Compare Bitly and Rebrandly 
Featured Products
At a Glance
Market Segments
Small-Business (61.6% of reviews)
Small-Business (85.1% of reviews)
Entry-Level Pricing
Free
Free 10 Branded Links Per Month
Bitly
Star Rating
(915)4.5 out of 5
Market Segments
Small-Business (61.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansRebrandly
Star Rating
(366)4.6 out of 5
Market Segments
Small-Business (85.1% of reviews)
Pros & Cons
Entry-Level Pricing
Free 10 Branded Links Per Month
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Bitly excels in link tracking, with users highlighting its ability to monitor overall clicking activity for campaigns. This feature is particularly beneficial for businesses looking to analyze their marketing efforts effectively.
- Users say that Rebrandly stands out for its stability and security. Reviewers appreciate that their links and QR codes are safe, and they can edit them as needed, ensuring that printed materials remain up to date.
- According to verified reviews, Bitly's QR code generator is a strong asset, with users praising its functionality and ease of use. This feature allows businesses to create and track QR codes seamlessly, enhancing their marketing strategies.
- Reviewers mention that Rebrandly offers a highly competitive pricing structure along with comprehensive analytics. Users across various industries have found it to be a cost-effective solution that doesn't compromise on features.
- G2 reviewers highlight that Bitly has a more extensive user base, reflected in its higher total number of reviews. This suggests a broader acceptance and satisfaction among users, which can be reassuring for potential buyers.
- Users report that while both platforms are user-friendly, Rebrandly slightly edges out with its intuitive interface. Many users have noted that the simplicity and overall user experience make it one of the best they've encountered.
Pricing
Entry-Level Pricing
Bitly
Free
Free
Get started with Bitly with our Free plan. Get access to a sampler plater of products in the Connections Platform including Short Links, QR Codes and a Link-in-bio page.
- 5 Bitly Links/month (incl. 3 custom backhalves/month)
- 2 customizable Bitly QR Codes/month (incl. unlimited clicks & QR Code scans)
- 2 mobile-friendly, customizable Bitly Landing Pages
Rebrandly
Free
Free
10 Branded Links Per Month
Free features for individuals getting started with a few links:
- 10 QR Codes/Mo
- 1 Custom Domain (YourBrand.bio)
- 1 Free Domain (Rebrand.ly)
Free Trial
Bitly
Free Trial is available
Rebrandly
Free Trial is available
Ratings
Meets Requirements
9.1
735
9.1
273
Ease of Use
9.4
742
9.5
275
Ease of Setup
9.4
373
9.2
148
Ease of Admin
9.2
262
9.3
145
Quality of Support
8.6
462
9.0
191
Has the product been a good partner in doing business?
9.0
234
9.2
119
Product Direction (% positive)
8.0
687
8.5
259
Features by Category
Social Analytics
6.6(won by default)
45
Not enough data
7.2(won by default)
46
Not enough data
8.4(won by default)
49
Not enough data
7.6(won by default)
44
Not enough data
7.6(won by default)
45
Not enough data
7.0(won by default)
43
Not enough data
6.6(won by default)
43
Not enough data
Reports & Dashboards
8.0(won by default)
48
Not enough data
8.2(won by default)
48
Not enough data
8.6(won by default)
47
Not enough data
7.4(won by default)
45
Not enough data
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
URL Shortener
9.3
386
9.5
176
8.5
380
8.9
172
8.0
267
8.5
92
8.5
331
9.0
141
Agentic AI - Digital Sales Room
7.4
11
Not enough data
8.0
17
Not enough data
7.3
11
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
8.0
20
Not enough data
8.4
21
Not enough data
7.2
18
Not enough data
8.0
20
Not enough data
Page Optimization
6.2
19
Not enough data
7.4
20
Not enough data
7.3
19
Not enough data
5.9
19
Not enough data
Integrations
6.7
17
Not enough data
6.9
18
Not enough data
7.2
19
Not enough data
Generative AI
6.1
18
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Development
Feature Not Available
Not enough data
7.5
98
Not enough data
8.4
121
Not enough data
8.3
112
Not enough data
Formatting
8.2
101
Not enough data
8.7
107
Not enough data
8.7
119
Not enough data
Agentic AI - Penetration Testing
7.3
8
Not enough data
7.3
8
Not enough data
7.9
8
Not enough data
8.1
8
Not enough data
Tools
Feature Not Available
8.1
66
8.4
177
8.6
84
Feature Not Available
8.9
79
Metrics
Feature Not Available
8.6
76
Feature Not Available
8.5
85
Feature Not Available
8.6
80
Feature Not Available
8.1
69
Feature Not Available
8.0
74
Feature Not Available
Feature Not Available
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.0
5
Not enough data
Audience Targeting
7.1
65
Not enough data
7.0
67
Not enough data
Feature Not Available
Not enough data
Analytics
8.6
81
Not enough data
Feature Not Available
Not enough data
8.1
71
Not enough data
Agentic AI - Business Continuity Management
7.7
5
Not enough data
7.7
5
Not enough data
Categories
Categories
Shared Categories
Bitly and Rebrandly are categorized as QR Code Generator, URL Shortener, and Content Analytics
Reviews
Reviewers' Company Size
Bitly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Rebrandly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
16.9%
Computer Software
6.8%
Information Technology and Services
5.8%
Non-Profit Organization Management
5.4%
Real Estate
3.2%
Other
61.9%
Marketing and Advertising
16.0%
Information Technology and Services
7.6%
Health, Wellness and Fitness
4.7%
Computer Software
4.7%
Internet
3.2%
Other
64.0%
Discussions
Is possible to customize our own domains in Bitly without incluiding complements as .club or any other link complements?
7 Comments
MI
my website link is https://motherboardinfo.comRead more
What is Bitly used for?
3 Comments
AU
Bitly is a URL shortening and link management platform that provides users with the ability to create short, customized links and track the performance of...Read more
Some social media platform like LinkedIn and Twitter have their own URL shortner. How can we still use Rebrandly as it bear my custom domain name?
3 Comments
BM
Hi Pranav,
Beth from Rebrandly here! That's a great question -- on LinkedIn, any link that's longer than 26 characters will automatically be masked with...Read more
In my experience link tracking is very accurate. Maybe you have some more information that you think might be useful to me in this regard.
2 Comments
BM
Yes, link tracking is very accurate. This is because the data associated with the clicks is collected at the source, as opposed to at the destination (which...Read more
How do I get a gsuite email for a domain I bought on rebrandly (free version)?
1 Comment
BM
If you bought your domain directly through Rebrandly, you can only use it for branding links. Only domains that are purchased via other registrars can be...Read more
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