--- title: Bigin by Zoho CRM Reviews meta_title: 'Bigin by Zoho CRM Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 877 reviews by the users' company size, role or industry to find out how Bigin by Zoho CRM works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 877 scale: '5' date_modified: '2026-11-11' parent_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools ---

Bigin by Zoho CRM Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users commend the ease of use of Bigin by Zoho CRM, finding its interface simple and clear for beginners. (256 mentions)
Users love the simple and clean interface of Bigin by Zoho CRM, making it easy to set up and use. (133 mentions)
Users appreciate the intuitive interface of Bigin by Zoho CRM, making it easy to manage leads effectively. (113 mentions)
Users appreciate the simplicity of Bigin by Zoho CRM, finding the clean interface and easy setup ideal for small businesses. (109 mentions)
Users value the comprehensive integrations and affordability of Bigin by Zoho CRM, simplifying their sales processes. (87 mentions)
Users note the missing features in Bigin, including a dedicated "Leads" module and advanced email sequences. (91 mentions)
Users find the limited features of Bigin restrict their ability to manage complex workflows and campaigns effectively. (75 mentions)
Users find Bigin's limited customization restrictive, making it hard to adapt to unique workflows or complex needs. (67 mentions)
Users face integration issues with Bigin, requiring multiple steps for marketing campaigns and complex field mapping. (65 mentions)
Users find limited integrations, particularly with MS365, restricting their overall functionality and connectivity with other apps. (45 mentions)

5 Pros or Advantages of Bigin by Zoho CRM

5 Cons or Disadvantages of Bigin by Zoho CRM

Bigin by Zoho CRM Reviews (877)

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Bigin by Zoho CRM Reviews (877)

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877 reviews
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Verified User in Oil & Energy
AO
Verified User in Oil & Energy
Mid-Market (51-1000 emp.)
"Clean, Lightweight CRM with an Intuitive Pipeline and Fast Setup"
4.5/5
What do you like best about Bigin by Zoho CRM?

Bigin platform's best aspect is that it's very clean and lightweight when compared to other traditional CRM. Their interface is very intuitive, and their pipeline approach is very easy to visualise deals and track progress through the entire deal lifecycle journey. And also, this platform's initial setup is very quick, minimal and easier.

Being a part of the Zoho ecosystem, it has a wide range of integration tools available and has efficient email and automation workflows. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

Though this platform is very simple, it will be a bit limited when the business is planning for expansion in the digital space. And some advanced features, such as detailed reporting, complex workflows, and deep customization are not as strong as other full-scale CRM. For larger datasets and multi-layered sales processes, this platform is a bit restrictive. Review collected by and hosted on G2.com.

Verified User in Electrical/Electronic Manufacturing
AE
Verified User in Electrical/Electronic Manufacturing
Small-Business (50 or fewer emp.)
"Poor Response Documents Lost"
0/5
What do you like best about Bigin by Zoho CRM?

I am disappointed with Zoho. During the migration process handled by your team, all our data was lost, and the issue was not even acknowledged or accepted properly. There was also no proper channel or support system to address this concern effectively. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

What I dislike about Bigin by Zoho CRM is the poor migration support. During the migration process handled by the Zoho team, all our data was lost, and the issue was neither properly acknowledged nor resolved. On top of that, there was no proper channel to escalate or address the problem effectively, which made the experience very disappointing. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Small-Business (50 or fewer emp.)
"Bigin Keeps CRM Simple, Powerful, and Easy to Set Up"
5/5
What do you like best about Bigin by Zoho CRM?

I like how Bigin keeps CRM simple but powerful—its clean UI, customizable pipelines, and built‑in automations make it easy to track deals, activities, and contacts without the bloat of an enterprise tool. It’s quick to set up, integrates well enough for a small team, and the pricing makes it an easy win for managing a lightweight but organized sales process. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

I dislike that Bigin’s simplicity can feel limiting as your process grows—reporting and automation are more basic than full CRMs, and some integrations require workarounds or extra tools, which adds friction once you try to scale beyond a small, straightforward pipeline. Review collected by and hosted on G2.com.

Eminsur S.
ES
Eminsur S.
Gerencia de Operaciones
Small-Business (50 or fewer emp.)
"Simple and flexible CRM to organize the sales pipeline of an SME"
4/5
What do you like best about Bigin by Zoho CRM?

What I like most about Bigin is its simplicity and clarity. It allows you to design custom pipelines and organize the business process without the complexity of larger CRMs, making it easier for the team to adopt. It is very useful for SMEs that need to organize their sales pipeline, centralize information, and improve opportunity tracking. The customization of stages and fields allows it to be adapted to real processes without overwhelming users. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

Some advanced features, such as mandatory rules by stage or more complex automations, are not available in the free plan, which somewhat limits the full evaluation in the initial trial. For teams with very complex processes, it may fall short without upgrading to paid plans. Review collected by and hosted on G2.com.

Erica B.
EB
Erica B.
Virtual Assistant and Community Engagement Coordinator
Small-Business (50 or fewer emp.)
"Straightforward Project Tracking Made Easy"
4/5
What do you like best about Bigin by Zoho CRM?

It’s straightforward to use for project tracking. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

I think there’s still some room for improvement. It would be really helpful if you could assign more than one person to a card. Review collected by and hosted on G2.com.

Aman J.
AJ
Aman J.
Senior Sales Representative
Mid-Market (51-1000 emp.)
"Bigin Zoho CRM Gives Full Lead and Pipeline Visibility for Sales Teams"
5/5
What do you like best about Bigin by Zoho CRM?

Best Part of Bigin Zoho CRM Is it givesyou every detail of your lead start with new customer and which SQL MQL Plus how many leads are there in your pipeline

Plus overall monthly closure

What ever a salesperson need from platform it fullfill that requirement Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

As Bigin Zoho CRM is designed for small business so when business start growing a user can be feel restrictive as you might be looking for advance feature AI Automation some customisation & Much more Review collected by and hosted on G2.com.

Shourya T.
ST
Shourya T.
Personal Brand
Mid-Market (51-1000 emp.)
"Follow-Up Reminders Make Bigin by Zoho CRM Stand Out"
5/5
What do you like best about Bigin by Zoho CRM?

I love the follow-up reminder feature in Bigin by Zoho CRM. It's something I use a lot, and it really helps me remember to follow up on tasks, which I used to forget before. The initial setup was also pretty easy, and they were supportive, even jumping on a call with me, which I appreciated. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

i like the software i love it Review collected by and hosted on G2.com.

Madhav K.
MK
Madhav K.
Data Research Executive
Information Technology and Services
Mid-Market (51-1000 emp.)
"Simple and Easy-to-Use CRM for Managing Leads and Pipelines"
5/5
What do you like best about Bigin by Zoho CRM?

Bigin by Zoho CRM is easy to understand and quick to start with. The pipeline view makes it simple to track leads and see progress clearly. I liked how it keeps data organized and helps with follow-ups through reminders. It’s a practical tool for learning how CRM and lead management work in real scenarios without being too complex. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

One thing I noticed is that while Bigin is great for basic CRM needs, it can feel a bit limited when you try to explore more advanced features. Some customization options and detailed reporting capabilities are not as extensive compared to more advanced CRM platforms.

Also, it may take a little time to fully understand certain features in the beginning, especially if you are new to CRM tools. However, for learning and managing simple workflows, it still works well overall. Review collected by and hosted on G2.com.

Verified User in Furniture
AF
Verified User in Furniture
Small-Business (50 or fewer emp.)
"Affordable, Feature-Rich CRM That Fits a Small Business Budget"
5/5
What do you like best about Bigin by Zoho CRM?

The features and the pricing is very suitable for my small business. It's a CRM that is able to connect with a lot of tools that I use without breaking the bank Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

Just concern about how new it is. Worried that it may be a product that they drop after a few years. Review collected by and hosted on G2.com.

Ujjwal A.
UA
Ujjwal A.
Founding Team Member
Small-Business (50 or fewer emp.)
"Bigin’s Fast, Intuitive CRM with a Standout Pipelines View and Mobile App"
4.5/5
What do you like best about Bigin by Zoho CRM?

Coming from a CTO background, I appreciate how Bigin strips away the unnecessary complexity of enterprise CRMs. It’s built for speed. The UI is intuitive enough that my team didn't need a month of onboarding to get moving. The "Pipelines" view is particularly clean, making it easy to track lead flow without the clutter. For a founder, the mobile app is a standout—it actually works well for managing deals on the go. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

While it’s perfect for small teams, the automation capabilities are a bit "lite" compared to its bigger brother, Zoho CRM. If you have highly complex, multi-stage workflows or need deep custom logic, you’ll hit a ceiling relatively quickly. Also, while the integrations within the Zoho ecosystem are seamless, connecting to some third-party niche tools sometimes requires more Zapier/middle-man work than I’d like. Review collected by and hosted on G2.com.