Qsic is an AI-driven in-store audio platform that transforms retail environments by delivering personalized music and targeted audio advertisements. By integrating advanced artificial intelligence, Qsic enhances customer engagement and drives incremental revenue for retailers and brands. The platform reaches over 100 million shoppers monthly, providing a scalable solution for in-store audio management.
Key Features and Functionality:
- Ad Creation: Utilizes AI to generate high-quality audio advertisements swiftly, eliminating the need for human intervention.
- Ad Planning: Employs AI-driven scheduling tools that analyze store-level transactions, weather, and events to ensure messages are delivered at optimal times.
- Ad Transparency: Provides full visibility into ad performance by recording and verifying every ad play.
- Predictive Targeting: Leverages data-driven insights to deliver the right message at the right moment, enhancing customer engagement.
- Performance Analytics: Offers comprehensive analytics to measure ad performance and optimize future campaigns.
- Self-Service Reporting: Features intuitive dashboards for on-demand access to key metrics and campaign results.
- Scalable Audio Solutions: Delivers intelligent in-store audio that can be efficiently scaled across multiple locations.
- Automated Volume Control: Adjusts audio levels automatically based on ambient noise, ensuring clear and consistent sound.
- Personalized Playlists: Curates music playlists tailored to a brand's identity, enhancing the in-store atmosphere.
Primary Value and Solutions Provided:
Qsic addresses the challenge of effectively utilizing in-store audio as a retail media channel. By integrating AI, the platform enables retailers to monetize their physical spaces through personalized and scalable audio content. This approach not only enhances the shopping experience but also drives measurable sales increases, with some retailers reporting up to a 14% lift in sales. Qsic's solutions overcome traditional barriers to in-store media adoption, such as high implementation costs and measurement difficulties, by offering advanced analytics and automated planning tools. This empowers retailers and brands to deliver impactful audio content that influences purchasing decisions at the point of sale.