Best Conversational Marketing Software with Lead Gathering Capabilities - Page 2

How Many Conversational Marketing Software Products Does G2 Track?

Total Products under this Category: 308

Category Stats (Aug 2026)

  • Average Rating: 4.55/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: 360Dialog (+2.74%) - Among all products in this category, 360Dialog recorded the largest rating increase compared to last month

Last updated: August 05, 2026

How Does G2 Rank Conversational Marketing Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 80,900+ Authentic Reviews
  • 308+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Conversational Marketing Software

G2 Grid® for Conversational Marketing Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Qualified, ActiveCampaign, Birdeye, Podium, Storylane, Exceed.ai, and SalesCaptain.

Underlying data: [Grid® JSON](https://www.g2.com/categories/conversational-marketing/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=qualified&focus%5B%5D=activecampaign&focus%5B%5D=birdeye&focus%5B%5D=podium&focus%5B%5D=storylane&focus%5B%5D=exceed-ai&focus%5B%5D=salescaptain-inc-salescaptain)

Sponsored

Xoralia - SharePoint policy management software

Xoralia is policy management software built natively for Microsoft 365, SharePoint and Microsoft Teams. It centralises your policies, procedures, SOPs and controlled documents, automates review and approval workflows, tracks employee attestation, and gives auditors instant evidence — all while your documents stay securely inside your own Microsoft 365 tenant. Most organisations don't struggle to write policies. They struggle to control them. Version confusion, missed reviews, and endless email chasing turn compliance into a high-risk, time-consuming burden. And as employees increasingly ask AI assistants policy questions, ungoverned documents become an AI risk, not just a compliance one. Xoralia automates the entire controlled document lifecycle, because compliance should be automated, not administered. Why teams choose Xoralia: 1) Native SharePoint architecture — documents never leave your Microsoft 365 tenant. No third-party storage, no duplication, no migration. 2) AI-ready by design — a governed, always-current policy library gives Microsoft 365 Copilot and AI agents a trusted, authoritative source to draw from, so employees get answers grounded in approved documents rather than out-of-date copies scattered across your tenant. 3) Policy attestation wihtout the chasing — electronic sign-off, comprehension quizzes, and automated email and Teams reminders. Customers report attestation rates as high as 99%. 4) Central policy library — a single, searchable source of truth with version control, metadata tagging, audience targeting via Entra ID groups, and multilingual support. 5) No-code approval workflows — visual workflow builder with drafting in Word, sequential or parallel approvals, and a complete audit trail. 6) Audit-ready reporting — compliance dashboards, line manager views, exportable reports, and timestamped records for every document. 7) Deep Microsoft 365 integration — dedicated Teams app, ~20 SharePoint web parts, Viva Connections cards, Entra ID SSO, Outlook notifications. 8) Automated onboarding and offboarding — new joiners are assigned the right policies automatically; leavers are handled without admin effort. 9) Highly rated for usability - all types of users praise Xoralia for its intuitive interface. 9) Extensible and customisable - documented API and webhooks allow integration with your other enterprise systems. Xoralia is trusted by mid-market and enterprise organisations in financial services, healthcare, manufacturing, energy, education, engineering, government and non-profit — anywhere policies, procedures, SOPs and controlled documents must be evidenced, not just written. It also supports quality teams running a QMS with document control and training records. Zero training required for end users. Installation takes minutes; smaller organisations are live within days. Learn more: https://xoralia.com/policy-management-software/ Book a demo: https://xoralia.com/book-a-demo/ Free trial (full access, no credit card): https://xoralia.com/xoralia-free-trial/

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Whisbi

Whisbi provides a mobile-first conversational sales & marketing platform for B2C enterprises. Our solution creates an opportunity for Sales & Marketing professionals to increase sales conversion, improve live engagement and provide a differentiating online customer experience. Whisbi combines all contact channels like video-call, chat, chatbot, click-to-call or a traditional phone call into one centralized data-driven UI for your customers. Enhanced by a BI engine, Whisbi provides the right channel for the right customer at the right time. The Whisbi solution easily integrates with existing infrastructures, ranging from call centers to physical stores and virtual showrooms. A simple inclusion of the solution on websites provides the ability to drive a truly omnichannel customer experience that significantly increases online conversion rates. We offer a world-class conversational platform for sales & marketing and are able to share industry-specific insights & expertise. We have unparalleled experience working closely with global enterprises in telecommunications, automotive, travel, and insurance & banking. Our solutions have managed over: 700M impressions, 47M clicks, 18M call requests, 10M conversations To date, we have delivered over 1.5M sales to our clients globally. And we’re just getting started! Whisbi puts human interactions at the center of the online customer experience and increases the ROI of digital marketing campaigns. It allows brands to better capitalize on their website traffic, increase their NPS score, differentiate through CX and sell more online. We integrate with the best marketing & sales solutions including Salesforce, Google Adwords, Google Analytics & Adobe Marketing Cloud, helping to deliver more powerful insights into the full customer journey. In essence, Whisbi enables modern marketing and sales teams to deliver multichannel experiences that support & complement existing digital commerce systems.

Average Rating: 4.4/5.0

Total Reviews: 18

How Do G2 Users Rate Whisbi?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.1/10)
  • Lead Gathering: 7.5/10 (Category avg: 8.4/10)
  • Audience Targeting: 7.2/10 (Category avg: 8.7/10)
  • Analytics: 7.1/10 (Category avg: 8.4/10)

Who Is the Company Behind Whisbi?

  • Seller: Whisbi
  • Year Founded: 2008
  • HQ Location: Barcelona, Catalonia
  • Twitter: @Whisbi
    11,225 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    36 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Automotive, Telecommunications
  • Company Size: 61% Large, 22% Medium

What Are Recent G2 Reviews of Whisbi?

What Are G2 Users Discussing About Whisbi?

Lime Connect (formerly Userlike)

is Germany's leading AI-Agent platform for customer communication. AI Agents automate complete service processes, integrated into your existing systems and developed in Germany for maximum security. All customer messages from website chat, WhatsApp, Facebook Messenger, Instagram, Telegram, email, and more are centralized in Lime Connect's Message Center. AI Agents resolve recurring requests end-to-end, while professional service features such as voice messages, live translations, intelligent routing, and browser-based video calls with screen sharing support teams when human expertise is needed. The mobile app ensures that customer interactions can be managed anytime, anywhere. Connect AI takes your customer service to the next level. Deploy autonomous AI Agents that handle up to 70% of interactions independently, automate workflows, and update integrated systems such as your CRM or commerce platform. With our visual no-code Workflow Builder, you can structure and automate business processes efficiently—defining triggers, conditions, and actions via drag and drop, without any programming knowledge. In combination with Connect AI, workflows can be enhanced with intelligent decision logic, enabling faster responses while reducing manual work. The AI Copilot supports your service team by summarizing conversations, suggesting responses, and providing relevant knowledge in real time. Both features improve efficiency, reduce costs, and maintain high-quality customer interactions. Lime Connect also provides tools for lead generation and follow-up, including a modern website messenger and WhatsApp Campaigns for direct, personalized communication with customers. Existing chatbots can be integrated via the chatbot API to extend your AI capabilities. Since Lime Connect was founded over 10 years ago, data protection has always been a top priority. All data is stored securely on German servers making Lime Connect a GDPR-compliant customer messaging solution. With its secure data infrastructure and special features, Lime Connect guarantees data protection and security for your customers, your employees and your company as a whole. Lime Connect is suitable for all company sizes because the software is flexible and adapts to your needs and goals. Small and medium-sized companies, as well as large corporations such as Toyota and Hermes, already rely on Lime Connect.

Average Rating: 4.4/5.0

Total Reviews: 441

How Do G2 Users Rate Lime Connect (formerly Userlike)?

  • Has the product been a good partner in doing business?: 8.6/10 (Category avg: 9.1/10)
  • Lead Gathering: 8.1/10 (Category avg: 8.4/10)
  • Audience Targeting: 7.4/10 (Category avg: 8.7/10)
  • Analytics: 7.6/10 (Category avg: 8.4/10)

Who Is the Company Behind Lime Connect (formerly Userlike)?

  • Seller: Lime Connect
  • Year Founded: 2011
  • HQ Location: Cologne, Germany
  • Twitter: @userlike
    5,037 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    46 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Marketing Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 80% Small, 16% Medium

What Do G2 Reviewers Say About Lime Connect (formerly Userlike)?

AI-generated summary from verified user reviews

Pros
  • Users praise the easy WhatsApp implementation, which simplifies their customer management processes significantly.
  • Users love the easy WhatsApp integration, simplifying their customer management process significantly.
  • Users find WhatsApp integration effortless, enhancing their experience in managing customer interactions smoothly.
  • Users praise the easy WhatsApp implementation of Lime Connect, simplifying customer management significantly.
  • Users love the easy WhatsApp integration, making customer management seamless and efficient.
Cons
  • Users find the product expensive, which may deter some despite its functionality.
  • Users find the bland design of Lime Connect lacking, despite acknowledging its functionality and pricing concerns.

What Are Recent G2 Reviews of Lime Connect (formerly Userlike)?

What Are G2 Users Discussing About Lime Connect (formerly Userlike)?

Sonar

Texting has opened up new possibilities for how sales and marketing teams can build meaningful relationships with prospects and customers. Qualifying leads, converting prospects, and engaging with customers can be challenging. Introducing, Marchex Sonar, the intelligent text messaging platform built for business. Utilize the power of AI to automate initial communication, follow-ups, scheduling, drip campaigns, and more. With one of the highest rated user interfaces and user experiences, Sonar offers the best suite of functionality for sales and marketing teams on the channels customers prefer. Dozens of integrations enable you to seamlessly connect with your customers through your CRM or tech stack. Convert more leads, engage more effectively, and drive more revenue with Marchex Sonar.

Average Rating: 4.2/5.0

Total Reviews: 111

How Do G2 Users Rate Sonar?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.1/10)
  • Lead Gathering: 8.2/10 (Category avg: 8.4/10)
  • Audience Targeting: 8.8/10 (Category avg: 8.7/10)
  • Analytics: 8.1/10 (Category avg: 8.4/10)

Who Is the Company Behind Sonar?

  • Seller: Sonar
  • Year Founded: 2014
  • HQ Location: San Francisco, California
  • Twitter: @Sonar
    9,100 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    3 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Sales Executive, Business Consultant
  • Top Industries: Real Estate, Transportation/Trucking/Railroad
  • Company Size: 64% Large, 25% Medium

What Are Recent G2 Reviews of Sonar?