Power Digital Marketing

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Power Digital is a tech-enabled growth marketing agency that operates at the intersection of data, technology, and human intelligence to make profit predictable. They offer a comprehensive suite of digital marketing services designed to accelerate business growth and profitability. By integrating strategic consulting, data intelligence, channel expertise, and proprietary technology, Power Digital develops clear, actionable insights and activates high-performing digital marketing campaigns. Key Features and Functionality: - Growth Marketing: Data-driven strategies to acquire, engage, and retain customers through services such as paid search, programmatic advertising, paid social, TikTok marketing, public relations, influencer partnerships, brand collaborations, SEO, email and SMS marketing, content marketing, and social media management. - Data Intelligence: Utilization of predictive analytics, marketing measurement, and data infrastructure solutions to optimize marketing performance and maximize profitability. - Consulting: Transformative growth strategies crafted using proprietary nova Intelligence technology, including go-to-market plans, media planning, and persona development to ensure sustained growth. - Creative Services: Development of captivating campaigns for every customer touchpoint, encompassing creative strategy, graphic design, and production to enhance brand presence and engagement. Primary Value and Solutions Provided: Power Digital's primary value lies in its ability to transform uncertainty into undeniable growth by providing data-driven, transparent, and customized marketing solutions. They address common business challenges such as inefficient ad spend, low customer engagement, and stagnant growth by offering tailored strategies that drive incremental revenue with efficiency. Their approach ensures that businesses can achieve measurable results, enhance customer lifetime value, and exceed growth targets.

fusepoint

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At fusepoint, we partner with marketing teams to handle the two parts of the growth engine that typically get overlooked: the strategy before spend, and the measurement after it. On the front end, we build a data-driven go-to-market plan grounded in real customer, category, and channel insight. On the back end, we deliver full-funnel clarity through media mix modeling, incrementality testing, and customer intelligence. The 'during' campaign execution stays with your team, your agency, or whoever you trust to run media. But we make sure the strategy is grounded, and the impact is undeniable. Whether you’re trying to prove the value of an existing channels, justify new spend, or drive alignment with finance, fusepoint gives you the confidence to make bigger, smarter moves without adding work to your plate.