# Best Email Deliverability Solutions - Page 13

## How Many Email Deliverability Tools Products Does G2 Track?

**Total Products under this Category:** 226

### Category Stats (Aug 2026)

- **Average Rating:** 4.53/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** E-Warmup (+5.56%) - Among all products in this category, E-Warmup recorded the largest rating increase compared to last month

_Last updated: August 05, 2026_

## How Does G2 Rank Email Deliverability Tools Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 72,200+ Authentic Reviews
- 226+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Email Deliverability Tools
 ![G2 Grid® for Email Deliverability Tools plotting products by satisfaction and market presence](https://www.g2.com/categories/email-deliverability/grids.png?focus%5B%5D=933&focus%5B%5D=166877&focus%5B%5D=19743&focus%5B%5D=91817&focus%5B%5D=3435&focus%5B%5D=157194&focus%5B%5D=22329&focus%5B%5D=1759)

Highlighted products: Constant Contact, Instantly, Apollo.io, lemlist, Brevo Marketing Platform, Warmy, Klaviyo, and Dotdigital.

Underlying data: [Grid® JSON](https://www.g2.com/categories/email-deliverability/grids.json?focus%5B%5D=constant-contact&focus%5B%5D=instantly&focus%5B%5D=apollo-io&focus%5B%5D=lemlist&focus%5B%5D=brevo-marketing-platform&focus%5B%5D=warmy&focus%5B%5D=klaviyo&focus%5B%5D=dotdigital)

**Sponsored**

### Campaign Monitor

Campaign Monitor is a simple yet powerful email marketing solution designed to help users create, manage, and optimize their email campaigns. This tool is tailored for marketers seeking to enhance their communication with subscribers through visually appealing and personalized emails. By focusing on user-friendly features, Campaign Monitor empowers individuals and teams to effectively engage their audience and drive conversions without needing extensive technical skills. This email marketing platform is particularly beneficial for small to medium-sized businesses, non-profits, marketing agencies, IT agencies, and marketing teams that prioritize building strong relationships with their subscribers. With its intuitive interface and robust functionality, Campaign Monitor caters to a diverse range of users, from those just starting in email marketing to seasoned professionals looking for efficient ways to streamline their campaigns. The platform's design is centered around making email marketing accessible, enabling users to focus on crafting compelling messages rather than getting bogged down by technical complexities. Key features of Campaign Monitor include a library of beautiful email templates, a drag-and-drop email builder, and engagement-based segmentation tools. The pre-designed templates allow users to create visually striking emails that reflect their brand identity, while the drag-and-drop builder simplifies the process of customizing layouts and content. This means that even users with minimal design experience can produce professional-quality emails that resonate with their audience. Engagement-based segmentation further enhances the effectiveness of campaigns by allowing marketers to tailor their content based on subscriber behavior and preferences, ensuring that the right message reaches the right audience at the right time. In addition to these features, Campaign Monitor offers comprehensive analytics and reporting tools that provide insights into campaign performance. Users can track open rates, click-through rates, and other key metrics, enabling them to refine their strategies and improve future campaigns. This data-driven approach helps marketers understand what resonates with their audience, allowing for continuous improvement and increased engagement over time. Overall, Campaign Monitor stands out in the email marketing category by combining ease of use with powerful features that facilitate effective communication. Its focus on personalization, design, and analytics makes it a valuable tool for any organization looking to enhance its email marketing efforts and foster lasting relationships with subscribers.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=paid_promo&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1392&secure%5Bchosen_at%5D=2026-08-15T07%3A39%3A18Z&secure%5Bmedium%5D=sponsored&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1621&secure%5Bresource_id%5D=1392&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Femail-deliverability%3Fpage%3D13&secure%5Btoken%5D=facd7980d31db211cc2172a2170aadf11edf73446e9b52759903e4d7db8cfee6&secure%5Burl%5D=https%3A%2F%2Fwww.campaignmonitor.com%2Ffeatures%2F&secure%5Burl_type%5D=paid_promos)

### [Hamcut](https://www.g2.com/products/hamcut/reviews)

Hamcut is a pre-send email analysis and rewrite layer built to improve deliverability before emails are sent. It analyzes email content for spam signals, structural issues, and risk patterns that affect inbox placement. The system evaluates tone, phrasing, link behavior, formatting, and HTML integrity, then rewrites the content to reduce filtering risks while preserving the original intent. Unlike traditional copy tools, Hamcut focuses on how mailbox providers interpret emails rather than how they read to humans. Key capabilities include: - Spam signal detection across language, structure, and formatting - Pre-send scoring with actionable insights - Content rewriting to reduce filter triggers - Link and phishing risk analysis - HTML and markup safety checks Hamcut is designed for outbound teams, lifecycle marketers, and email infrastructure operators who need to ensure emails reach the inbox reliably.

#### Who Is the Company Behind Hamcut?

- **Seller:** [Hamcut AI](https://www.g2.com/sellers/hamcut-ai)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Hypertide](https://www.g2.com/products/hypertide/reviews)

Hypertide allows you to scale cold email campaigns using best in class infrastructure

#### Who Is the Company Behind Hypertide?

- **Seller:** [Hypertide](https://www.g2.com/sellers/hypertide)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=81b820453303fc1f43f10aa6d0cba5a6ec78460c8cc002829c603026a200e2d7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhypertideio&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [InboxFirst](https://www.g2.com/products/inboxfirst-inboxfirst/reviews)

We only serve those who are serious about email marketing so that our customers don't bear the cost of thousands of smaller free accounts.

#### Who Is the Company Behind InboxFirst?

- **Seller:** [InboxFirst](https://www.g2.com/sellers/inboxfirst)
- **Year Founded:** 2013
- **HQ Location:** N/A
- **Twitter:** @InboxFirst  
3 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c6df18fd6f1ee864b0d99046b4e9d24baf1eb83c039aac4171ebf88f29f3df4a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finboxfirst%2F&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

### [Inbox Placement Test](https://www.g2.com/products/inbox-placement-test/reviews)

Free inbox placement test across major email providers. Send your email to seed addresses and see live where it lands — Inbox, Spam, or Promotions. Full SPF, DKIM and DMARC authentication check, spam score analysis, and actionable recommendations to fix deliverability issues. Results stream live via SSE in under 2 minutes. Privacy-first: no subjects, senders, or message content stored. REST API available for automated inbox-verified delivery at scale, plus a full outreach platform with warm-up, account rotation, and 85%+ inbox placement out of the box. No signup, no credit card.

#### Who Is the Company Behind Inbox Placement Test?

- **Seller:** [Live Direct Marketing](https://www.g2.com/sellers/live-direct-marketing)
- **Year Founded:** 2022
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a69b1e4e9b1456e90089f0756e1bbfc2f2d9e04fe057eceb6127bac32097b3c6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flive-direct-marketing%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [InboxWarm](https://www.g2.com/products/inboxwarm/reviews)

InboxWarm.ai is an AI-powered email warmup platform that improves email deliverability by building a strong sender reputation through automated, human-like email interactions. Designed for sales teams, agencies, marketers, and SaaS businesses, it helps keep emails out of spam folders, increase inbox placement, and safely scale cold outreach across Gmail, Outlook, Microsoft 365, and other email providers.

#### Who Is the Company Behind InboxWarm?

- **Seller:** [Clustox](https://www.g2.com/sellers/clustox)
- **Year Founded:** 2012
- **HQ Location:** Dover, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7a9853ba5ac9f2e12d31c1a9ffe67a900897c51bf068c025068eaa0b5eac6016&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fclustox%2Fmycompany&secure%5Burl_type%5D=linkedin_company_website)  
148 employees on LinkedIn®

### [Intentified](https://www.g2.com/products/intentified/reviews)

"Intentified provides managed cold email infrastructure for B2B and B2C teams. With 250M+ emails delivered monthly since 2014, it offers reliable, self-healing outbound email delivery—no warm-up, no shutdowns—trusted by enterprise and DTC brands for unbreakable cold outreach at scale."

#### Who Is the Company Behind Intentified?

- **Seller:** [Intentified](https://www.g2.com/sellers/intentified)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Inwise](https://www.g2.com/products/inwise/reviews)

Inwise is a 360-degree marketing solution for businesses to digitally communicate with their customers.

#### Who Is the Company Behind Inwise?

- **Seller:** [Inwise](https://www.g2.com/sellers/inwise)
- **Year Founded:** 2000
- **HQ Location:** Petach Tikwa, IL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4083060417d5945c19d8a15204b307ef75b690942f68ccf215af05412a25cc06&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finwise&secure%5Burl_type%5D=linkedin_company_website)  
17 employees on LinkedIn®

### [Koldemails](https://www.g2.com/products/koldemails/reviews)

Koldemails is a free, no-signup toolkit for anyone doing cold email or outbound GTM. It includes a bulk email verifier, a spam-word checker with one-click fixes, a spintax generator, a cold email cost & ROI calculator, a domain name generator with live availability, a domain age & health checker, a competitor infrastructure spy, and a cold email generator — plus free, ready-to-use lead lists by vertical (Y Combinator, law firms, e-commerce/Shopify). Every tool runs entirely in the browser, so your lists and emails are never uploaded to a server. Unlike most cold email tools, there is no signup, no credit limit, and no paywall — it is genuinely free.

#### Who Is the Company Behind Koldemails?

- **Seller:** [koldemails](https://www.g2.com/sellers/koldemails)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Leadsnipper](https://www.g2.com/products/leadsnipper/reviews)

LeadSnipper is an AI-powered outbound sales platform built for founders, agencies, and B2B teams. Find verified leads, personalize emails with AI, automate multi-step campaigns, and send through your own Google Workspace, Microsoft 365, SMTP, or AWS SES account. With built-in email verification, deliverability safeguards, analytics, and reply tracking, LeadSnipper helps you scale cold outreach without damaging your sender reputation.

#### Who Is the Company Behind Leadsnipper?

- **Seller:** [LeadSnipper](https://www.g2.com/sellers/leadsnipper)
- **Year Founded:** 2025
- **HQ Location:** Indore, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b1cec6766393a252f04895b60ee5c38f79ade606143164527f4fe64b812c83f1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fleadsnipper&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Lemwarm](https://www.g2.com/products/lemwarm/reviews)

Lemwarm is a warm-up and deliverability booster that allows user to send and receive emails from other users.

#### Who Is the Company Behind Lemwarm?

- **Seller:** [Lemwarm](https://www.g2.com/sellers/lemwarm)
- **HQ Location:** Paris, FR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=af042bd5d0feee47d631c6b6883b595f94c648982d5c7518a913c003f8e83460&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flemwarm&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Liftinbox](https://www.g2.com/products/liftinbox/reviews)

LiftInbox is an automated email warmup service that builds sender reputation and improves email deliverability. The platform gradually increases warmup email volume over 30 days, automatically engages with warmup emails through opens and replies, and rescues any that land in spam. It also monitors SPF, DKIM, and DMARC records daily, alerting users instantly if authentication breaks. LiftInbox works with Google Workspace, Microsoft 365, Amazon SES, Mailgun, SendGrid, Zoho, and cPanel via SMTP and IMAP, making it a flexible email deliverability tool for businesses, agencies, and cold email marketers.

#### Who Is the Company Behind Liftinbox?

- **Seller:** [LiftInbox](https://www.g2.com/sellers/liftinbox)
- **Year Founded:** 2025
- **HQ Location:** Karachi, PK
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=912abfaf8e846c4c53b45b3b0c42a8ca4338555c97f42529243887a0a92c3d5b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fliftinbox&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Lightmeter](https://www.g2.com/products/lightmeter-lightmeter/reviews)

Lightmeter is a comprehensive email outreach infrastructure designed to enhance deliverability and scalability for sales teams. By offering a managed delivery network independent of major providers like Google and Microsoft, Lightmeter ensures that outreach emails consistently reach recipients' inboxes. This service integrates seamlessly with existing sales tools, allowing businesses to maintain their current workflows while benefiting from improved email performance. With plans accommodating from 50 to 7,500 outreach emails per day, Lightmeter caters to a wide range of organizational needs. Key Features and Functionality: - Managed Email Delivery: Lightmeter provides a turn-key solution for email outreach, handling the complexities of email deliverability to ensure messages land in inboxes. - Integration with Sales Tools: The platform integrates with popular sales tools, replacing traditional email services without requiring changes to existing workflows. - Independent Delivery Network: Operating independently of major email providers, Lightmeter offers greater control and reduced risk of disruptions. - Performance Analytics: Users gain access to detailed analytics, including open rates and inbox placement testing, to monitor and optimize email campaigns. - Expert Support: Lightmeter's team provides proactive support, addressing potential issues before they impact email deliverability. Primary Value and Solutions Provided: Lightmeter addresses the common challenges of email outreach by ensuring high deliverability rates, thereby boosting open rates, calls, and conversions. By isolating sales email sending from regular office communications, it safeguards the overall email reputation of the organization. This solution is particularly beneficial for B2B startups, marketplaces, and go-to-market agencies aiming to scale their outreach efforts efficiently and effectively.

#### Who Is the Company Behind Lightmeter?

- **Seller:** [Lightmeter](https://www.g2.com/sellers/lightmeter-e14ad231-4ffd-480c-84fc-a0cfa0c23c59)
- **Year Founded:** 2022
- **HQ Location:** London, GB
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1bd4d078c37c4fdde5583f7dfc7d9194760f8f8f1b7a2c143f0d7077deace4b2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flightmeter&secure%5Burl_type%5D=linkedin_company_website)  
10 employees on LinkedIn®

### [MagicEmails - Mail Merge and Mass email for Gmail](https://www.g2.com/products/magicemails-mail-merge-and-mass-email-for-gmail/reviews)

MagicEmails is a plugin for Gmail to send email marketing and automation campaigns directly from your gmail account. Emails sent from MagicEmails land directly in customers Inbox, no warm up needed.

#### Who Is the Company Behind MagicEmails - Mail Merge and Mass email for Gmail?

- **Seller:** [MagicEmails](https://www.g2.com/sellers/magicemails)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [MailCracker.Pro](https://www.g2.com/products/mailcracker-pro/reviews)

MailCracker is an independent email infrastructure and deliverability platform created for marketers, outbound teams, and technical administrators. The company is based in Europe and focused on helping businesses improve email performance, avoid spam folders, and protect sender reputation. MailCracker.Pro is a browser-based tool that allows users to test email deliverability, detect spam triggers, and validate core DNS records such as SPF, DKIM, DMARC, and rDNS. Users can check inbox placement across major providers including Gmail, Outlook, Yahoo, and iCloud without requiring integrations or setup. The platform is built for professionals who manage email marketing, transactional messaging, or cold outreach. It is especially useful for teams working with dedicated SMTP servers or custom domains. Reports include detailed analysis of delivery outcomes, IP reputation, and domain-level configurations. A free plan is available with no registration required for the first three spam checks. MailCracker.Pro is hosted in the EU, supports data deletion by request, and is designed to comply with global deliverability and privacy standards.

#### Who Is the Company Behind MailCracker.Pro?

- **Seller:** [MailCracker](https://www.g2.com/sellers/mailcracker)
- **Year Founded:** 2024
- **HQ Location:** Austin, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e5a223d0abdc9de8c9fe793bfe71d4b540a19dd5e016e34ea832196de51cdddb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmailcracker&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Maildroppa](https://www.g2.com/products/maildroppa/reviews)

Maildroppa is the GDPR-compliant email-marketing-app for bootstrappers and single-founders. In less than 5 minutes, you can set up beautiful sign-up forms and embed them right in your website without any coding skills. The entire signup flow (subscription, confirmation, welcome email, unsubscription) is fully configurable to your needs. You can segment your audience with custom fields and tags, you can send out campaigns right away or schedule them at any time in the future. Last but not least, Maildroppa offers beautiful reports and charts to track your success!

#### Who Is the Company Behind Maildroppa?

- **Seller:** [Maildroppa](https://www.g2.com/sellers/maildroppa)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

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[Browse Email Deliverability Themes](/categories/email-deliverability/themes)

 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated October 3, 2024

Email deliverability tools help businesses monitor and optimize email campaigns to improve their inbox placement and reputation among recipients. These tools are advantageous within marketing and sales strategies, increasing open rates and conversion opportunities by ensuring emails bypass spam folders and are strategically composed to be perceived as legitimate. Email deliverability tools are used primarily by email marketers or organizational teams involved with sending bulk emails to contact lists and leads. Successful use of these tools can put valuable content or sales opportunities in front of more subscribers and help prevent emails from getting lost in the shuffle or tagged as spam.

Email deliverability software often integrates with [email marketing software](https://www.g2.com/categories/email-marketing), and a number of products in the Email Marketing category include features related to email delivery and inbox placement. These tools may similarly function in tandem with [marketing automation software](https://www.g2.com/categories/marketing-automation). Email deliverability software may offer features related to DMARC software to help ensure emails and email accounts are authenticated to avoid imposter activity that could cause flagging and poor inbox placement. Email deliverability platforms may also integrate with or offer features of [email tracking software](https://www.g2.com/categories/email-tracking) to monitor email performance, such as open rates, processing time, and email delivery latency.

To qualify for inclusion in the Email Deliverability category, a product must:

- Provide tools for testing and optimizing emails against up-to-date spam filter analyses
- Analyze sender accounts for potential flagging or placement issues
- Provide timely metrics related to email delivery and sender reputation

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