A/B Testing Tools Resources

Hi Atul, Here are a few examples of unique journeys executed on the WebEngage dashboard that drove significant results for some clients : Targeted, cross-channel journeys drive 14.77% uplift in the recovery of abandoned carts Use Case: Reduce cart abandonment & recover lost sales (https://webengage.com/resource/case-study/how-uaes-fastest-growing-online-recovered-14-77-of-its-abandoned-carts/) An e-commerce brand wanted to focus on user retention by maximizing conversions by reducing cart abandonment and converting first-time visitors into buyers. WebEngage’s marketing automation platform enabled the brand to create intuitive journeys and set automated workflows effectively. This helped them deliver contextual and real-time communication across channels and devices and create a highly engaging experience for the users. Results: Cross-channel journeys aided them in solving some of their most complex retention use-cases and achieve a 14.77% uplift in the recovery of abandoned carts and 54.16% uplift in orders placed by new visitors. Hyper-personalized multi-channel communication to first-time visitors drives 66% uplift in purchases Use case: Encourage registered users to make a purchase (https://webengage.com/resource/case-study/how-myglamm-achieved-a-166-uplift-in-online-conversions/) Convincing registered users to make their first purchase after signing up is a challenge that most online e-commerce businesses face. An online color cosmetic brand faced a similar challenge. So, to encourage registered users to make a purchase, the cosmetic brand used WebEngage’s journey designer to create a customized journey for all those users who registered and did not make a purchase within the first 24 hours of signing up. With the help of user journeys, they were able to deliver targeted, contextual, and personalized messages across multiple channels like push notifications, email, SMS & more. Results: The cross-channel journey resulted in a 6% increase in orders placed by registered users within a month. Triggered and timely campaigns through journeys drive 10X increase in purchases Use Case: Prompt users to make a purchase before dropping off from the website (https://webengage.com/resource/case-study/how-goto-com-scaled-personalized-e-commerce-campaigns-for-10x-conversions/) Many e-commerce stores face the challenge of users adding products to their cart but not completing the purchase. An online shopping store faced a similar challenge to meaningfully engage with the users that leads to maximized customer engagement and stickiness on the platform. WebEngage’s multi-channel marketing automation platform helped the brand in making it happen seamlessly. They utilized a multi-channel strategy to prompt users who view a product but do not end up buying it, to go ahead with the purchase. With WebEngage’s cross-channel journeys, they were able to send real-time communication to users at the right engagement channel. With the ability to put in multiple checks in the user journeys like spam, accessibility, etc. their Marketing team managed to deliver one-to-one, highly contextual messages. Results: The brand witnessed a conversion of 11.57% within a month. We hope this was helpful. You can check out our success stories for more: https://webengage.com/resource/case-study/ If you have any further questions, do let us know. We’ll be happy to help!

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As far as I know, they work with international payment resources though integration programs.. I love this system.. It's worth doing ..

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A general ‘add to cart’ goal can be setup and segmented based on conversion URL to narrow down to the specific product was added to cart. The list of sessions where this conversion happened can be further segmented based on other product’s URLs (if a specific product’s page was visited in the converting session) and those sessions can be replayed to understand how different products influence each other.

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