MediaMath by Infillion
MediaMath is a global omnichannel demand-side platform (DSP) that opens up the limitless possibilities of programmatic to meet brands' and agencies' unique goals. A pioneer in the industry introducing the first DSP with the company's founding in 2007, MediaMath was acquired by Infillion in 2023, an advertising technology company that owns and markets premium advertising products, to provide advertisers with an end-to-end solution including attention-guaranteed video and unique first-party data for future-proofed programmatic and creative solutions. MediaMath's programmatic platform offers a customizable tech stack with a modular, API-first approach for flexibility and customization, future-proofed identity solutions to expand addressability, curated inventory optimized towards specific KPIs for powerful results, and transparency into performance for improved efficiency.
Average Rating: 3.9/5.0
Total Reviews: 118
How Do G2 Users Rate MediaMath by Infillion?
- Ease of Use: 7.5/10 (Category avg: 8.5/10)
- Performance and Reliability: 7.6/10 (Category avg: 8.6/10)
- Close Ecosystem API: 10.0/10 (Category avg: 8.0/10)
- Workflow Capability: 7.0/10 (Category avg: 8.2/10)
Who Is the Company Behind MediaMath by Infillion?
- Seller: Infillion
- Year Founded: 2008
- HQ Location: New York, US
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LinkedIn® Page: www.linkedin.com
186 employees on LinkedIn®
Who Uses This Product?
- Who Uses This: Account Manager
- Top Industries: Marketing and Advertising, Internet
- Company Size: 51% Medium, 25% Small
What Do G2 Reviewers Say About MediaMath by Infillion?
AI-generated summary from verified user reviews
Pros
- Users value the unique campaign categories offered by MediaMath, along with exceptional customer support.
- Users appreciate the transparency and control over spending offered by MediaMath, enhancing their budgeting experience.
- Users value the transparency and control over spending offered by MediaMath by Infillion for effective budget management.
- Users value the unique campaign options in MediaMath, complemented by excellent customer support for seamless management.
- Users value the unique campaign options in MediaMath, alongside excellent customer support that enhances their experience.
Cons
- Users find the complexity of the UI frustrating, with outdated design and difficult navigation impacting their experience.
- Users find the initial setup complex and time-consuming, leading to challenges in navigating the product effectively.
- Users find the complex user interface difficult to navigate, with outdated design and slow reporting updates.
- Users find the dashboard issues frustrating due to outdated UI, complex navigation, and slow reporting updates.
- Users find the difficult navigation due to outdated UI and nested menus, complicating their overall experience.
What Are Recent G2 Reviews of MediaMath by Infillion?
"Media Math is very attentive and prompt to delivery for all of your business solutions needs."
Rating: 5.0/5.0 stars
— Verified User in Marketing and Advertising
"Powerful Control, Needs UI Overhaul"
Rating: 4.0/5.0 stars
— David C.
