Marketing automation software automates marketing actions or tasks, streamlines marketing workflows, and measures the outcomes of marketing campaigns. This page is a place for all discussions related to Marketing automation.
Popular Marketing Automation Software Questions Discussions
A customer type 'Company' in NetSuite may have 100 contacts across many departments. We would like to email directly to specific departments and track sales results when the orders get placed by a purchaser with a different email address.
We recently archived a number of customers who hadn't engaged with our emails for a prolonged period. We had not done this for quite a long time and were wondering what is the optimal frequency for managing this?