Bigin by Zoho CRM Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users commend the ease of use of Bigin by Zoho CRM, finding its interface simple and clear for beginners. (256 mentions)

Users love the simple and clean interface of Bigin by Zoho CRM, making it easy to set up and use. (133 mentions)

Users appreciate the intuitive interface of Bigin by Zoho CRM, making it easy to manage leads effectively. (113 mentions)

Users appreciate the simplicity of Bigin by Zoho CRM, finding the clean interface and easy setup ideal for small businesses. (109 mentions)

Users value the comprehensive integrations and affordability of Bigin by Zoho CRM, simplifying their sales processes. (87 mentions)

Users note the missing features in Bigin, including a dedicated "Leads" module and advanced email sequences. (91 mentions)

Users find the limited features of Bigin restrict their ability to manage complex workflows and campaigns effectively. (75 mentions)

Users find Bigin's limited customization restrictive, making it hard to adapt to unique workflows or complex needs. (67 mentions)

Users face integration issues with Bigin, requiring multiple steps for marketing campaigns and complex field mapping. (65 mentions)

Users find limited integrations, particularly with MS365, restricting their overall functionality and connectivity with other apps. (45 mentions)

5 Pros or Advantages of Bigin by Zoho CRM

1. Ease of Use

Users commend the ease of use of Bigin by Zoho CRM, finding its interface simple and clear for beginners.

See 256 mentions

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Verified User

Small-Business (50 or fewer emp.)

4.5/5

"amazing product"

What do you like about Bigin by Zoho CRM?

it has all integrations features and the price is really good and the opportunity pipeline workflow is easy and clear

Sabrina S.

Small-Business (50 or fewer emp.)

4.5/5

"Simple, Clean CRM with an Easy Setup and Clear Pipeline View"

What do you like about Bigin by Zoho CRM?

What I like best about Bigin by Zoho CRM is how simple and clean the interface is. I just started using it for my consulting business, and the setup w

2. Simple

Users love the simple and clean interface of Bigin by Zoho CRM, making it easy to set up and use.

See 133 mentions

See Related User Reviews

Sabrina S.

Small-Business (50 or fewer emp.)

4.5/5

"Simple, Clean CRM with an Easy Setup and Clear Pipeline View"

What do you like about Bigin by Zoho CRM?

What I like best about Bigin by Zoho CRM is how simple and clean the interface is. I just started using it for my consulting business, and the setup w

Jeyanthi S.

Small-Business (50 or fewer emp.)

4.0/5

"The "Simplicity" Angle: Bigin by Zoho CRM: Simple, Effective, and Budget-Friendly."

What do you like about Bigin by Zoho CRM?

What I like best about Bigin is its simplicity and clean interface, which makes it incredibly easy to set up without technical help. The visual drag-a

3. Intuitive

Users appreciate the intuitive interface of Bigin by Zoho CRM, making it easy to manage leads effectively.

See 113 mentions

See Related User Reviews

Sabrina S.

Small-Business (50 or fewer emp.)

4.5/5

"Simple, Clean CRM with an Easy Setup and Clear Pipeline View"

What do you like about Bigin by Zoho CRM?

What I like best about Bigin by Zoho CRM is how simple and clean the interface is. I just started using it for my consulting business, and the setup w

Miguel C.

Small-Business (50 or fewer emp.)

4.0/5

"Simple to Use, Packed with Sales-Ready Features"

What do you like about Bigin by Zoho CRM?

Simplicity of usage, all the functionalities needed to kickstart any sales department with some function you would only find in much pricier services.

4. Simplicity

Users appreciate the simplicity of Bigin by Zoho CRM, finding the clean interface and easy setup ideal for small businesses.

See 109 mentions

See Related User Reviews

Sabrina S.

Small-Business (50 or fewer emp.)

4.5/5

"Simple, Clean CRM with an Easy Setup and Clear Pipeline View"

What do you like about Bigin by Zoho CRM?

What I like best about Bigin by Zoho CRM is how simple and clean the interface is. I just started using it for my consulting business, and the setup w

Jeyanthi S.

Small-Business (50 or fewer emp.)

4.0/5

"The "Simplicity" Angle: Bigin by Zoho CRM: Simple, Effective, and Budget-Friendly."

What do you like about Bigin by Zoho CRM?

What I like best about Bigin is its simplicity and clean interface, which makes it incredibly easy to set up without technical help. The visual drag-a

5. Features

Users value the comprehensive integrations and affordability of Bigin by Zoho CRM, simplifying their sales processes.

See 87 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"amazing product"

What do you like about Bigin by Zoho CRM?

it has all integrations features and the price is really good and the opportunity pipeline workflow is easy and clear

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Convenient CRM with Helpful Email and Reminder Automation"

What do you like about Bigin by Zoho CRM?

To be honest this is the first CRM I'm using but its definitely more convenient that Google Sheets. You can automate actions such as emails and remind

5 Cons or Disadvantages of Bigin by Zoho CRM

1. Missing Features

Users note the missing features in Bigin, including a dedicated "Leads" module and advanced email sequences.

See 91 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Trialling Begin Premier"

What do you dislike about Bigin by Zoho CRM?

You cannot do Marketing Campaigns in Bigin. For that you have to log into Zoho CRM; then sync Bigin to Zoho Campaigns; then learn how to use Zoho Camp

Jeyanthi S.

Small-Business (50 or fewer emp.)

4.0/5

"The "Simplicity" Angle: Bigin by Zoho CRM: Simple, Effective, and Budget-Friendly."

What do you dislike about Bigin by Zoho CRM?

Customization: Too rigid for complex workflows or unique data fields. Reporting: Basic dashboards; lacks deep, advanced analytics. Scalability: Not

2. Limited Features

Users find the limited features of Bigin restrict their ability to manage complex workflows and campaigns effectively.

See 75 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Trialling Begin Premier"

What do you dislike about Bigin by Zoho CRM?

You cannot do Marketing Campaigns in Bigin. For that you have to log into Zoho CRM; then sync Bigin to Zoho Campaigns; then learn how to use Zoho Camp

Jeyanthi S.

Small-Business (50 or fewer emp.)

4.0/5

"The "Simplicity" Angle: Bigin by Zoho CRM: Simple, Effective, and Budget-Friendly."

What do you dislike about Bigin by Zoho CRM?

Customization: Too rigid for complex workflows or unique data fields. Reporting: Basic dashboards; lacks deep, advanced analytics. Scalability: Not

3. Limited Customization

Users find Bigin's limited customization restrictive, making it hard to adapt to unique workflows or complex needs.

See 67 mentions

See Related User Reviews

Jeyanthi S.

Small-Business (50 or fewer emp.)

4.0/5

"The "Simplicity" Angle: Bigin by Zoho CRM: Simple, Effective, and Budget-Friendly."

What do you dislike about Bigin by Zoho CRM?

Customization: Too rigid for complex workflows or unique data fields. Reporting: Basic dashboards; lacks deep, advanced analytics. Scalability: Not

Sanket K.

Small-Business (50 or fewer emp.)

5.0/5

"Crystal-Clear Deal Tracking with a Visual Drag-and-Drop Pipeline"

What do you dislike about Bigin by Zoho CRM?

Bigin is designed to be "plug-and-play," which means it is rigid. If your business has a very unique or complex workflow, you might find that you can'

4. Integration Issues

Users face integration issues with Bigin, requiring multiple steps for marketing campaigns and complex field mapping.

See 65 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Trialling Begin Premier"

What do you dislike about Bigin by Zoho CRM?

You cannot do Marketing Campaigns in Bigin. For that you have to log into Zoho CRM; then sync Bigin to Zoho Campaigns; then learn how to use Zoho Camp

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Convenient CRM with Helpful Email and Reminder Automation"

What do you dislike about Bigin by Zoho CRM?

In terms of implementation and integration, the importing is a little complicated when it comes to field mapping. The modules (Companies, Contacts, De

5. Limited Integrations

Users find limited integrations, particularly with MS365, restricting their overall functionality and connectivity with other apps.

See 45 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Convenient CRM with Helpful Email and Reminder Automation"

What do you dislike about Bigin by Zoho CRM?

In terms of implementation and integration, the importing is a little complicated when it comes to field mapping. The modules (Companies, Contacts, De

Amos G.

Small-Business (50 or fewer emp.)

4.5/5

"Simple, Flexible, and Fits Our Workflow Perfectly"

What do you dislike about Bigin by Zoho CRM?

I need to be able to connect this to other apps in Zoho, and I don’t want it to be listed under “Begin” by default.

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Isaac F.

property manager

Small-Business (50 or fewer emp.)

4/22/2026

"Affordable and Capable for Daily Tasks, Though New CRM Users May Need Training"

3.5/5

What do you like best about Bigin by Zoho CRM?

It’s affordable for a small-business setup. It also offers enough options to handle daily tasks with ease, which makes day-to-day work feel simpler and more manageable. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

You may need a bit more training to get started, especially if you’re new to CRMs. Review collected by and hosted on G2.com.

Sourabh K.

Founder

Small-Business (50 or fewer emp.)

1/26/2026

"Easy to Use, Quick to Implement—Great Value CRM for Small Teams"

4.5/5

What do you like best about Bigin by Zoho CRM?

Bigin by Zoho CRM is very easy to use and quick to implement. The pipeline-based lead management and task reminders help manage follow-ups efficiently. It is perfect for small teams and offers good value for money. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

Advanced automation and customization options are limited. For larger teams or complex sales processes, more advanced features would be helpful. Review collected by and hosted on G2.com.

What problems is Bigin by Zoho CRM solving and how is that benefiting you?

Bigin by Zoho CRM helps us solve problems related to lead tracking, missed follow-ups, and unorganized sales data. It centralizes all customer information, simplifies pipeline management, and ensures tasks and reminders are followed on time. This improves team productivity, sales visibility, and overall workflow efficiency. Review collected by and hosted on G2.com.

Mohammad Afshinfar A.

Supply Chain Analytics

Small-Business (50 or fewer emp.)

3/24/2026

"Clear, Easy-to-Follow Pipeline with Great Filters and Calendar Overview"

5/5

What do you like best about Bigin by Zoho CRM?

The pipeline is easy to follow, and it’s always clear what the current step is. The task filters are very well designed. Assigning people is straightforward, and the calendar also gives a great overview of everything. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

The sub-pipeline is a little confusing at first, but you’ll get used to it over time. Review collected by and hosted on G2.com.

Peter K.

Co-Founder & CEO

Small-Business (50 or fewer emp.)

10/14/2025

"A powerful yet refreshingly simple CRM that just works"

4.5/5

What do you like best about Bigin by Zoho CRM?

I love how clean and intuitive the interface is — everything is easy to find and manage without extra clicks. The visual pipelines, automation options, and excellent mobile app make it simple to stay on top of deals anywhere. It’s perfectly balanced between functionality and simplicity, ideal for small, fast-moving teams like ours. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

Some customization options are still limited, especially when it comes to building more complex automations or advanced reports. Integrations beyond the Zoho ecosystem could also be smoother. These are minor issues, but improving them would make Bigin nearly perfect for scaling teams. Review collected by and hosted on G2.com.

What problems is Bigin by Zoho CRM solving and how is that benefiting you?

Bigin helps us centralize all client and lead information in one place, eliminating messy spreadsheets and scattered email threads. It keeps our sales process transparent and structured, so every team member knows the exact stage of each deal. Automated reminders and activity tracking ensure we never miss a follow-up, while reports help us understand performance and forecast revenue more accurately. Overall, it saves time, reduces errors, and makes our client management process far more efficient. Review collected by and hosted on G2.com.

Udit G.

HEAD OF OPERATIONS

Small-Business (50 or fewer emp.)

6/1/2026

"Incredibly Easy to Use and Helpful"

5/5

What do you like best about Bigin by Zoho CRM?

most helpful feature is the ease of using this software Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

so far I have not experienced any downside Review collected by and hosted on G2.com.

Shaun Z.

Director Business Development

Small-Business (50 or fewer emp.)

5/7/2026

"Easy Setup, Great Pricing—Bigin Keeps CRM Simple"

5/5

What do you like best about Bigin by Zoho CRM?

I like Bigin because it is easy to use and not complicated to set up. Pricing is very good as well Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

Maybe ability to sync with LinkedIn would make it more powerful Review collected by and hosted on G2.com.

Verified User in Manufacturing

Small-Business (50 or fewer emp.)

8/5/2026

"Beginner-Friendly CRM That’s Easy for Small Businesses"

4.5/5

What do you like best about Bigin by Zoho CRM?

It's ease of use for beginners. It is not overwhelming for small businesses starting a CRM journey Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

The user guide video could be linked to each aspect directly on the portal Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

12/23/2025

"Effortless Sales Management with Intuitive Simplicity"

4/5

What do you like best about Bigin by Zoho CRM?

What stands out most to us about Bigin by Zoho CRM is how it blends simplicity with a well-organized structure. The platform provides a straightforward sales pipeline, makes managing contacts and deals effortless, and ensures we receive timely follow-up reminders all without the overwhelming features of a more complex CRM. Our team was able to get started with it quickly, and it has brought greater clarity, consistency, and efficiency to our sales process. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

One drawback we've found with Bigin by Zoho CRM is the lack of advanced features as our requirements expand. The automation and reporting tools are quite basic, and there are limitations when it comes to more in-depth customization. While it performs well for straightforward, organized sales workflows, teams that are growing or require more flexibility and sophisticated analytics might find it insufficient over time. Review collected by and hosted on G2.com.

What problems is Bigin by Zoho CRM solving and how is that benefiting you?

Bigin by Zoho CRM addresses the challenge of having lead and sales information spread across different places by consolidating everything into a single, organized system. It enables us to keep our leads in order, monitor deals as they move through well-defined pipeline stages, and handle follow-ups reliably, ensuring that no opportunities slip through the cracks. As a result, we've seen faster response times, higher conversion rates, and our team now enjoys greater visibility and control over the sales process, which has directly contributed to more predictable and efficient growth. Review collected by and hosted on G2.com.

Hiren P.

Product Owner

Small-Business (50 or fewer emp.)

1/29/2026

"Effortless Deal Management with Great Automation"

4.5/5

What do you like best about Bigin by Zoho CRM?

I like Bigin by Zoho CRM because it's simple and free. I appreciate the automation features, like automatic deal assignment and customer activity alerts. The huge limit on sending emails and deals is really beneficial. The initial setup is very easy, especially with setting up SMTP for email, which means you're good to go quickly. The ability to track deals smoothly without manual work, along with activity tracking and an omnichannel view, really helps in managing sales more effectively. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

I would love to see video message support like Loom integrated into Bigin by Zoho CRM. Review collected by and hosted on G2.com.

Saida R.

Sales Lead

Small-Business (50 or fewer emp.)

5/9/2026

"Cost-Effective CRM with Easy Visual Pipelines"

5/5

What do you like best about Bigin by Zoho CRM?

It’s similar to Pipedrive, with visual pipelines that make it easy to manage deals. It’s also cost-effective compared to other CRM options for small businesses. Review collected by and hosted on G2.com.

What do you dislike about Bigin by Zoho CRM?

Still Bigin Clumsy better if it could be easy to manage (I like Straight forward) Approach. Review collected by and hosted on G2.com.