Able CDP is a next-generation customer data platform that helps businesses track complete customer journeys, attribute revenue accurately, and optimize marketing performance across channels. It unifies first-party website tracking with server-side conversion data, automatically associating ad clicks, form submissions, and purchase events into a single customer view. Able then sends reliable conversion data to analytics and ad platforms like Google Analytics 4, Google Ads, Meta (Facebook) Conversions API, and more — enabling marketers to see where sales truly come from and improve ROI. With easy setup, built-in attribution reporting, and integrations with CRMs, payment systems (e.g., Stripe), e-commerce, and BI tools, Able CDP equips teams with actionable insights to make data-driven decisions quickly.