Public Affairs and Advocacy Software

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Bonterra EveryAction

Bonterra EveryAction

Product Description

Bonterra Development puts power behind your fundraising program within our unified CRM. You'll discover a better, more user-friendly platform to: 1. Grow donor relationships 2. Track prospects, grants, and pledges 3. Cultivate planned giving 4. Run custom reports 5. Raise more money.

Pros

Ease of Use (18)
Features (18)
Integrations (9)

Cons

Learning Curve (10)
Difficult Learning (8)
Limited Customization (6)
Bonterra Salsa CRM

Bonterra Salsa CRM

Product Description

Salsa CRM is a cloud-based donor management system that provides fundraising, reporting, and management tools. Along with other tools such as database security and email marketing, Salsa CRM aims to help nonprofit organizations attract new donors, expand interaction with existing donors, and retain their constituents.

Pros

Ease of Use (3)
Easy Integrations (3)
Integrations (3)

Cons

Limited Customization (2)
Database Issues (1)
Difficult Customization (1)
NationBuilder

NationBuilder

Product Description

NationBuilder gives organizers one smart system to grow their community and lead people to action.

Pros

Ease of Use (1)
Easy Setup (1)
Email Communication (1)

Cons

Difficult Learning (1)
Difficult Setup (1)
Learning Curve (1)
Engaging Networks

Engaging Networks

Product Description

Engaging Networks is a flexible software platform for non-profits, that can replace the advocacy, fundraising, email, P2P, events and data management systems.
Capitol Canary

Capitol Canary

Product Description

Capitol Canary is a digital advocacy and communications platform for grassroots advocacy and public affairs.
Upland Mobile Commons

Upland Mobile Commons

Product Description

Upland Mobile Commons is the leading texting solution for marketers on a mission. Mobile Commons empowers nonprofit and advocacy organizations to launch advanced SMS, MMS, and RCS campaigns to drive donations, inspire action, and engage with supporters
mCommons

mCommons

Product Description

mCommons is a specialized mobile messaging platform designed to empower nonprofit and advocacy organizations in effectively engaging, mobilizing, and fundraising through SMS, MMS, and RCS communications. With over 18 years of proven results, mCommons has supported leading organizations like the National Audubon Society, SEIU, and Oxfam in driving meaningful supporter actions. Key Features and Functionality: - SMS, MMS, and RCS Messaging: Deliver interactive, media-rich messages to millions, facilitating two-way conversations that enhance engagement and prompt action. - Audience Targeting and Personalization: Increase response rates by segmenting and personalizing messages based on supporter details such as name, interests, behaviors, location, or donation history, all automated to eliminate manual effort. - Volunteer Recruitment and Management: Efficiently recruit, onboard, and mobilize volunteers using targeted SMS outreach, automated reminders, and real-time coordination tools to scale volunteer efforts. - Automated Journeys: Implement multi-step campaigns for welcoming, nurturing, or advocacy that operate autonomously, allowing teams to focus on strategic initiatives. - Campaign Reporting: Access real-time analytics on engagement, clicks, subscriber growth, and donation attribution through interactive dashboards, eliminating guesswork in measuring ROI. - Built-In Mobile CRM: Organize and manage supporter data within mCommons, enabling segmentation by any field or behavior for more relevant and effective campaigns. - Surveys, Polls, and Quizzes: Gather immediate feedback and actionable data through engaging, interactive tools that are quick to deploy. - Legislative Calls: Mobilize supporters to contact lawmakers instantly with click-to-call and round-robin calling features, matched by district and tracked for impact. - Polling Locations: Assist supporters in finding their voting places with a single text, reducing confusion and simplifying the process. Primary Value and Solutions Provided: mCommons addresses the unique challenges faced by nonprofits in engaging and mobilizing their audiences. By offering a comprehensive suite of mobile messaging tools, it enables organizations to: - Enhance Engagement: Utilize personalized and interactive messaging to build stronger connections with supporters. - Drive Action: Facilitate immediate responses through features like click-to-call, surveys, and automated campaigns, leading to increased participation and support. - Streamline Operations: Automate communication workflows, reducing manual tasks and allowing teams to focus on strategic goals. - Measure Impact: Access real-time data and analytics to assess campaign effectiveness, optimize strategies, and demonstrate ROI to stakeholders. By leveraging mCommons, nonprofits can effectively turn text messages into tangible supporter actions, advancing their missions with greater efficiency and impact.

Pros

Ease of Use (12)
User-Friendly (10)
Intuitive (8)

Cons

Feature Improvements (4)
Learning Curve (3)
Poor Interface Design (3)

What is Public Affairs and Advocacy Software?

Public affairs and advocacy software allows organizations to acquire, engage, and mobilize key audiences around issue advocacy in legislative, regulatory, and electoral spaces. Nonprofits, associations, and corporations use these products to educate and mobilize supporters via outbound email marketing, text messaging, and social media communication tools. Grassroots activist groups may also use them to build momentum around petitions, social causes, and key legislative issues. These tools often support fundraising and campaigning efforts for advocacy groups, but they differ from political campaign software that is designed specifically to manage campaigns for public office election.

Public affairs and advocacy software facilitates direct correspondence from advocates to targeted government officials at all levels of government (federal, state, and local) and regulatory agencies through several modes of communication, including social media, patch-through calls, and sending emails. Typically, these products also offer key insights into supporters’ usage, advanced segmentation, reporting, and, in some cases, flexible integration with common CRM software. Products in this category may also include modules designed for specific organizational goals such as election education, advanced acquisition tools, and stakeholder management.

To qualify for inclusion in the Public Affairs and Advocacy category, a product must:

  • Provide advocate acquisition and mobilization tools
  • Utilize one or more outbound communication channels including email, text messaging, and social media
  • Include stakeholder management features such as legislator databases and relationship and meeting tracking
  • Facilitate direct correspondence from advocates to targeted government officials
Compare all software products on G2's Public Affairs and Advocacy Category Page