---
title: Big Cartel Reviews
meta_title: 'Big Cartel Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 94 reviews by the users' company size, role or industry to
  find out how Big Cartel works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 94
  scale: '5'
date_modified: '2026-09-18'
parent_category:
  name: E-Commerce
  url: https://www.g2.com/categories/e-commerce
---


# Big Cartel Reviews
**Vendor:** Big Cartel  
**Category:** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 94  
**AI Enabled:** This product embeds AI to enhance or extend its core functionality.
## About Big Cartel
Big Cartel is an e-commerce platform for independent creators, artists, makers, and brands. Since 2005, Big Cartel has helped people from all over the world open an online shop and sell over $3.5 billion of their work and keep more of what they earn. Sell physical, digital, print on demand, and subscription products all with 0% transaction fees.




## Big Cartel Reviews
  ### 1. Easy and User Friendly

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** September 13, 2026

**What do you like best about Big Cartel?**

There are several things that I love about Big Cartel. 
They make selling super easy! You don't have to worry about taxes because they remit them for you. You can link both Stripe and Paypal for easy payout. You can easily list and unlist items. Setting up your store from the design to obtaining your own domain is super simple. 
The subscription is super affordable and you're not being price gouged to hell like you would on Shopify.

**What do you dislike about Big Cartel?**

When it comes to things I dislike, it's a very short list. 
I don't like that I can't fully customize my shop to my specific likings. While the templates are wonderful and chic and easy to use, I have some qualms with not being able to adjust to my liking the way I'd like. 
Another thing I don't like is that there aren't better ways to pull reports on sales, inventory, etc. But I have a spreadsheet so it's not that big of deal breaker.

**What problems is Big Cartel solving and how is that benefiting you?**

They're just making things easier to streamline when selling.

  ### 2. It's been really great using them for product launch and simple website services!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Cosmetics | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**Describe the project or task Big Cartel helped with:**

Big Cartel provides a platform for small business owners to easily set up and manage their online stores. It offers tools for product listing, order management, and store customization, making it a suitable choice for entrepreneurs looking to establish a professional online presence without extensive technical knowledge.

**What do you like best about Big Cartel?**

What I like best about Big Cartel is how simple it is to set up and manage a small online business. It doesn’t feel overwhelming, and I can easily add products, manage orders, create discounts, and keep my store looking professional without needing a lot of technical experience. The pricing is also reasonable for a small business that is still growing.

**What do you dislike about Big Cartel?**

The biggest downside is that some of the customization and marketing features feel limited compared with larger e-commerce platforms. I would like more control over the website design, better built-in analytics, more advanced shipping options, and additional tools for growing and marketing my business without having to rely on outside services.

**Recommendations to others considering Big Cartel:**

To enhance the user experience, consider expanding the customization options and integrating more robust marketing tools. Providing detailed analytics and advanced shipping solutions could also significantly benefit users looking to scale their businesses.

**What problems is Big Cartel solving and how is that benefiting you?**

Big Cartel gives me an affordable and simple way to sell my products online without needing to build and manage a complicated website. As a small business owner, it allows me to focus more on creating my products and growing my brand instead of worrying about the technical side of e-commerce. It makes it easy to manage orders, inventory, discounts, and payments all in one place.

  ### 3. Simple to Build, Friendly on the Wallet

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**What do you like best about Big Cartel?**

Setting up my storefront was incredibly fast, simple, and intuitive. It gives me a clean, professional website that feels 100% my own brand. My favorite feature is that it calculates shipping costs automatically at checkout, which removes so much guesswork. Plus, unlike platforms like Etsy, they don’t take cuts of your sales or charge listing fees on every transaction.

**What do you dislike about Big Cartel?**

I pay a flat $15 monthly subscription fee for my plan, and while I always wish the monthly cost could be a little lower, it’s honestly not bad considering they don’t take cuts of my individual sales.

**What problems is Big Cartel solving and how is that benefiting you?**

Big Cartel solves two major headaches for my business: high marketplace fees and complicated store setups. Instead of losing a percentage of every sale like on Etsy, I keep my full profits while having a standalone store that feels completely my own. It also automates shipping calculations at checkout, eliminating manual guesswork and saving me significant time during order fulfillment.

  ### 4. Still feels made for small businesses

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**Describe the project or task Big Cartel helped with:**

Big Cartel is a platform designed to support small businesses by providing essential e-commerce tools while maintaining simplicity and affordability. It offers a straightforward pricing model, efficient payment processing, and helpful customer support. However, it has limitations in inventory management, statistics, and customization, which could be improved for greater flexibility.

**What do you like best about Big Cartel?**

What I appreciate most is that Big Cartel genuinely feels built for small businesses. The pricing is simple and predictable, with a fixed monthly fee rather than constantly taking more as your sales grow. Payment processing is straightforward, and I especially appreciate that they handle things like sales tax collection where required, which removes a lot of bureaucracy for a very small business.

Their customer support is also genuinely helpful. Whenever I've had a question or an issue, I've usually received a real and useful response in less than a day. Overall, Big Cartel feels like a platform that understands the realities and limitations of running a small independent business and actively tries to make things simpler for us.

**What do you dislike about Big Cartel?**

The main drawbacks for me are inventory management, statistics, and customization. There is no proper SKU system for individual product variants, which makes managing a larger catalog and connecting it to external inventory or order-management systems more difficult.

I also find the way listings, variants, and statistics are connected quite limiting. Renaming a product or deleting an option can affect historical sales data and overall statistics, which makes it difficult to maintain accurate long-term analytics.

Customization is also more limited than on some other platforms. Big Cartel gives you access to theme code, but some internal pages and functionality have fairly limited customization options. Creating a more complex or highly customized storefront often requires considerably more manual coding rather than being achievable through built-in settings.

I understand that some of this is probably the trade-off for keeping the platform simple and accessible, but these are the areas where I would most like to see more flexibility.

**Recommendations to others considering Big Cartel:**

To enhance the platform, I would recommend implementing a more robust SKU system for better inventory management and integration with external systems. Improving the connection between listings, variants, and statistics would also be beneficial to maintain accurate analytics.

Additionally, expanding customization options would allow users to create more personalized storefronts without extensive manual coding. This could include more built-in settings for internal pages and functionalities.

Overall, these improvements would provide greater flexibility while maintaining the platform's simplicity and accessibility.

**What problems is Big Cartel solving and how is that benefiting you?**

Big Cartel handles the essential parts of e-commerce: storefront, checkout, payments, tax collection, and order management, while keeping the costs predictable and the day-to-day administration relatively simple.

For a small creative business, that means I can spend much more of my time actually designing products and working with customers instead of managing the technical and administrative side of running an online store. It also gives me an independent home for my brand rather than having to rely entirely on large marketplaces.

  ### 5. Simple, flexible and surprisingly versatile

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**What do you like best about Big Cartel?**

Big Cartel is simple, intuitive and very easy to customize. I particularly appreciate that it can also be adapted to present an artistic project as a gallery and evolving archive, rather than only as a traditional online store.

**What do you dislike about Big Cartel?**

I would love to see more options specifically designed for artists who want to use Big Cartel as a gallery or portfolio without selling online. A dedicated non-commerce mode, while keeping the catalogue structure, would be very useful.

**What problems is Big Cartel solving and how is that benefiting you?**

Big Cartel gives me a simple and affordable way to build a professional online presence for my ceramic work. I use it primarily to document and present an evolving artistic project, with each piece having its own page, rather than for direct online sales. It allows me to focus on the work and its documentation without having to build and maintain a complex website.

  ### 6. Straightforward Setup, Seamless Checkout, and Easy Website Management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** September 08, 2026

**What do you like best about Big Cartel?**

I like how straightforward it is to set up. Pricing is reasonable, and it’s easy to use for myself and my customers. I do a lot of markets and craft shows, and I love how seamlessly I can use it to check out customers and to have as my main website.

**What do you dislike about Big Cartel?**

I don’t like that I have to pay for external apps for certain features, like a blog and to show reviews on my products. That’s my biggest complaint. Also, there are a couple products I have with variations, and it’s not easy to keep them organized. I just wish I could make them alphabetical.

**What problems is Big Cartel solving and how is that benefiting you?**

It solves the problem of keeping inventory up to date on all of my main sales channels, and allows check out to be fast and easy at in person events.

  ### 7. Selling and Distributing made easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**What do you like best about Big Cartel?**

Big Cartel is very beginner-friendly. It's the first place I went to when I wanted to start selling art/merchandise and it has been so easy to start.

**What do you dislike about Big Cartel?**

Nothing really sticks out in particular. Maybe the discount functions/options can have even more options, like (buy ITEM X, get ITEM Y 50% off). But that's all I can think of. And maybe there's a way to do that that I haven't found yet, so it could be on me. But overall the system is very user-friendly.

**What problems is Big Cartel solving and how is that benefiting you?**

A problem I have sometimes as a business is figuring out what kind of product I should focus on producing, and Big Cartel helps by providing figures and charts that point me towards the direction I should go to.

  ### 8. Great for beginners with the free plan, but things have changed a lot!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

Love the abandoned cart emails - I was considering switching shop fronts, and then they added that in to the plan I was already paying for! I think overall BC is easy to use, but I know a lot of things have changed that I'm not aware of. I'm still using the old UI (I think?).

**What do you dislike about Big Cartel?**

I wish I could archive products instead of deleting them forever.

**What problems is Big Cartel solving and how is that benefiting you?**

The abandoned cart emails was a big thing for me, but that is solved now. I like the new table view too, I want to be able to mass edit products as that will save so much time. It seems to be a little buggy still but I'm sure they'll fix it.

  ### 9. Big Cartel still feels like real humans run it.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Alison Jean C. | Owner, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** September 11, 2026

**What do you like best about Big Cartel?**

So far it has felt somewhat affordable and it updates its platform to keep with the times.

**What do you dislike about Big Cartel?**

I am sad that Big Cartel does not offer "booking" as a product possibility. For example: book a guided tour or book a hair appt. 

I wish I had more layout control of the pages within the themes. I don't know enough HTML to mess with things to get the look I want.

**What problems is Big Cartel solving and how is that benefiting you?**

It makes eCommerce very easy.

  ### 10. I have used Bigcartel for over a decade

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 02, 2026

**What do you like best about Big Cartel?**

It is mostly consistent, ease of use, good customer services, no huge price increases. I recommend Bigcartel to other artists as an affordable and easy platform to sell through

**What do you dislike about Big Cartel?**

some of the recent changes to the layout have been jarring, some of the simplicity of the previous iteration is lost, replaced by less obvious, less intuitive design that doesn't work as well. But I accept that changes happen, and continue to use the site regardless

**What problems is Big Cartel solving and how is that benefiting you?**

It fills a huge gap between the ridiculous, horrendous costs of selling on Etsy, and the hubris of Shopify, which I didn't get on with. Bigcartel feels like a far more competent and user friendly alternative to most ecommerce stores.

  ### 11. Easy to use and straightforward

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Publishing | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**What do you like best about Big Cartel?**

It's just very straightforward to use. It's easy to find help when you need it. It's easy to upload products and people are comfortable using it. It's been great for sales.

**What do you dislike about Big Cartel?**

Sometimes it can be a little tricky to figure out how shipping works when you have multiple products. That always takes a little bit of experimenting, but I think that's something some Googling could also help me with. I just don't find it intuitive without looking it up is what I mean.

**What problems is Big Cartel solving and how is that benefiting you?**

We need a place where people can buy our products easily using credit cards, and that will allow us to easily generate shipping labels! Big Cartel does that for us.

  ### 12. creative and retail industries

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

Big Cartel is a straight-forward, budget-friendly e-commerce platform that allows creators to build a basic online store quickly and effortlessly without needing technical or coding skills. Unlike competing marketplaces or platforms, Big cartel does not take a percentage cut of your sales, meaning you keep all of your revenue minus standard payment processor fees.

**What do you dislike about Big Cartel?**

Big Cartel lacks advanced features. It has limited inventory tracking, few built-in marketing tools, and restrictive design customization unless you code. The platform caps your store at 500 products, making it a poor choice for rapidly growing or large-scale businesses.

**What problems is Big Cartel solving and how is that benefiting you?**

Offers a straightforward, fast buying process that keeps customers focused on finishing their garment purchases

  ### 13. Great for small businesses, flexible, adaptable, and has great apps

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jonathan S. | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**What do you like best about Big Cartel?**

I like that Big Cartel is affordable but is still very versatile. I like that it connects to many other apps. I also think it is very intuitive to use which is important. Big Cartel thinks about each step of the process of running my business and helps with it.

**What do you dislike about Big Cartel?**

Big Cartel does not make data export or manipulation as easy as it can be which makes running/creating reports difficult.

**What problems is Big Cartel solving and how is that benefiting you?**

Big Cartel solves my in-person and online sales needs. They have an app that is able to collect money POS for me. Big Cartel connects with postage services which makes creating custom labels easy.

  ### 14. Easy to use interface

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account added to their profile

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was not provided any incentive by G2 for completing this review.

**AI Translated:** This review has been translated from English using AI.

**Reviewed Date:** September 09, 2026

**What do you like best about Big Cartel?**

Ease of use, decent support, clean and modern templates. Easy to upload product and arrange shop. I really like the point of sale tap to pay too. Great for when i am doing record fairs and festivals.

**What do you dislike about Big Cartel?**

Would be good to be able to offer more specific product discount, and when on sale, to be able to show original price as well as discounted price. Also, I feel i need to be able to run detailed sales reports by size using a specific time frame.

**What problems is Big Cartel solving and how is that benefiting you?**

selling in person. Otherwise, its my sole website.

  ### 15. Fourteen years with bigcartel and counting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Music | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**What do you like best about Big Cartel?**

Ease of use, clear information and a simple app to keep you up to date on the go.

**What do you dislike about Big Cartel?**

The biggest dislike had been lack of afterpay options but that's not been vanquished as they have integrated those so now I'd say if pressed I'd say that I wish bigcartel offered discounts for long term users.

**What problems is Big Cartel solving and how is that benefiting you?**

Bigcartel creates a trusted and well known webstore for us to use that allows others to browse our wares and engage with us. Due to its name recognition people know they can trust the store and that is it safe.

  ### 16. What I find most useful at BigCartel is their customer service and ready made website templates.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Get Slim Detox Tea C. | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

I enjoy the customer service portal. The staff is always friendly, they answer all my questions with detail and never leave me feeling like I need more. I also love the website templates. The navigation and easy to use system is incredibly helpful.

**What do you dislike about Big Cartel?**

Not enough website templates but I love the ones they do have. I just wish we had more variety for e-commerce.

**What problems is Big Cartel solving and how is that benefiting you?**

The cost is low and that helps a lot on the slower months. I love that they are adding new systems to help our store gain sales and easier navigation systems.

  ### 17. Ideal and VERY user friendly

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**What do you like best about Big Cartel?**

I set up my site in an afternoon, it's incredibly easy to use. I can pull sales payment through quicker if needed. I need only a simple site as I am an individual artist. The design is good and I can create collections and add variants, everything I need. I manage it nearly entirely on my phone. You're able to speak to someone if something goes wrong.

**What do you dislike about Big Cartel?**

I'd love the fees to be slightly less, that's all tbh

**What problems is Big Cartel solving and how is that benefiting you?**

No problems, just offering ability to sell my art

  ### 18. Simple and effective

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**What do you like best about Big Cartel?**

It's nice and simple, cheap and the buyer finds it easy to use

**What do you dislike about Big Cartel?**

you can't go throgh your products one after another like orders you have to go back to product page and go one the next one. Also you can't bundle different catorgery items into one postage it adds on extra which is annoying.

**What problems is Big Cartel solving and how is that benefiting you?**

don't know really seems to be fairly simple and effective as is but needs a few tweeks here and there

  ### 19. Easy to set up and manage

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alena . | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**What do you like best about Big Cartel?**

I like how simple and user-friendly Big Cartel is. It makes it easy for me to present my artwork online and manage my shop without spending too much time on technical things.

**What do you dislike about Big Cartel?**

At this stage, I’m happy with everything. I don’t have any particular dislikes.

**What problems is Big Cartel solving and how is that benefiting you?**

Big Cartel makes it easy for me to have my own online shop and sell my artwork directly to customers. It saves me time and makes managing my shop simple.

  ### 20. Big Cartel has suited my needs perfectly for running my small apparel store.

**Rating:** 4.0/5.0 stars

**Reviewed by:** BP . | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**Describe the project or task Big Cartel helped with:**

Big Cartel provides a comprehensive platform for small businesses to manage their online stores efficiently.

**What do you like best about Big Cartel?**

I like how easy it is to do basically everything. Adding new items, setting up shipping, canceling orders. Works very well for someone running their business by themselves

**What do you dislike about Big Cartel?**

I wish that there was customization available when exporting orders as a csv file.

**Recommendations to others considering Big Cartel:**

Consider adding more customization options for exporting data.

**What problems is Big Cartel solving and how is that benefiting you?**

Big Cartel is what I use for all of my ecommerce needs and storefront. I don't have any problems because Big Cartel solved all of them before they could happen.

  ### 21. My experience with Big Cartel and why I still use this to promote my business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

My favorite thing is how easy it is to set up the website in the way you want it so much easier than most website companies I'm very satisfied

**What do you dislike about Big Cartel?**

I don't have any complaints Big cartel has been the best experience out of the others that I've tried and that's why I've been with them for over a year now

**What problems is Big Cartel solving and how is that benefiting you?**

Making it easier to pay monthly subscription

  ### 22. A great company with excellent customer support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

How easy it was to build our website here. Customer service has been responsive and you actually get to talk to a human there, not a chat bot.

**What do you dislike about Big Cartel?**

Sometimes, not being able to integrate a tool has been a pain. However, customer support has always been able to show me how to work around it.

**What problems is Big Cartel solving and how is that benefiting you?**

Inexpensive e-commerce platform. Saving me tons of money after moving from Shopify.

  ### 23. The site to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

The most helpful part of using Big Cartel is how easy and intuitive it is. Its design is very simple, which makes it easy to grasp.

**What do you dislike about Big Cartel?**

There is nothing in particular in Big Cartel that is not helpful from what I can see.

**What problems is Big Cartel solving and how is that benefiting you?**

Big Cartel is helping me solve my visibility on the internet and gives me a site to grow my business.

  ### 24. A great, easy to use platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 02, 2026

**What do you like best about Big Cartel?**

It is very easy to use and set up, the home page is great and shows you all you need to know.

**What do you dislike about Big Cartel?**

Nothing majorly, just more features would be great, but the team always add new stuff so it's getting there!

**What problems is Big Cartel solving and how is that benefiting you?**

It is making running my business a lot easier, I no longer use spreadsheets. Bigcartel does it all for me.

  ### 25. Great for a small business

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Photography | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**What do you like best about Big Cartel?**

I love the ease of creating and duplicating products for my customers. I also love that there's an internal notes section for me to complete on orders.

**What do you dislike about Big Cartel?**

I wish I could have hidden products that don't appear on the shop, but that I could send to my clients (for balances, etc.)

**What problems is Big Cartel solving and how is that benefiting you?**

The ability to sell photo sessions with multiple time slots.

  ### 26. A solid, easy to run shop platform.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

It is quick to get up and running and easy to update and not too cluttered.

**What do you dislike about Big Cartel?**

There are a few features I wish I could expand, for example you can't make a shop searchable by variants (like if someone wants to search by size) but for the most part I like how direct it is.

**What problems is Big Cartel solving and how is that benefiting you?**

Most updating is very direct.

  ### 27. Easy to use and low barrier to entry

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

The free trial is helpful for testing out the platform, low monthly cost, sales without fees, automatic tax remission for domestic taxes, integration with my shipping label provider.

**What do you dislike about Big Cartel?**

One or two features I would like are paywalled behind higher subscription tiers, but I can't justify upgrading my subscription for those few features (ie. automatic discounts).

**What problems is Big Cartel solving and how is that benefiting you?**

Direct sales to customers.

  ### 28. Perfect for small art business

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mabel  P. | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

the templates and customization options for each template make setting up a shop super easy and tailored to what you're looking to sell!

**What do you dislike about Big Cartel?**

adding custom pages like a portfolio or something similar can be annoying

**What problems is Big Cartel solving and how is that benefiting you?**

bigcartel helps me keep track of my customers in one place and make shipping labels in-app which is better than selling over instagram only

  ### 29. Simple and Effective

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**AI Translated:** This review has been translated from French using AI.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

an intuitive interface, integrated apps to complete the basic settings, simple and effective with a bit of added code possible, honestly I find it quite comprehensive

**What do you dislike about Big Cartel?**

lack of ability to leave reviews, inability to create a subscription page, lack of customization for the homepage

**What problems is Big Cartel solving and how is that benefiting you?**

create a website without skills quickly and operational

  ### 30. I love Big Cartel, very easy to use and affordable.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chantal Crazy Knitter's C. | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

Easy to use, easy to share and easy to post

**What do you dislike about Big Cartel?**

I don't have that much to dislike but I wish I could have more than one picture for free.

**What problems is Big Cartel solving and how is that benefiting you?**

I would like to be able to say sales, but never received any. But I hope it will change now that I will double down sharing

  ### 31. Quick and easy to upload new products right from your phone. Love the customizability available.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Soloman S. | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**What do you like best about Big Cartel?**

The pricing is great and being able to track/upload items from my phone.

**What do you dislike about Big Cartel?**

Sometimes the product Variants get jumbled out of order. Wish discounts could be displayed as a banner.

**What problems is Big Cartel solving and how is that benefiting you?**

Use to sell through Instagram DMs but being able to post detailed pictures/sizing is easier and less stressful. Helping me grow my small business.

  ### 32. Big Cartel Review

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

- Easy to use/navigate. Most of the interface is fairly simple.
- Beginner friendly
- Good for small business owners since the pricing is considered cheaper than other platforms

**What do you dislike about Big Cartel?**

- No option for displaying different currencies
- Limited themes

**What problems is Big Cartel solving and how is that benefiting you?**

Just creating a straightforward ecommerce platform that saves me time from learning/understanding the website.

  ### 33. Super easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Manufacturing | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

Building a shop is super easy, and running it is just as simple and hassle-free.

**What do you dislike about Big Cartel?**

More design flexibility would be nice.

**What problems is Big Cartel solving and how is that benefiting you?**

High costs and hidden fees: Unlike platforms with pricey subscriptions and transaction fees, Big Cartel offers cheap flat-rate plans and a free tier—keeping setup costs low for small shops.

  ### 34. I think it's pretty good, but could be better

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**What do you like best about Big Cartel?**

I like that I can use my own site, and that I'm not charged a fee per use.

**What do you dislike about Big Cartel?**

It's pretty limited unless you want to pay a lot, and if you're a small seller, that's not feasible.

**What problems is Big Cartel solving and how is that benefiting you?**

They don't charge fees per sale. It's also pretty user friendly.

  ### 35. Perfect for small businesses

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lacy B. | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

I love that you're able to customize your shop and create product variants.

**What do you dislike about Big Cartel?**

The only downside to creating product variants is you're not able to create variant pricing options

**What problems is Big Cartel solving and how is that benefiting you?**

Having a website legitimizes my business, whereas selling on social media platforms if more of a risk to buyers.

  ### 36. I've been using Big Cartel for a few years now, it has served me well for my business needs.

**Rating:** 4.5/5.0 stars

**Reviewed by:** 8 Star P. | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

It's a very straightforward platform and the cost is reasonable.

**What do you dislike about Big Cartel?**

The new update is hard to get used to, but not too difficult, just need more time using it.

**What problems is Big Cartel solving and how is that benefiting you?**

It's solving my connection with my customers, allowing me to grow the digital store aspect of my brand.

  ### 37. Very easy to use, understandable from the beginning, can customize decently well on free version

**Rating:** 5.0/5.0 stars

**Reviewed by:** Cherie . | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 02, 2026

**What do you like best about Big Cartel?**

I love the accessibility for being a free selling website

**What do you dislike about Big Cartel?**

I wish I could customize more and have multiple dropdown menus in one product listing

**What problems is Big Cartel solving and how is that benefiting you?**

I needed a place where I could sell with little fees for little-no cost. It is PERFECT for that.

  ### 38. Simple to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** September 16, 2026

**What do you like best about Big Cartel?**

Really easy to use and find things quickly.

**What do you dislike about Big Cartel?**

Haven't run into any problems with it so far.

**What problems is Big Cartel solving and how is that benefiting you?**

Running clothing website for people who would rather order through a website than send an order to me via facebook.

  ### 39. i love how easy it is to use the platform, simple is better for me. But its mega effective

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

i love how easy it is to set up everything, edit and easy for my customers to shop

**What do you dislike about Big Cartel?**

the limits of the tiers when paying for premium accounts

**What problems is Big Cartel solving and how is that benefiting you?**

it allows my customers who cant visit me at shows to shop to their hearts desire

  ### 40. Very easy, especially for small businesses

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

They calculate the taxes needed and pay it for you

**What do you dislike about Big Cartel?**

Discounts are a paid option. Plus the new experience UI is a little buggy.

**What problems is Big Cartel solving and how is that benefiting you?**

Doing the maths and tax collection side, since I'm just a single person focused on my product and art.

  ### 41. Great

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** September 14, 2026

**What do you like best about Big Cartel?**

Easy to use, Cheaper than other websites we have used

**What do you dislike about Big Cartel?**

nothing really, everything is good. no bad feedback

**What problems is Big Cartel solving and how is that benefiting you?**

just easy for us as a company and for my customers they find it much easier and faster

  ### 42. Easy to use and perfect to start

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** September 08, 2026

**What do you like best about Big Cartel?**

Big Cartel makes integration simple. I have learned so much through their tools.

**What do you dislike about Big Cartel?**

I can't say there is anything I dislike so far.

**What problems is Big Cartel solving and how is that benefiting you?**

BigCartel makes it easy to learn coding for someone who is completely new in the subject.

  ### 43. Easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Photography | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 01, 2026

**What do you like best about Big Cartel?**

I love how easy Big Cartel is to use on the backend. It is easy to update my products for new drops.

**What do you dislike about Big Cartel?**

I wish the website was a little more detailed

**What problems is Big Cartel solving and how is that benefiting you?**

Easy booking for my clients and I can list multiple products

  ### 44. Love it!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chloe L. | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

How clear it is to find everything. I love that there are categories and shipping profiles.

**What do you dislike about Big Cartel?**

I don't like that it lags sometimes when creating lots of variants.

**What problems is Big Cartel solving and how is that benefiting you?**

For me it is the freedom to design my storefront to fit my brand.

  ### 45. Great Site! Upgrades are a must

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

It's very simple to use. Easy layout and lots of customization options

**What do you dislike about Big Cartel?**

you must upgrade to the top package to get what you expect out of a fully functioning website and the cost is a huge factor

**What problems is Big Cartel solving and how is that benefiting you?**

Access without a developer.

  ### 46. Easy, quick, and professional

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Sporting Goods | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

Super easy to set up and use. Very helpful customer service.

**What do you dislike about Big Cartel?**

there isnt really anything that I dislike

**What problems is Big Cartel solving and how is that benefiting you?**

filling the need and benifiting us by offering a simple to use, low cost space for small business to have an online presence.

  ### 47. Great experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

It's very clear and easy to use. Customer service is great

**What do you dislike about Big Cartel?**

The price is a bit high for the benefits that you get

**What problems is Big Cartel solving and how is that benefiting you?**

They are updating to be like newer websites and letting people have more control over their website

  ### 48. Zine Project Review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

Easily accessible site, with great coupon and discount features.

**What do you dislike about Big Cartel?**

The website is clunky at times, and may reload a page (losing progress). I wish the free version allowed additional listings.

**What problems is Big Cartel solving and how is that benefiting you?**

Does a really great job at storing and calculating metrics.

  ### 49. Easy to use!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

Ease of use, easy for beginners, great dashboard, simple to understand & edit

**What do you dislike about Big Cartel?**

That it's a paid plan for most upgraded features

**What problems is Big Cartel solving and how is that benefiting you?**

It's a great home base for selling my stickers! It makes it easy for myself and my customers

  ### 50. Affordable, customizable, and easy to use!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Vena C. | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 31, 2026

**What do you like best about Big Cartel?**

Different plans to support businesses of every size

**What do you dislike about Big Cartel?**

I wish there was an option between the 50 listing plan and the 500 listing plan

**What problems is Big Cartel solving and how is that benefiting you?**

I wanted a customizable webstore that reflected my brand and Big Cartel provides just that


## Big Cartel Discussions
  - [What is better Wix or big cartel?](https://www.g2.com/discussions/what-is-better-wix-or-big-cartel) - 1 comment

- [View Big Cartel pricing details and edition comparison](https://www.g2.com/products/big-cartel/reviews?section=pricing&secure%5Bexpires_at%5D=2026-09-18+16%3A08%3A17+-0500&secure%5Bsession_id%5D=4f74609e-c792-4698-a66f-1f430435f94a&secure%5Btoken%5D=c29f6e601b14ae933eda91e390496b85029efb73d9a7554c5503437c21832287&format=llm_user)

## Big Cartel Features
**Headless Commerce**
- Customization
- Extensibility

**Generative AI**
- Generative AI

**Agentic AI - E-Commerce Platforms**
- Proactive Assistance
- Accounting Integration

**Additional Functionality**
- Inventory Control
- AI Copilot
- Reordering
- Bulk Ordering
- Multi-Currency
- Customer Accounts
- Multi-Location
- Reporting & Statistics
- Drag & Drop
- Shopping Cart
- Alerts/Notifications
- Data Synchronization
- Order Tracking
- Email Marketing
- Activity Dashboard
- Loyalty Program
- Multi-Channel Marketing
- Templates
- Customizable Templates
- Inventory Tracking
- Customizable Branding
- CRM
- Kitting
- Customer Touchpoints
- Customer Segmentation
- Web/Mobile App Development
- Product Catalog
- Inventory Optimization
- De-Coupled Front & Back Ends
- Customer Database
- Activity Tracking
- Conversion Tracking
- Search/Filter
- Access Controls/Permissions
- Barcode/Ticket Scanning
- Product Configurator
- Data Import/Export
- Inventory Auditing
- Quotes/Estimates
- Customer History
- Invoice Creation
- For Small Businesses
- Abandoned Cart Saver
- Sales Trend Analysis

**Merchandising/Marketing**
- Storefront Design Tools
- Product Visualization
- Recommendations / Personalization
- Promotions and Discounts
- Shopping Cart Abandonment
- Product Reviews
- SEO

**Product Catalog**
- Content Management
- Product Configuration
- Product Search and Filtering
- Intangible Products
- Discount Management

**Order Process**
- Checkout Process
- Shipping Options
- Tax Display and Processing
- Payment Processing
- Order Management
- Returns / Refunds
- Retail Inventory Management
- Returns Management
- Order Processing
- Order Fulfillment
- Purchase Order Management
- Backorder Management
- Special Order Management
- Payment Options
- Sales Order Management
- Purchase Order Management
- Credit Card Processing

**Multi-Channel Support**
- Omnichannel
- Mobile
- Social Commerce
- Customer Service
- Store Locator
- 3rd-Party Store Integration
- Multi-Store
- Point of Sale (POS) Integration
- Social Media Integration
- Mobile Commerce

**Platform**
- APIs
- Customization
- Integrations to Add-on Tools
- User Management
- Reporting / Analytics
- Security
- Admin Access Rights
- Internationalization
- Cross Browser Support
- Performance and Reliability
- Mobile Access
- SEO Management
- Shipping Management
- Campaign Management
- Catalog Management
- Website Management
- Promotions Management
- Reviews Management
- eCommerce Management
- Price/Margin Management
- Application Management
- Product Data Management
- Template Management
- Multi-Channel Management
- Invoice Management
- Workflow Management
- Warehouse Management
- Sales Tax Management
- Customer Management
- Communication Management
- Data Security

## Top Big Cartel Alternatives
  - [Ecwid](https://www.g2.com/products/ecwid/reviews) - 4.7/5.0 (397 reviews)
  - [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) - 4.2/5.0 (573 reviews)
  - [WooCommerce](https://www.g2.com/products/woocommerce/reviews) - 4.4/5.0 (1,235 reviews)

