# Goran Reviews
**Vendor:** Ozsoy AB  
**Category:** [Sales Coaching Software](https://www.g2.com/categories/sales-coaching)
## About Goran
Goran is an AI-powered sales coaching platform that transforms every sales call into a coaching opportunity for B2B revenue teams. Unlike traditional conversation intelligence tools that only record and transcribe, Goran provides real-time, actionable feedback that helps reps improve during live calls and managers coach at scale. Real-Time AI Coaching: Goran analyzes conversations as they happen, providing reps with live guidance on objection handling, discovery questions, and closing techniques—turning every call into a learning moment. Manager-Driven Deal Reviews: Automatically surfaces the most coachable moments from every call, allowing sales leaders to provide targeted feedback in minutes instead of spending hours reviewing recordings. Performance Analytics: Track rep improvement over time with objective data on talk-to-listen ratios, question quality, and framework adherence (MEDDIC, BANT). Identify the specific behaviors that separate top performers from the rest. Accelerated Onboarding: Build a centralized library of best-practice calls that new hires can learn from, cutting ramp time from months to weeks. Goran is built for high-growth B2B sales teams looking to scale their coaching efforts, improve win rates, and make data-driven improvements to their sales process. Sales leaders gain the visibility they need without listening to every recording, while reps get the real-time support that turns quota attainment from a struggle into a system.






- [View Goran pricing details and edition comparison](https://www.g2.com/products/goran/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-08+08%3A14%3A54+-0500&secure%5Bsession_id%5D=d2f30318-9ed3-40ce-88d0-0713f6d8d1ff&secure%5Btoken%5D=d9cce50cca2dafeaf02758212117242654d298ac90475e7d1b44112f897b38bc&format=llm_user)

## Goran Features
**Agentic AI - Sales Coaching**
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Decision Making

**Training**
- Knowledge Base
- Coaching Materials
- Playbook Creation
- Video Record

**Feedback**
- Review
- Scorecard
- Coaching Card
- Leaderboard
- Real-Time Updates
- Notifications
- Competition

**Generative AI**
- AI Text Summarization

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