Rebrandly is more frequently cited for affordability and branded link management in small-business reviews. - **Bitly:** Largest segment is Small-Business; reviewers highlight ease of use, analytics, and QR code generation as key benefits for small teams. - **Rebrandly:** Largest segment is Small-Business; reviewers emphasize cost-effectiveness, branded link customization, and ease of setup as advantages for small businesses. ### Which URL Shortener platform has better integrations? Bitly is favored for integrations, with more reviewer-cited integrations and higher all-time mention counts. - **Bitly:** Integrates with Google Analytics (20 all-time mentions), Buffer, and Canva, with reviewers frequently citing integration capabilities. - **Rebrandly:** Reviewers mention integration with multiple applications, but without specific all-time mention counts or named tools above the publish floor. ### How do Bitly and Rebrandly compare on customer support? Rebrandly scores higher on Quality of Support, with a 0.3-point advantage over Bitly (8.9 vs 8.6). - **Bitly:** Reviewers describe support as generally responsive but note limitations on the free plan and occasional delays. - **Rebrandly:** Reviewers highlight helpful and knowledgeable support, with several citing fast and approachable customer service. ### Which is easier to implement, Bitly or Rebrandly? Bitly and Rebrandly are at near-parity on Ease of Setup, with Bitly at 9.4 and Rebrandly at 9.2. - **Bitly:** Reviewers consistently describe setup as quick and straightforward, with many citing easy onboarding and immediate usability. - **Rebrandly:** Reviewers note a simple and user-friendly setup process, with positive sentiment around ease of implementation for branded links. ### Which product has better Analytics? Bitly is favored for analytics, with more reviewer-cited mentions and a higher all-time count for analytics features. - **Bitly:** Analytics has 65 all-time mentions, with reviewers highlighting insights, weekly reports, and campaign tracking as key benefits. - **Rebrandly:** Analytics is cited in recent reviews, but with fewer all-time mentions and some reviewers noting limited analytics depth compared to Bitly.