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Compare Bitly and Rebrandly 
Featured Products
At a Glance
Market Segments
Small-Business (61.3% of reviews)
Small-Business (85.1% of reviews)
Entry-Level Pricing
Free
Free 10 Branded Links Per Month
Bitly
Star Rating
(853)4.5 out of 5
Market Segments
Small-Business (61.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansRebrandly
Star Rating
(366)4.6 out of 5
Market Segments
Small-Business (85.1% of reviews)
Pros & Cons
Entry-Level Pricing
Free 10 Branded Links Per Month
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Bitly excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Rebrandly. Users appreciate its seamless and efficient link shortening capabilities, which are particularly useful for social media and printed materials.
- Users say that Bitly's analytical insights are a standout feature, providing detailed reports on click data, geolocation, and user engagement. This level of analytics helps businesses understand their audience better, enhancing marketing strategies.
- Reviewers mention that while Rebrandly offers a stable and secure platform for link management, it falls short in user satisfaction compared to Bitly. Users highlight Rebrandly's ability to edit links and maintain updated printed materials, but they also note that its analytics, while comprehensive, do not match the depth provided by Bitly.
- According to verified reviews, both platforms are praised for their ease of use, but Rebrandly edges out slightly in this area. Users appreciate the simplicity and user experience of Rebrandly, describing it as one of the best they've encountered, though Bitly is also noted for its quick and intuitive link creation process.
- G2 reviewers highlight that Bitly has a larger user base, with significantly more total reviews than Rebrandly. This suggests a broader range of experiences and feedback, reinforcing Bitly's reputation as a reliable choice for businesses looking for a robust URL shortening solution.
- Users report that both platforms offer free entry-level pricing, making them accessible for small businesses. However, Bitly's strong market presence and higher satisfaction ratings may provide a more compelling value proposition for those looking to invest in a long-term link management solution.
Pricing
Entry-Level Pricing
Bitly
Free
Free
Get started with Bitly with our Free plan. Get access to a sampler plater of products in the Connections Platform including Short Links, QR Codes and a Link-in-bio page.
- 5 Bitly Links/month (incl. 3 custom backhalves/month)
- 2 customizable Bitly QR Codes/month (incl. unlimited clicks & QR Code scans)
- 2 mobile-friendly, customizable Bitly Landing Pages
Rebrandly
Free
Free
10 Branded Links Per Month
Free features for individuals getting started with a few links:
- 10 QR Codes/Mo
- 1 Custom Domain (YourBrand.bio)
- 1 Free Domain (Rebrand.ly)
Free Trial
Bitly
Free Trial is available
Rebrandly
Free Trial is available
Ratings
Meets Requirements
9.1
692
9.1
273
Ease of Use
9.4
699
9.5
275
Ease of Setup
9.3
331
9.2
148
Ease of Admin
9.1
246
9.3
145
Quality of Support
8.5
442
9.0
191
Has the product been a good partner in doing business?
8.9
218
9.2
119
Product Direction (% positive)
8.0
648
8.5
259
Features by Category
Social Analytics
6.6(won by default)
45
Not enough data
7.2(won by default)
46
Not enough data
8.4(won by default)
48
Not enough data
7.6(won by default)
44
Not enough data
7.6(won by default)
44
Not enough data
7.0(won by default)
43
Not enough data
6.6(won by default)
43
Not enough data
Reports & Dashboards
8.0(won by default)
47
Not enough data
8.2(won by default)
47
Not enough data
8.6(won by default)
47
Not enough data
7.4(won by default)
45
Not enough data
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
URL Shortener
9.3
360
9.5
176
8.4
354
8.9
172
8.0
266
8.5
92
8.6
326
9.0
141
Agentic AI - Digital Sales Room
7.4
11
Not enough data
7.6
12
Not enough data
7.3
11
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
8.0
20
Not enough data
8.4
21
Not enough data
7.2
18
Not enough data
8.0
20
Not enough data
Page Optimization
6.2
19
Not enough data
7.4
20
Not enough data
7.3
19
Not enough data
5.9
19
Not enough data
Integrations
6.7
17
Not enough data
6.9
18
Not enough data
7.2
19
Not enough data
Generative AI
6.1
18
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Development
Feature Not Available
Not enough data
7.5
99
Not enough data
8.4
119
Not enough data
8.3
112
Not enough data
Formatting
8.2
101
Not enough data
8.7
107
Not enough data
8.7
119
Not enough data
Agentic AI - Penetration Testing
7.3
8
Not enough data
7.3
8
Not enough data
7.9
8
Not enough data
8.1
8
Not enough data
Tools
Feature Not Available
8.1
66
8.4
177
8.6
84
Feature Not Available
8.9
79
Metrics
Feature Not Available
8.6
76
Feature Not Available
8.5
85
Feature Not Available
8.6
80
Feature Not Available
8.1
69
Feature Not Available
8.0
74
Feature Not Available
Feature Not Available
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audience Targeting
7.1
66
Not enough data
7.1
68
Not enough data
Feature Not Available
Not enough data
Analytics
8.6
82
Not enough data
Feature Not Available
Not enough data
8.1
72
Not enough data
Agentic AI - Business Continuity Management
7.7
5
Not enough data
7.7
5
Not enough data
Categories
Categories
Shared Categories
Bitly and Rebrandly are categorized as QR Code Generator, URL Shortener, and Content Analytics
Reviews
Reviewers' Company Size
Bitly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Rebrandly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
16.8%
Computer Software
7.0%
Information Technology and Services
6.0%
Non-Profit Organization Management
5.4%
Real Estate
3.3%
Other
61.5%
Marketing and Advertising
16.0%
Information Technology and Services
7.6%
Health, Wellness and Fitness
4.7%
Computer Software
4.7%
Internet
3.2%
Other
64.0%
Discussions
Is possible to customize our own domains in Bitly without incluiding complements as .club or any other link complements?
7 Comments
EL
I think yes, this is possible to customize your own domains in Bitly without including complements. I have already done this for this website that is for...Read more
Is possible to customize our own domains in Bitly without incluiding complements as .club or any other link complements?
3 Comments
BB
Thanks You ...Really I have the same Question on my mind for my domain <a href="http://vpnproapk.com">vpn pro apk</a>Read more
I'm using bitly URL's on my website
3 Comments
NL
I have used this for my website https://theprayertimings.com/namaz-times-in-lahore/ and it worked well for me.Read more
Some social media platform like LinkedIn and Twitter have their own URL shortner. How can we still use Rebrandly as it bear my custom domain name?
3 Comments
AV
I'm using Linktree, is it working?
Read more
In my experience link tracking is very accurate. Maybe you have some more information that you think might be useful to me in this regard.
2 Comments
AV
I'm using Linktree apps https://gamehoy.com/apps/en/application/ , is it working?
Read more
Are you aware from Facebook and issues when using rebrandly?
1 Comment
BM
Hi Arturo,
Beth from Rebrandly here! The default rebrand.ly domain that we provide for testing the system, like any other generic domain, can often be...Read more
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