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AdEspresso by Hootsuite Reviews & Product Details

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Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

18 months

User Insights

Average based on 74 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

AdEspresso by Hootsuite Reviews (74)

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Reviews

AdEspresso by Hootsuite Reviews (74)

View 1 Video Reviews
3.6
74 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise the user-friendly interface and time-saving features of AdEspresso, which simplify the ad creation process across multiple platforms. Many appreciate how it allows for easy management and optimization of campaigns, making it a valuable tool for marketers. However, a common limitation noted is the poor customer support, which can hinder the overall experience.
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EA
Emily A.
Team Lead Manager
Food & Beverages
Enterprise (> 1000 emp.)
"Advanced ad management"
4.5/5
What do you like best about AdEspresso by Hootsuite?

What I like most about AdEspresso is the optimization of the campaigns and the tests that can be done for each one. Among similar platforms on the market AdEspresso is very easy and intuitive to use with a large number of options available to improve each announcement. Review collected by and hosted on G2.com.

What do you dislike about AdEspresso by Hootsuite?

The platform has many advanced options that for people who do not have advanced knowledge in the creation of marketing campaigns can be completely useless. Review collected by and hosted on G2.com.

Dan F.
DF
Dan F.
Social Media Manager
Mid-Market (51-1000 emp.)
"Helpful Facebook Advertising Platform Enhances Ad Setup"
5/5
What do you like best about AdEspresso by Hootsuite?

Building multiple ads at one time were a breeze. AdEspresso allowed any user to create A/B Tests on a grand level. With the click of a couple buttons, you could have A/B/C/D/E tests within one campaign. Review collected by and hosted on G2.com.

What do you dislike about AdEspresso by Hootsuite?

There really wasn't anything I disliked about AdEspresso. It is a sound platform. Review collected by and hosted on G2.com.

Verified User in E-Learning
UE
Verified User in E-Learning
Small-Business (50 or fewer emp.)
"Best way to build your ads"
5/5
What do you like best about AdEspresso by Hootsuite?

There is no easy way to build your campaign and split test / manage! You can build your 250 ads campaign with a few minutes Review collected by and hosted on G2.com.

What do you dislike about AdEspresso by Hootsuite?

Would love to have free support, the only real support they do is $47 an hour and I’m already patent for the platform Review collected by and hosted on G2.com.

Verified User in Events Services
UE
Verified User in Events Services
Small-Business (50 or fewer emp.)
"Excellent tool for creating effective campaigns"
4/5
What do you like best about AdEspresso by Hootsuite?

Ability to a/b test so easily

The optimizations rules

Reporting features Review collected by and hosted on G2.com.

What do you dislike about AdEspresso by Hootsuite?

Nothing so far, it has allowed me save time in creating campaigns for events that I can spend more time optimising others Review collected by and hosted on G2.com.

NB
Nicholas B.
Small-Business (50 or fewer emp.)
"Makes work a lot easier"
4.5/5
What do you like best about AdEspresso by Hootsuite?

first and foremost i have to mention the free trial option from adexpresso, without which i wont even be willing to try the platform first. after the trial period, i got really excited by the quality of service provided and decided to stick with them. the service makes advertising via social platform so much easier. one of the biggest advantage you get with adexpresso is that it supports multiple social media platforms including Facebook, Instagram and Google advertising. you just have to connect your ad account with the platform and you're good to go. creating ad campaigns is so easy here, there are so many options to customize them and optimize for the best experience. the easiness here also help you with experimenting with a variety of advertisements and see which one works best. once the advertisement is live, you can get a deep insight into the campaign which includes the clicks, likes, views etc timely. the analytics result also includes beautiful virtual aids for interpreting the data with ease. the insight includes tips too which help you see which campaign isn't running well and optimize them for better ad performance. report exporting is also great here and you can get the analytics data into PDF with a single click. it is also really easy to create dynamic ads with adexpresso which is one of the most powerful advertising tools. Review collected by and hosted on G2.com.

What do you dislike about AdEspresso by Hootsuite?

the pricing can be a burden if you're just starting and even the basic package will cost you $49 a month. the support is based on the premium tier which is really frustrating. Review collected by and hosted on G2.com.

Johan A.
JA
Johan A.
Digital Marketing Consultant
Marketing and Advertising
Mid-Market (51-1000 emp.)
"Good Tool. TERRIBLE customer support"
2.5/5
What do you like best about AdEspresso by Hootsuite?

It gets the work easily and it's very efficient. Saves you time doing A/B Testing. Intuitive to use, but lacks some mobile development, essential in this age. Review collected by and hosted on G2.com.

What do you dislike about AdEspresso by Hootsuite?

Got a problem? Nobody is going to help you, and I'm serious, NOBODY IS GONNA HELP YOU. They never answer emails, support tickets take months, etc. Money refund? Nope. Got a problem with a password, your FB ads account, etc? Not going to help you. Literally, nothing. One of the worst client support experiences I have ever had. Even companies from developing countries in South America have better customer support. Review collected by and hosted on G2.com.

Nickolas R.
NR
Nickolas R.
Social Media Manager
Automotive
Small-Business (50 or fewer emp.)
"Facebook Campaigns made easy"
4/5
What do you like best about AdEspresso by Hootsuite?

What i likes best is the Campaign optimisation and split testing available. These two are the main factors as to why we chose adespresso. Gone are the days of using Business Manager to create ad after ad inside of a campaign to ensure you have multiple ads that you can test. Adespresso is simple, you can ad up to 50 ads in your ad set, simply ad a headline, text, images or call to actions when creating the campagin and Adespresso will automatically create all the ad sets for you. Further to this, when split testing, you will be able to optimise your campaign when enough data is available. Adespresso makes it clear as to which ads are performing and which are failing and will promt you to pause, change or stop specific ads depending on which you have split tested. Review collected by and hosted on G2.com.

What do you dislike about AdEspresso by Hootsuite?

The one thing we dislike is the reporting system. When the reports are generated, you can ad such great information to inform clients of all aspects of their campaigns, but some ads cannot be synced if you have used Ads Manager, meaning the ads wont appear in adespresso and you cannot generate a report on. And if you try to copy a report, it can overwrite the template you are trying to use. Maybe introducing a lock feature would solve this. But apart from that, clients love the level of detail we can go with our reports. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"AVOID THIS COMPANY AT ALL COSTS"
0/5
What do you like best about AdEspresso by Hootsuite?

Nothing, it is a complete waste of money and after looking there are far better platforms out there who actually care about their customers and answer support questions.

If it was possible I would upload an image of the support question and the time length in which I have received zero response. People would be much better off using a different platform than Adespresso Review collected by and hosted on G2.com.

What do you dislike about AdEspresso by Hootsuite?

Signed up for 1 yr and its the worst thing I have ever done. They NEVER reply to support questions and therefore unable to use Adespresso fully.

Not only that but they don`t practice what they know to be both the correct and professional way to respond to facebook comments.

They have a post here that they say how companies should deal with comments, good or bad https://adespresso.com/blog/importance-responding-quickly-customers-social-media/

yet when I commented on a FB post they have just blocked me from commenting even though I am a paying customer. Review collected by and hosted on G2.com.

Verified User in Food & Beverages
AF
Verified User in Food & Beverages
Mid-Market (51-1000 emp.)
"Convenient"
3.5/5
What do you like best about AdEspresso by Hootsuite?

I like that it helps make ad posting easier. I’m able to create my ad and post it on several platforms at the same time... it’s definitely a time saver. Review collected by and hosted on G2.com.

What do you dislike about AdEspresso by Hootsuite?

Trying to schedule postings is very inconvenient because it’s hard to navigate and having to schedule each post is time-consuming. Review collected by and hosted on G2.com.

Carissa W.
CW
Carissa W.
Paid Digital Media Strategist
Small-Business (50 or fewer emp.)
"Great for advertisement agencies"
4.5/5
What do you like best about AdEspresso by Hootsuite?

I am able to communicate with clients for smoothly by sending them customized reports and ad campaigns for pre approval. This allow me to keep my Ad campaigns between many clients organized. Review collected by and hosted on G2.com.

What do you dislike about AdEspresso by Hootsuite?

This ad Campaign tool is very limited on the social platforms they provide service on. Only Instagram and facebook is listed on the platform. Pinterest & Twitter advertising would be a great addition. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

18 months

Average Discount

8%

AdEspresso by Hootsuite Comparisons
AdEspresso by Hootsuite Features
Social Functionality
Campaign Dashboard
Campaign Optimization
Bulk Editing
Targeting
Retargeting
Geo-Targeting
Custom Reports
User, Role, and Access Management
Performance and Reliability