# Best Market Intelligence Tools - Page 7

## How Many Market Intelligence Software Products Does G2 Track?

**Total Products under this Category:** 310

### Category Stats (Aug 2026)

- **Average Rating:** 4.52/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Glow (+2.02%) - Among all products in this category, Glow recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank Market Intelligence Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 34,000+ Authentic Reviews
- 310+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Market Intelligence Software
 ![G2 Grid® for Market Intelligence Software plotting products by satisfaction and market presence](https://www.g2.com/categories/market-intelligence/grids.png?focus%5B%5D=3551&focus%5B%5D=577&focus%5B%5D=7170&focus%5B%5D=39661&focus%5B%5D=1679&focus%5B%5D=74085&focus%5B%5D=1578414&focus%5B%5D=1305806)

Highlighted products: Semrush, GTM Workspace - Powered by ZoomInfo, Similarweb, AlphaSense, G2 Marketing Solutions, Apify, Numerator Verified Voices, and Perplexity.

Underlying data: [Grid® JSON](https://www.g2.com/categories/market-intelligence/grids.json?focus%5B%5D=semrush&focus%5B%5D=gtm-workspace-powered-by-zoominfo&focus%5B%5D=similarweb&focus%5B%5D=alphasense&focus%5B%5D=g2&focus%5B%5D=apify&focus%5B%5D=numerator-verified-voices&focus%5B%5D=perplexity)

**Sponsored**

### Stravito

Stravito is the Insights Intelligence Platform global leaders like Nestlé and Comcast trust to turn existing knowledge into confident, growth-driving decisions. Built for insights, marketing, and research teams, Stravito unifies knowledge in one secure space and pairs best-in-class AI with human expertise. Whether you’re deciding where to expand next, which innovation to pursue, or what message will resonate most with your customers, teams simply ask strategic questions, and Stravito AI Assistant delivers relevant, source-cited insights in seconds. AI Personas, powered by your brand’s segmentation studies, simulate real consumer perspectives so you can stress-test ideas in real-time. The outcome: faster, evidence-backed, commercially-impactful decisions.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=623&secure%5Bchosen_at%5D=2026-08-15T07%3A28%3A50Z&secure%5Bdisplayable_resource_id%5D=623&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=623&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=133525&secure%5Bresource_id%5D=623&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarket-intelligence%3Fpage%3D7&secure%5Btoken%5D=55afa6513efe8b1b68ba8c9387555ca745a39aed85ef2c46a96c4410a6bd0366&secure%5Burl%5D=https%3A%2F%2Fwww.stravito.com%2Fai-personas%3Futm_source%3DG2%26utm_medium%3Dadvertising%26utm_campaign%3DG2_2026_02&secure%5Burl_type%5D=custom_url)

### [Event Registry](https://www.g2.com/products/event-registry/reviews)

Event Registry is a system for real-time collection, annotation and analysis of content published by global news outlets.

**Average Rating:** 3.2/5.0

**Total Reviews:** 3

#### Who Is the Company Behind Event Registry?

- **Seller:** [Event Registry](https://www.g2.com/sellers/event-registry)
- **Year Founded:** 2017
- **HQ Location:** Ljubljana, Slovenia
- **Twitter:** @Event\_Registry  
1,407 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e1fdca1ab59f1de7ab21d9fdb116e551da5fd710300da278c918e9964ee5339e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fevent-registry%2F&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 33% Large, 33% Medium

#### What Do G2 Reviewers Say About Event Registry?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Event Registry, enjoying its powerful API and relevant news sources.

##### Cons

- Users find the **expensive pricing** of Event Registry frustrating, especially during prototyping with limited budgets.
- Users find the **high subscription cost** of Event Registry frustrating, especially during prototyping when budgets are tight.

#### What Are Recent G2 Reviews of Event Registry?

**["{"translation":"This is an interesting compilation of information."}"](https://www.g2.com/survey_responses/event-registry-review-725960)**

**Rating:** 5.0/5.0 stars

_— Verified User in Law Practice_

[Read full review](https://www.g2.com/survey_responses/event-registry-review-725960)

### [Expana](https://www.g2.com/products/expana/reviews)

Smarter moves start here. Discover Expana - the world's most comprehensive agrifood intelligence platform that transforms market data into informed decisions. Data that's driving decisions: Volatile markets. Opaque pricing. Supply chain shocks. Expana turns complexity into clarity with 36,000+ price series, 1,500+ forecasts, and IOSCO-assured benchmarks. Built on 200+ years of expertise from Mintec, Urner Barry, FeedInfo, TRS, and Stratégie Grains, our platform delivers real-time intelligence, AI-powered cost modeling, and expert analysis that helps organizations enhance negotiations, reduce costs, secure supply, and fuel growth. Trusted by 3,000+ organizations worldwide — from retailers to producers and financial services. Expana is more than a data provider. We're your strategic intelligence partner, helping customers save millions and build resilience in uncertain times. Transform market volatility into planning advantage.

**Average Rating:** 4.2/5.0

**Total Reviews:** 3

#### How Do G2 Users Rate Expana?

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Expana?

- **Seller:** [Expana](https://www.g2.com/sellers/expana)
- **HQ Location:** Bourne End, GB
- **Twitter:** @ExpanaMarkets  
836 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=00cd9b3cd61104fc45b428b4e7c20a8609426f8459a0248781c800eb957bd506&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fexpanamarkets&secure%5Burl_type%5D=linkedin_company_website)  
298 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Do G2 Reviewers Say About Expana?

_AI-generated summary from verified user reviews_

##### Pros

- Users are impressed with the **extensive pricing data** from Expana, aiding in effective competitive pricing strategies.
- Users find Expana **easy to use** , enhancing their experience with clear visibility to ratings.

#### What Are Recent G2 Reviews of Expana?

**["Great tool and easy to use"](https://www.g2.com/survey_responses/expana-review-9446961)**

**Rating:** 5.0/5.0 stars

_— Verified User in Health, Wellness and Fitness_

[Read full review](https://www.g2.com/survey_responses/expana-review-9446961)

**["Incredible price data provider!"](https://www.g2.com/survey_responses/expana-review-8672015)**

**Rating:** 4.0/5.0 stars

_— Verified User in Retail_

[Read full review](https://www.g2.com/survey_responses/expana-review-8672015)

### [Go Rove](https://www.g2.com/products/go-rove/reviews)

Rove is perfect for commercial leaders in rapidly scaling consumer goods brands who are struggling with all elements of international expansion: unrealistic expectations from above, huge pressure to deliver, and the need for speed and robustness of intelligence to feed your decisions.

**Average Rating:** 4.8/5.0

**Total Reviews:** 3

#### How Do G2 Users Rate Go Rove?

- **Data Sources:** 10.0/10 (Category avg: 8.6/10)
- **Lead Enrichment:** 10.0/10 (Category avg: 8.0/10)

#### Who Is the Company Behind Go Rove?

- **Seller:** [Go Rove](https://www.g2.com/sellers/go-rove)
- **HQ Location:** Manchester, United Kingdom
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=70a8de088cf4e3aa219ea2f811a9028a927bd82bd94b5ada807fa0bc6a21fe98&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgo-rove%2Fabout%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Go Rove?

**["Structured International Expansion Support, from Market Assessment to Partner Connections"](https://www.g2.com/survey_responses/go-rove-review-12567874)**

**Rating:** 5.0/5.0 stars

_— Alex P._

[Read full review](https://www.g2.com/survey_responses/go-rove-review-12567874)

**["User-Friendly and Efficient"](https://www.g2.com/survey_responses/go-rove-review-13130797)**

**Rating:** 5.0/5.0 stars

_— Guy W._

[Read full review](https://www.g2.com/survey_responses/go-rove-review-13130797)

### [Intentsify](https://www.g2.com/products/intentsify/reviews)

Intentsify provides B2B organizations with the most accurate, comprehensive buyer-intent intelligence in the market today, and solutions to act on that intelligence. Intentsify’s AI-powered solutions empower marketers to turn buying signals into pipeline through customized advertising and lead generation programs. Combining an unrivaled portfolio of data sources and an industry-leading media ecosystem, Intentsify enables full-funnel go-to-market programs for revenue acceleration. Learn more at intentsify.io.

**Average Rating:** 4.4/5.0

**Total Reviews:** 33

#### How Do G2 Users Rate Intentsify?

- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Intentsify?

- **Seller:** [Intentsify](https://www.g2.com/sellers/intentsify)
- **Company Website:** intentsify.io
- **Year Founded:** 2018
- **HQ Location:** Westwood, US
- **Twitter:** @intentsify  
187 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=64c33aeee519e96274c95277b22fc684a15cbb81e544e3450845adc4f1c70d78&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fintentsify&secure%5Burl_type%5D=linkedin_company_website)  
219 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 58% Medium, 21% Large

#### What Are Recent G2 Reviews of Intentsify?

**["Signal Aggregation approach by Intentsify"](https://www.g2.com/survey_responses/intentsify-review-11670391)**

**Rating:** 4.5/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/intentsify-review-11670391)

**["Great platform to drive leads for marketing initiatives"](https://www.g2.com/survey_responses/intentsify-review-10040008)**

**Rating:** 5.0/5.0 stars

_— Erin D._

[Read full review](https://www.g2.com/survey_responses/intentsify-review-10040008)

#### What Are G2 Users Discussing About Intentsify?

- [What is Intentsify used for?](https://www.g2.com/discussions/what-is-intentsify-used-for) - 1 comment

### [Rhetorik360](https://www.g2.com/products/rhetorik360/reviews)

Rhetorik, a Lightcast Company is a premium, globally focused solution for skill-aware go-to-market and workforce strategies. It delivers actionable insights to help organizations identify and engage the right individuals and businesses. With the largest known database of globally compliant professional and company profiles, Rhetorik sets a new standard for trust, accuracy, and compliance. Its AI-powered platform supports a wide range of use cases, including sales, marketing, recruiting, investment banking, and more, with flexible delivery through platforms, APIs, and managed services. Whether enriching data, sourcing talent, or targeting prospects, Rhetorik empowers teams to operate with precision and confidence. \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_ Neuron360 by Rhetorik: Unified Global B2B Intelligence Neuron360 is the unified B2B intelligence platform from Rhetorik, a Lightcast Company, designed for organizations serious about executing a skill-aware go-to-market and workforce strategy. It brings together the world's largest, most compliant B2B datasets into a single, AI-powered source. Key Data Assets (Updated Volume Stats) Neuron360 unifies and integrates vast, continuously refreshed global data, ensuring you have the highest quality information for every decision: 290M+ Global Company Profiles 870M+ Professional People Profiles 80M+ Verified & GDPR Compliant Contact Records (including emails and phone numbers) International Technographic Coverage at both the enterprise and worksite level. AI-Powered Precision & Compliance Rhetorik sets the new standard for trust, accuracy, and compliance. Neuron360's platform is driven by AI to deliver actionable insights, providing features like language translation, industry-leading normalization, and innovative contact-level lead targeting. Compliant by Design: Data is verified and compliant with global regulations (e.g., GDPR, CCPA), giving you confidence in your outreach. High-Fidelity Profiles: Beyond standard firmographics and demographics, you gain access to social handles, location-level sizing, and in-depth technographics. Solutions Empowered by Neuron360 Neuron360 delivers the precision needed for a wide range of critical use cases, whether you are enriching data, sourcing talent, or targeting high-value prospects. Sales & Marketing: Enhance segmentation and targeting with unified profile data to run highly personalized and effective campaigns. Recruiting & Workforce Planning: Identify and engage top talent globally using skill-based and firmographic data for strategic sourcing. Product & Data Development: Access the full data firehose via APIs or batch delivery to embed B2B intelligence directly into your products or data lakes. Investment Banking & Research: Leverage comprehensive, verified company and contact data for due diligence and market analysis. Neuron360 empowers teams to operate with precision and confidence by delivering the global B2B data you need, with flexible delivery options through platforms, APIs, and managed services.

**Average Rating:** 4.4/5.0

**Total Reviews:** 6

#### Who Is the Company Behind Rhetorik360?

- **Seller:** [Rhetorik](https://www.g2.com/sellers/rhetorik)
- **HQ Location:** 232 N Almon St, Moscow, ID 83843
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=97c291edc513c9e8ef0afe0c8b68bbafa987fdd1b5b7345adfbebd2cebf11880&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frhetorik%2F&secure%5Burl_type%5D=linkedin_company_website)  
64 employees on LinkedIn®
- **Phone:** 1 (208) 883-3500

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Do G2 Reviewers Say About Rhetorik360?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **affordability** of Rhetorik360, finding it a cost-effective solution for their lead generation needs.
- Users value the **complete and accurate contact information** from Rhetorik360, enhancing their outreach efficiency and effectiveness.
- Users value the **complete and accurate data** from Rhetorik360, enhancing their efficiency in connecting with leads.
- Users value the **ease of use** of Rhetorik360, simplifying complex tasks with its intuitive interface and powerful features.
- Users appreciate the **effective data quality** of Rhetorik360, which saves time and enhances lead discovery.

##### Cons

- Users note a lack of **lead quality** in certain regions, requiring extra effort to source leads effectively.
- Users notice **limited geographic coverage** , especially in Eastern Europe, but Rhetorik360 is willing to assist in finding leads.
- Users experience **minor glitches** at times, although overall performance is generally satisfactory despite these technical issues.

#### What Are Recent G2 Reviews of Rhetorik360?

**["Strengthen relationship and drive home the sale"](https://www.g2.com/survey_responses/rhetorik360-review-10197211)**

**Rating:** 4.0/5.0 stars

_— Michael A._

[Read full review](https://www.g2.com/survey_responses/rhetorik360-review-10197211)

**["Uncovering a vast pool of potential leads"](https://www.g2.com/survey_responses/rhetorik360-review-10240693)**

**Rating:** 4.0/5.0 stars

_— Satish P._

[Read full review](https://www.g2.com/survey_responses/rhetorik360-review-10240693)

### [Statzon](https://www.g2.com/products/statzon/reviews)

Statzon is a subscription-based market intelligence platform providing access to in-depth market reports and insights from hundreds of trusted sources. With Statzon, technology companies can make strategic business decisions based on up-to-date market information. We help you make better strategic plans and faster decisions with the easiest and fastest access to the deepest, highest quality, and most up-to-date data, forecasts, and insights - immediately and cost-efficiently! Statzon platform gives you ongoing access to +3M datasets, market reports, and companies from 12,000 topics, industries, and technologies.

**Average Rating:** 4.8/5.0

**Total Reviews:** 3

#### How Do G2 Users Rate Statzon?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Statzon?

- **Seller:** [Statzon](https://www.g2.com/sellers/statzon)
- **Year Founded:** 2018
- **HQ Location:** Helsinki, FI
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a4260bc9689594579f24547aa666525443f01ffc86b3444ad87672e45924a476&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fstatzon%2F&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of Statzon?

**["Best market intelligence platform"](https://www.g2.com/survey_responses/statzon-review-7776807)**

**Rating:** 5.0/5.0 stars

_— Dileep D._

[Read full review](https://www.g2.com/survey_responses/statzon-review-7776807)

**["Customized Solutions for Your Data Analysis Needs"](https://www.g2.com/survey_responses/statzon-review-7924684)**

**Rating:** 5.0/5.0 stars

_— Sayan D._

[Read full review](https://www.g2.com/survey_responses/statzon-review-7924684)

### [StratosIQ](https://www.g2.com/products/stratosiq/reviews)

StratosIQ https://stratosiq.ai/ is your ultimate AI assistant for product development, designed to transform how businesses approach market and product research today, with a roadmap to assist in every step of the product lifecycle tomorrow.Whether you’re a product manager, entrepreneur, or developer, StratosIQ empowers you to strategize smarter, innovate faster, and make data-driven decisions confidently. With a simple yet powerful interface, StratosIQ leverages cutting-edge AI technologies like machine learning (ML), natural language processing (NLP), and generative AI alongside custom-trained Large Language Models (LLMs) tailored for specific domains to deliver real-time, accurate insights. As of now, its primary focus is on market and product research, but it will soon extend into feature development, requirements generation, test plans, and detailed product specifications—providing a seamless AI-driven experience from idea to execution.

**Average Rating:** 5.0/5.0

**Total Reviews:** 4

#### How Do G2 Users Rate StratosIQ?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Data Sources:** 10.0/10 (Category avg: 8.6/10)
- **Advanced Data Collection:** 10.0/10 (Category avg: 8.2/10)
- **Lead Enrichment:** 8.9/10 (Category avg: 8.0/10)

#### Who Is the Company Behind StratosIQ?

- **Seller:** [StratosIQ](https://www.g2.com/sellers/stratosiq)
- **HQ Location:** San Marcos, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3b0615efea501ea4e1f57d9451d196b39d90e13baa17b7c212eae8b83b9c6f7f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fstratosiq&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Large, 25% Medium

#### What Do G2 Reviewers Say About StratosIQ?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **efficiency** of StratosIQ, significantly reducing project initiation time with valuable insights and resources.
- Users appreciate the **time-saving capabilities** of StratosIQ, enabling faster project initiation with valuable industry insights.
- Users praise StratosIQ for its **speedy information gathering** , enabling quicker project proposals and efficient data processing.
- Users appreciate the **accuracy** of StratosIQ, which streamlines research and enhances project efficiency significantly.
- Users commend the **ease of use** of StratosIQ, appreciating its user-friendly interface and efficient data processing.

##### Cons

- Users find the **frequent updates** of StratosIQ can lead to inconsistent experiences with each new version.

#### What Are Recent G2 Reviews of StratosIQ?

**["Accept nothing less than StratosIQ"](https://www.g2.com/survey_responses/stratosiq-review-10896160)**

**Rating:** 5.0/5.0 stars

_— David R._

[Read full review](https://www.g2.com/survey_responses/stratosiq-review-10896160)

**["I used StratosIQ to do basic research and found the results to be fast and accurate"](https://www.g2.com/survey_responses/stratosiq-review-10813131)**

**Rating:** 5.0/5.0 stars

_— Denny J._

[Read full review](https://www.g2.com/survey_responses/stratosiq-review-10813131)

### [Stravito](https://www.g2.com/products/stravito/reviews)

Stravito is the Insights Intelligence Platform global leaders like Nestlé and Comcast trust to turn existing knowledge into confident, growth-driving decisions. Built for insights, marketing, and research teams, Stravito unifies knowledge in one secure space and pairs best-in-class AI with human expertise. Whether you’re deciding where to expand next, which innovation to pursue, or what message will resonate most with your customers, teams simply ask strategic questions, and Stravito AI Assistant delivers relevant, source-cited insights in seconds. AI Personas, powered by your brand’s segmentation studies, simulate real consumer perspectives so you can stress-test ideas in real-time. The outcome: faster, evidence-backed, commercially-impactful decisions.

**Average Rating:** 4.7/5.0

**Total Reviews:** 15

#### How Do G2 Users Rate Stravito?

- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Stravito?

- **Seller:** [Stravito](https://www.g2.com/sellers/stravito)
- **Year Founded:** 2017
- **HQ Location:** Stockholm, Stockholm County
- **Twitter:** @stravito  
2 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=14bf6465723c7b9b1130d25f38e2bf960bdba741f4e59f4a51c17aed0cdde4de&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fstravito%2F&secure%5Burl_type%5D=linkedin_company_website)  
118 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 56% Large, 38% Medium

#### What Are Recent G2 Reviews of Stravito?

**["Powerful Semantic Search That Finds Insights Across Your Documents"](https://www.g2.com/survey_responses/stravito-review-12533407)**

**Rating:** 4.5/5.0 stars

_— Verified User in Computer & Network Security_

[Read full review](https://www.g2.com/survey_responses/stravito-review-12533407)

**["The turnkey for our knowledge management estate"](https://www.g2.com/survey_responses/stravito-review-9445727)**

**Rating:** 5.0/5.0 stars

_— Ross D._

[Read full review](https://www.g2.com/survey_responses/stravito-review-9445727)

#### What Are G2 Users Discussing About Stravito?

- [What is Stravito used for?](https://www.g2.com/discussions/what-is-stravito-used-for) - 1 comment

### [Ai Palette](https://www.g2.com/products/ai-palette-ai-palette/reviews)

Ai Palette helps FMCG companies to create consumer winning products using Artificial Intelligence and Machine Learning. Ai Palette’s patented technology identifies consumer trends in real-time, uncovers consumer drivers and motivations, and helps in creating product concepts that meet unmet consumer needs. Ai Palette is currently working closely with some of the world’s largest food companies, including Fortune 500 giants. Ai Palette was selected among the Top 10 CPG analytics companies by Tracxn, Top 5 AI FMCG startups by StartUs Ranking in 2021, Top 15 food tech startups globally at Slingshot 2019; Top 10 Food & Retail tech startups at Kickstart innovation Switzerland 2020.

**Average Rating:** 4.3/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Ai Palette?

- **Data Sources:** 8.3/10 (Category avg: 8.6/10)
- **Advanced Data Collection:** 7.5/10 (Category avg: 8.2/10)
- **Lead Enrichment:** 7.5/10 (Category avg: 8.0/10)

#### Who Is the Company Behind Ai Palette?

- **Seller:** [Ai Palette](https://www.g2.com/sellers/ai-palette-2d55177d-b00a-42f5-b3d8-1bafa0ab40b1)
- **Year Founded:** 2018
- **HQ Location:** Singapore, SG
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a484fc6aada25882a6d9698cc6d18efe61b82682780faa54c12a7a32bba77852&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F14449203&secure%5Burl_type%5D=linkedin_company_website)  
73 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small, 50% Medium

#### What Are Recent G2 Reviews of Ai Palette?

**["Grow market share and remain competitive"](https://www.g2.com/survey_responses/ai-palette-review-10051913)**

**Rating:** 4.0/5.0 stars

_— Ashraf S._

[Read full review](https://www.g2.com/survey_responses/ai-palette-review-10051913)

**["Its a cool app!"](https://www.g2.com/survey_responses/ai-palette-review-9955652)**

**Rating:** 4.5/5.0 stars

_— Juan O._

[Read full review](https://www.g2.com/survey_responses/ai-palette-review-9955652)

### [Bigdata.com](https://www.g2.com/products/bigdata-com/reviews)

Bigdata.com turns complex financial data into clear, actionable insights. Designed for the finance sector, it powers AI agents with RavenPack’s trusted institutional data, helping investors, analysts, and developers work faster and smarter. For investors and analysts, Bigdata provides ready-to-use AI agents that surface key insights, accelerate research, and enable faster, more informed decisions. For developers, it offers a complete data ecosystem and secure infrastructure to build, customize, and deploy their own agents, on systems they fully own and control. With premium data, grounded search, and full auditability, Bigdata delivers the control, transparency, and compliance financial professionals demand.

**Average Rating:** 3.8/5.0

**Total Reviews:** 2

#### Who Is the Company Behind Bigdata.com?

- **Seller:** [RavenPack](https://www.g2.com/sellers/ravenpack)
- **Year Founded:** 2003
- **HQ Location:** Marbella, ES
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=20c122cf6b541cc6111c231cd315fddf4a08f04e07f2fa6966b08703fa616290&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FRavenPack&secure%5Burl_type%5D=linkedin_company_website)  
230 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Large, 50% Small

#### What Do G2 Reviewers Say About Bigdata.com?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **comprehensive data workflows** of Bigdata.com, enhancing versatility for various use cases.
- Users value the **deep customization** of Bigdata.com, enabling tailored experiences through adjustable queries and watchlists.

##### Cons

- Users find **implementation challenging** with existing workflows, making it less user-friendly for integration.

#### What Are Recent G2 Reviews of Bigdata.com?

**["Best Big data workflow"](https://www.g2.com/survey_responses/bigdata-com-review-11172587)**

**Rating:** 4.5/5.0 stars

_— SONALI P._

[Read full review](https://www.g2.com/survey_responses/bigdata-com-review-11172587)

### [BizDirect](https://www.g2.com/products/bizdirect/reviews)

To provide the clarity of the B2B market to Sales & Marketing professionals the way it should be. At BizDirect, our top mission is to optimize the B2B selling process by leverage data and technology. We do this by the combination of our proprietary machine-learning algorithm and human researchers to comb through millions of data points in order to deliver you the right customers at the right time.

**Average Rating:** 5.0/5.0

**Total Reviews:** 2

#### Who Is the Company Behind BizDirect?

- **Seller:** [Bizdirect Asia](https://www.g2.com/sellers/bizdirect-asia)
- **Year Founded:** 2018
- **HQ Location:** Ho Chi Minh City, VN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=01eaa5b9f5fdb318a34b9aaf891e09fcd6683c0f78a85c2fa98d0e2947ae0864&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbizdirect-asia%2Fabout%2F&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Small, 50% Medium

#### What Are Recent G2 Reviews of BizDirect?

**["It's a miracle"](https://www.g2.com/survey_responses/bizdirect-review-4121069)**

**Rating:** 5.0/5.0 stars

_— Nhat H._

[Read full review](https://www.g2.com/survey_responses/bizdirect-review-4121069)

**["Satisfaction and likelihood to recommend"](https://www.g2.com/survey_responses/bizdirect-review-4121071)**

**Rating:** 5.0/5.0 stars

_— Diễm ._

[Read full review](https://www.g2.com/survey_responses/bizdirect-review-4121071)

#### What Are G2 Users Discussing About BizDirect?

- [What is BizDirect used for?](https://www.g2.com/discussions/what-is-bizdirect-used-for)

### [Bloomberg Second Measure](https://www.g2.com/products/bloomberg-second-measure/reviews)

Bloomberg Second Measure's new and exclusive transaction dataset gives investors valuable insights into company performance and consumer trends—with unparalleled speed. • Panel of 20+ million U.S. consumers • 3-day lag • Coverage list of thousands of public and private companies • 6 years of spending history

**Average Rating:** 3.5/5.0

**Total Reviews:** 2

#### Who Is the Company Behind Bloomberg Second Measure?

- **Seller:** [Second Measure](https://www.g2.com/sellers/second-measure)
- **Year Founded:** 2015
- **HQ Location:** New York, New York, United States
- **Twitter:** @second\_measure  
1,995 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=157877a4d5d0ef9b0825d6ef84aad35b222056a7f5c322fb9acf0db5f0304767&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsecond-measure%2F&secure%5Burl_type%5D=linkedin_company_website)  
14 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of Bloomberg Second Measure?

**["Good Analytical Insight"](https://www.g2.com/survey_responses/bloomberg-second-measure-review-725945)**

**Rating:** 4.0/5.0 stars

_— Verified User in Wholesale_

[Read full review](https://www.g2.com/survey_responses/bloomberg-second-measure-review-725945)

#### What Are G2 Users Discussing About Bloomberg Second Measure?

- [What is Bloomberg Second Measure used for?](https://www.g2.com/discussions/what-is-bloomberg-second-measure-used-for)

### [Brew](https://www.g2.com/products/brew/reviews)

Brew is a SaaS platform for CMOs and their teams to learn, develop and monitor their marketing strategy from ideation to execution. The platform offers a completely automated, real-time view of market dynamics. Any company and any activity that influences my buyer's mindset in my context is analyzed across any marketing channel, geography, vertical, audience, and topic - to provide strategic visibility and tactical planning recommendations. With Brew, teams move much faster, with much more confidence - to create a more significant impact on the company's growth.

**Average Rating:** 4.9/5.0

**Total Reviews:** 4

#### Who Is the Company Behind Brew?

- **Seller:** [Brew](https://www.g2.com/sellers/brew)
- **Year Founded:** 2019
- **HQ Location:** Tel Aviv, IL
- **Twitter:** @EverThereHQ  
720 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b468d991275e09eceea58188e9f6f31682080775df3061dde965634f23d191c9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgetbrew%2F&secure%5Burl_type%5D=linkedin_company_website)  
28 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 75% Small

#### What Are Recent G2 Reviews of Brew?

**["Intelligent marketing insights with Brew's easy-to-use platform"](https://www.g2.com/survey_responses/brew-review-7593236)**

**Rating:** 5.0/5.0 stars

_— Sophia M._

[Read full review](https://www.g2.com/survey_responses/brew-review-7593236)

**["Brew is a fantastic tool and Tal has gone above and beyond to support us"](https://www.g2.com/survey_responses/brew-review-7626679)**

**Rating:** 5.0/5.0 stars

_— Nav C._

[Read full review](https://www.g2.com/survey_responses/brew-review-7626679)

### [Clarity on PMF](https://www.g2.com/products/clarity-on-pmf/reviews)

Clarity on PMF is an AI-powered diagnostic tool that helps B2B SaaS founders answer the most critical question in their startup journey: Do you actually have product-market fit? THE PROBLEM 42% of startups fail because they misread their PMF signals. Founders spend months—sometimes years—building products based on misleading metrics: polite customer feedback, vanity growth numbers, and gut feelings. By the time they realize they never had PMF, they've burned through runway and momentum. HOW IT WORKS Our diagnostic analyzes 47 PMF signals across three critical dimensions: • Market Readiness: Is the problem real, urgent, and worth paying for? • Founder Readiness: What cognitive blindspots are affecting your decisions? • Execution Readiness: Are you learning fast enough to find PMF before running out of time? WHAT YOU GET • Over 20-page personalized diagnostic report • PMF Score (0-100) with zone classification • Top 5 Critical Findings blocking your progress • Founder Blindspot MRI — cognitive bias analysis • Product-Solution Misalignment Map • Personalized 12-week execution roadmap • Customer interview frameworks & templates WHO IT'S FOR Founders in the pre-PMF or early-PMF stage who are tired of guessing and ready to make decisions based on data, not hope. Stop guessing. Start knowing.

**Average Rating:** 4.8/5.0

**Total Reviews:** 2

#### Who Is the Company Behind Clarity on PMF?

- **Seller:** [Probiovita UAB](https://www.g2.com/sellers/probiovita-uab)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About Clarity on PMF?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **decision-making clarity** from Clarity's PMF report invaluable for achieving product-market fit effectively.
- Users value the **ease of use** of Clarity, appreciating its clear priorities and practical next steps for PMF.
- Users find the **PMF tracking useful** , offering clear priorities and actionable insights without fluff or vagueness.

##### Cons

- Users are frustrated by the **missing information** regarding progress tracking, hindering their ability to measure improvement.

#### What Are Recent G2 Reviews of Clarity on PMF?

**["Product-Market Fit Diagnostic: A Great Tool to Improve Product Positioning"](https://www.g2.com/survey_responses/clarity-on-pmf-review-12628629)**

**Rating:** 4.5/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/clarity-on-pmf-review-12628629)

**["Here is what helped me understand if I truly have a product market fit"](https://www.g2.com/survey_responses/clarity-on-pmf-review-12245499)**

**Rating:** 5.0/5.0 stars

_— Yoanna G._

[Read full review](https://www.g2.com/survey_responses/clarity-on-pmf-review-12245499)

### [EDITED](https://www.g2.com/products/edited/reviews)

EDITED is the world’s leading retail intelligence solution that empowers softline retailers across apparel, footwear, accessories, and homeware to make data-driven decisions with unparalleled speed and precision through advanced AI technology. EDITED uniquely delivers a holistic and contextualized view of performance by combining competitor, internal company, and customer segment data into one proprietary AI-powered platform. This connection of data enables retailers to break through silos, democratize data across teams, and make decisions that are market-informed, profit-aware, and customer-centric. With the current economic climate, rapidly changing trends, increased digitalization, and customer demand for hyper-personalization, success in the retail landscape is increasingly difficult to attain. EDITED addresses these challenges by unifying disconnected data sets and translating them into actionable insights through cutting-edge technology. Our platform integrates data from multiple sources to provide retailers with contextualized intelligence that informs: 1. Assortment 2. Pricing 3. Site Merchandising Retailers gain a clear, connected view of their business in the context of market dynamics and customer expectations, allowing for faster, smarter decisions that drive profitability. EDITED’s platform not only identifies opportunities but also automates complex processes, reducing manual workloads and optimizing performance throughout the product lifecycle -- from pre-season planning to in-season trading to post-season hindsighting. Our AI processes over 170 million products daily – 10 times more than just a few years ago. This scale, combined with the team’s unmatched retail expertise allows the solution to deliver multi-dimensional intelligence tailor-made for a retailer’s specific needs. This is how the world’s most innovative retailers, including PUMA, Tommy Hilfiger, Diesel, Ann Taylor, and the Arcadia Group, stay ahead of the competition.

**Average Rating:** 4.6/5.0

**Total Reviews:** 4

#### How Do G2 Users Rate EDITED?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind EDITED?

- **Seller:** [EDITED](https://www.g2.com/sellers/edited)
- **Year Founded:** 2009
- **HQ Location:** London, England, United Kingdom
- **Twitter:** @edited\_hq  
9,125 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ecfd6bfbbb9266bc2aac7df98a37d2aeecf36476349a245f4827b912ebd4eb50&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fedited%2F&secure%5Burl_type%5D=linkedin_company_website)  
236 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of EDITED?

**["Edited - the great platform for business"](https://www.g2.com/survey_responses/edited-review-5405204)**

**Rating:** 5.0/5.0 stars

_— Minh Thu V._

[Read full review](https://www.g2.com/survey_responses/edited-review-5405204)

**["EDITED Software Review"](https://www.g2.com/survey_responses/edited-review-6519606)**

**Rating:** 4.5/5.0 stars

_— Sharvan K._

[Read full review](https://www.g2.com/survey_responses/edited-review-6519606)

#### What Are G2 Users Discussing About EDITED?

- [What does editor software do?](https://www.g2.com/discussions/what-does-editor-software-do)
- [What are the features of video editing software?](https://www.g2.com/discussions/edited-what-are-the-features-of-video-editing-software)
- [What is edited software?](https://www.g2.com/discussions/what-is-edited-software)

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[Browse Market Intelligence Themes](/categories/market-intelligence/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna&nbsp;Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated October 3, 2024

Market intelligence software gathers publicly available and/or client-focused market information to better understand the customer and their behavior. The data can be collected from sources that focus on understanding specific trends or insights over a market or consumer industry rather than a specific business or individual company. Market intelligence solutions are most commonly used by a variety of marketing or sales personas to establish lists of broad or segmented market data and insights to better direct company strategy.

It’s important to note that there is a key difference between market intelligence software and [competitive intelligence software](https://www.g2.com/categories/competitive-intelligence). Market intelligence is specifically focused on the consumer as opposed to competitive intelligence, which is business focused. Competitive intelligence is gathered strictly to understand and analyze competitors. These can work in tandem with [sales intelligence software](https://www.g2.com/categories/sales-intelligence) since sales intelligence can be used for prospecting and is often integrated with a market or competitive intelligence product.

To qualify for inclusion in the Market Intelligence category, a product must:

- Gather and organize market-focused data from a variety of sources
- Leverage collected data to analyze segmented market trends, or customer monitoring
- Ensure accuracy and quality of information
- Provide actionable insights or direction about markets or market share 

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