Prisma Retail is a comprehensive SaaS platform designed to empower retailers by integrating artificial intelligence with business strategies to optimize key retail operations. By analyzing, predicting, and suggesting actions across pricing, promotions, assortment, inventory, and space planning, Prisma enables retailers to make informed decisions that enhance profitability and operational efficiency. The platform's unified approach ensures that all critical retail functions work seamlessly together, providing a holistic solution for modern retail challenges.
Key Features and Functionality:
- Pricing Optimization: Analyze competitive pricing, identify new pricing and margin optimization opportunities, and maintain consistency between related products while executing category rules.
- Promotions Management: Calculate the incremental profitability of each promotion by channel, ensuring effective promotional strategies.
- Assortment Planning: Remove guesswork from assortment lifecycle planning by suggesting product listings and removals per cluster to drive higher sales and margins while reducing inventory levels.
- Space Planning: Make smarter and more accurate category and product space allocation decisions that drive revenue growth and improve customer satisfaction by reducing stock-outs.
- Item Master Management: Increase the accuracy and speed of product classification, enrich information with market data, and reduce errors in product management.
Primary Value and Solutions Provided:
Prisma Retail addresses the significant gap between data analysis and decision-making in the retail sector. By leveraging AI and machine learning algorithms, the platform automates complex processes, enabling retailers to focus on strategic decision-making rather than manual tasks. This leads to increased sales and margins, reduced working capital, and fine-tuned operations. Prisma's unified platform ensures that all retail variables work together harmoniously, capturing and processing both internal and external data to provide actionable insights. Retailers can measure key performance indicators and validate hypotheses, leading to continuous improvement and sustained profitability.