Introducing G2.ai, the future of software buying.Try now
Compare Bitly and Hootsuite 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
mobiQode
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Cloud Campaign
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Planable
Visit Website
At a Glance
Market Segments
Small-Business (61.6% of reviews)
Small-Business (59.4% of reviews)
Entry-Level Pricing
Free
$99.00 1 user Per Month
Bitly
Star Rating
(849)4.5 out of 5
Market Segments
Small-Business (61.6% of reviews)
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansHootsuite
Star Rating
(6,625)4.3 out of 5
Market Segments
Small-Business (59.4% of reviews)
Entry-Level Pricing
$99.00 1 user Per Month
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Hootsuite excels in its comprehensive post performance tracking, scoring 8.6, which allows users to analyze engagement metrics effectively. In contrast, Bitly, with a score of 8.3, offers decent performance tracking but lacks some of the depth found in Hootsuite's analytics.
- Reviewers mention that Bitly shines in ease of use, scoring 9.4 compared to Hootsuite's 8.6. Users appreciate Bitly's intuitive interface, making it easier for newcomers to navigate and utilize its features without a steep learning curve.
- G2 users highlight Hootsuite's robust report customizability, scoring 8.1, which allows for tailored reporting options that meet specific business needs. Bitly, while offering solid reporting features, scores slightly lower at 7.9, indicating less flexibility in customization.
- Users on G2 report that Hootsuite's quality of support, with a score of 8.1, is generally reliable, although some users have noted delays in response times. Bitly, with a score of 8.6, is praised for its responsive customer service, making it a preferred choice for users needing quick assistance.
- Reviewers mention that Hootsuite's scalability, scoring 8.4, is a significant advantage for growing businesses, as it can accommodate increasing social media management needs. Bitly, with a score of 8.6, also offers good scalability, but users feel Hootsuite provides more comprehensive tools for larger teams.
- Users say that Hootsuite's hashtag analytics, scoring 7.7, provides valuable insights into social media trends, which is crucial for effective marketing strategies. Bitly, however, scores lower at 6.6, indicating that its hashtag analytics may not be as robust or detailed as those offered by Hootsuite.
Pricing
Entry-Level Pricing
Bitly
Free
Free
Get started with Bitly with our Free plan. Get access to a sampler plater of products in the Connections Platform including Short Links, QR Codes and a Link-in-bio page.
- 5 Bitly Links/month (incl. 3 custom backhalves/month)
- 2 customizable Bitly QR Codes/month (incl. unlimited clicks & QR Code scans)
- 2 mobile-friendly, customizable Bitly Landing Pages
Hootsuite
Standard
$99.00
1 user Per Month
- Up to 10 social accounts
- Unlimited post scheduling
- Best time to post recommendations
Free Trial
Bitly
Free Trial is available
Hootsuite
Free Trial is available
Ratings
Meets Requirements
9.1
688
8.4
5,983
Ease of Use
9.4
695
8.6
6,060
Ease of Setup
9.4
327
8.7
3,853
Ease of Admin
9.1
245
8.6
2,531
Quality of Support
8.5
438
8.2
4,479
Has the product been a good partner in doing business?
8.9
217
8.6
2,304
Product Direction (% positive)
8.0
644
8.0
5,901
Features by Category
Social Analytics
6.6
45
7.5(won by 0.9)
2142
7.2
46
7.9(won by 0.7)
2349
8.4
48
8.6(won by 0.2)
2474
7.6(won by 0.2)
44
7.4
1809
7.6(won by 0.2)
44
7.4
2033
7.0
43
7.6(won by 0.6)
1482
6.6
43
7.4(won by 0.8)
1444
Reports & Dashboards
8.0
47
8.1(won by 0.1)
2382
8.2
47
8.3(won by 0.1)
2357
8.6(won by 0.2)
47
8.4
2318
7.4(won by 0.3)
45
7.1
1384
Agentic AI - Social Media Analytics
Not enough data
6.7(won by default)
144
Not enough data
6.6(won by default)
143
Not enough data
6.6(won by default)
142
Not enough data
6.6(won by default)
144
Not enough data
6.7(won by default)
144
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
URL Shortener
9.3
356
Not enough data
8.5
351
Not enough data
8.0
266
Not enough data
8.6
325
Not enough data
Agentic AI - Digital Sales Room
7.4
11
Not enough data
7.4
11
Not enough data
7.3
11
Not enough data
Content & Collaboration
Not enough data
9.0
2731
Not enough data
8.0
2563
Not enough data
8.0
2503
Not enough data
7.8
2386
Not enough data
8.2
2519
Not enough data
8.1
2506
Social Management
Not enough data
8.1
4448
Not enough data
8.9
4923
Not enough data
8.2
4461
Not enough data
8.4
4768
Not enough data
7.1
3461
Not enough data
8.0
2519
Not enough data
7.9
2136
Agentic AI - Social Media Management
Not enough data
6.7
273
Not enough data
7.0
271
Not enough data
7.1
270
Not enough data
7.0
270
Not enough data
7.0
266
Not enough data
6.9
266
Not enough data
7.1
262
Platform Interoperability
Not enough data
7.7
563
Agentic AI - Social Media Advertising
Not enough data
7.4
59
Not enough data
7.2
58
Not enough data
7.4
59
Not enough data
7.4
60
Not enough data
7.6
59
Not enough data
7.7
60
Social Functionality
Not enough data
8.4
667
Campaign Management
Not enough data
8.4
671
Not enough data
8.1
665
Not enough data
8.1
657
Not enough data
7.9
664
Not enough data
8.1
661
Not enough data
8.4
654
Not enough data
8.2
647
Not enough data
7.8
633
Not enough data
7.7
635
Not enough data
8.1
628
Not enough data
8.0
621
Not enough data
7.5
621
Not enough data
7.7
615
Targeting
Not enough data
8.1
627
Not enough data
7.8
616
Not enough data
7.9
615
Not enough data
7.8
609
Platform
Not enough data
7.7
598
Not enough data
8.3
615
Not enough data
8.5
612
Not enough data
8.6
608
Not enough data
8.3
601
Not enough data
8.2
598
Not enough data
8.3
600
Not enough data
8.0
588
Not enough data
8.1
592
Page Customization
8.0
20
Not enough data
8.4
21
Not enough data
7.2
18
Not enough data
8.0
20
Not enough data
Page Optimization
6.2
19
Not enough data
7.4
20
Not enough data
7.3
19
Not enough data
5.9
19
Not enough data
Integrations
6.7
17
Not enough data
6.9
18
Not enough data
7.2
19
Not enough data
Generative AI
6.1
18
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Monitoring & Listening
Not enough data
8.1
1907
Not enough data
7.2
1506
Not enough data
8.2
699
Not enough data
8.0
674
Not enough data
7.9
667
Not enough data
7.7
646
Agentic AI - Social Media Listening Tools
Not enough data
7.3
57
Not enough data
7.1
57
Not enough data
7.3
56
Not enough data
7.3
57
Not enough data
7.3
57
Data Management & Analysis
Not enough data
7.5
1354
Not enough data
8.1
1858
Not enough data
8.2
715
Not enough data
7.8
644
Development
Feature Not Available
Not enough data
7.5
99
Not enough data
8.4
119
Not enough data
8.3
112
Not enough data
Formatting
8.2
101
Not enough data
8.7
107
Not enough data
8.7
119
Not enough data
Agentic AI - Penetration Testing
7.3
8
Not enough data
7.3
8
Not enough data
7.9
8
Not enough data
8.1
8
Not enough data
Tools
Feature Not Available
Not enough data
8.4
177
Not enough data
Feature Not Available
Not enough data
Metrics
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audience Targeting
7.1
66
Not enough data
7.1
68
Not enough data
Feature Not Available
Not enough data
Analytics
8.6
82
Not enough data
Feature Not Available
Not enough data
8.1
72
Not enough data
Agentic AI - Business Continuity Management
7.7
5
Not enough data
7.7
5
Not enough data
Categories
Categories
Shared Categories
Bitly and Hootsuite are categorized as Social Media Analytics
Unique Categories
Bitly is categorized as QR Code Generator, Smart Link, URL Shortener, Content Analytics, and Landing Page Builders
Hootsuite is categorized as Social Media Suites, Social Media Management, Social Media Listening Tools, and Social Media Advertising
Reviews
Reviewers' Company Size
Bitly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Hootsuite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
16.9%
Computer Software
7.1%
Information Technology and Services
6.0%
Non-Profit Organization Management
5.4%
Real Estate
3.3%
Other
61.4%
Marketing and Advertising
15.5%
Non-Profit Organization Management
8.5%
Higher Education
4.3%
Computer Software
3.9%
Information Technology and Services
3.6%
Other
64.2%
Discussions
Is possible to customize our own domains in Bitly without incluiding complements as .club or any other link complements?
7 Comments
EL
I think yes, this is possible to customize your own domains in Bitly without including complements. I have already done this for this website that is for...Read more
Is possible to customize our own domains in Bitly without incluiding complements as .club or any other link complements?
3 Comments
BB
Thanks You ...Really I have the same Question on my mind for my domain <a href="http://vpnproapk.com">vpn pro apk</a>Read more
I'm using bitly URL's on my website
3 Comments
NL
I have used this for my website https://theprayertimings.com/namaz-times-in-lahore/ and it worked well for me.Read more
What is the most popular feature of Hootsuite?
4 Comments
HV
Scheduling in advance and recommend post timesRead more
What do you get with free Hootsuite?
4 Comments
MW
Nothing. Hootsuite discontinued their free tier Read more
How to connect Hootsuite to Facebook business page
3 Comments
JM
Hootsuite has deep, rich help pages that often include instructional videos. Adding your Facebook page and other social networks can be found...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
