

Marketing Management Software for marketing teams and ad agencies

Simple Asset Manager is a comprehensive Digital Asset Management (DAM solution designed to help organizations efficiently store, organize, and distribute their brand assets. By providing a centralized repository, it ensures that teams have access to the most current and approved assets, thereby maintaining brand consistency and compliance. The platform offers a balance between control and flexibility, enabling users to manage assets with ease while adhering to organizational standards. Key Features and Functionality: - Centralized Storage: Securely store all digital assets, including images, videos, documents, and brand guidelines, in a single, intuitive library. - Advanced Search Capabilities: Utilize AI-assisted tagging and Optical Character Recognition (OCR to quickly locate assets based on metadata and text within images. - Collaborative Workflows: Streamline the review and approval process with built-in online proofing tools and customizable approval workflows, ensuring that the right stakeholders are involved at the appropriate stages. - Access Control and Compliance: Define user permissions to manage access, set asset expiry dates, and apply watermarks to safeguard brand reputation and ensure compliance with licensing agreements. - Version Control: Track and manage asset versions to ensure that only the latest and approved assets are distributed, maintaining consistency across all channels. - Automated File Conversion: Convert, resize, and download assets in channel-specific formats with automatic image transcoding, enhancing efficiency and adaptability. Primary Value and User Solutions: Simple Asset Manager addresses common challenges faced by marketing and brand teams by providing a single source of truth for all digital assets. It enhances productivity by reducing the time spent searching for assets, minimizes risks associated with unauthorized use through stringent access controls, and ensures brand consistency by managing approvals and version control. By integrating these functionalities, the platform empowers organizations to distribute on-brand, approved assets swiftly and securely, ultimately boosting marketing efficiency and return on investment.


Simple.io provides marketing resource management software that enables organizations to plan, execute, and optimize their marketing campaigns efficiently.