Goran is an AI-powered sales coaching platform that transforms every sales call into a coaching opportunity for B2B revenue teams. Unlike traditional conversation intelligence tools that only record and transcribe, Goran provides real-time, actionable feedback that helps reps improve during live calls and managers coach at scale.
Real-Time AI Coaching: Goran analyzes conversations as they happen, providing reps with live guidance on objection handling, discovery questions, and closing techniques—turning every call into a learning moment.
Manager-Driven Deal Reviews: Automatically surfaces the most coachable moments from every call, allowing sales leaders to provide targeted feedback in minutes instead of spending hours reviewing recordings.
Performance Analytics: Track rep improvement over time with objective data on talk-to-listen ratios, question quality, and framework adherence (MEDDIC, BANT). Identify the specific behaviors that separate top performers from the rest.
Accelerated Onboarding: Build a centralized library of best-practice calls that new hires can learn from, cutting ramp time from months to weeks.
Goran is built for high-growth B2B sales teams looking to scale their coaching efforts, improve win rates, and make data-driven improvements to their sales process.
Sales leaders gain the visibility they need without listening to every recording, while reps get the real-time support that turns quota attainment from a struggle into a system.