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OnAudience

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38 reviews
  • 4 profiles
  • 4 categories
Average star rating
4.7
Serving customers since
2016
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OnAudience Reviews

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Joanna D.
JD
Joanna D.
CEO & co-founder at Prowly PR Software. One of the top startup female founders in Europe by Forbes.
02/27/2019
Validated Reviewer
Review source: Organic

Really good

Their business and support teams are really good. They focus on developing the business by using data, and they gave me a lot of advices how to use the DMP to improve my campaigns.
Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
02/27/2019
Validated Reviewer
Review source: Organic

Powerful DMP that lets you understand customers

Managing and profiling users are of course the things I really like, but the other interesting feature of their DMP is a possibility to deeply know current customers. I’ve used their 3rd party data to enrich my clients’ profiles. And, for me, it was a game changer. I could check my customers’ interests, purchase intentions, websites they visited. They became real people with real needs. It really helped me to create highly personalized ads.
Jacek D.
JD
Jacek D.
Business Development Manager at Core Services Sp. z o.o.
02/25/2019
Validated Reviewer
Review source: Organic

I've learnt a lot

One of the most interesting features of their DMP is a possibility to generate automated Audience Reports. They give deep insights into your audience. The second thing I really like is access to 3rd party data segments, especially - Brands Segments. Thanks to this audience data that is very rare on the market, I can target ads to users interested in a specific industry and brand.

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HQ Location:
London, GB

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OnAudience - Global Data Provider

Raw Data is a feed of granular information that can be integrated into internal environments such as DMPs, CDPs, data warehouses to enrich user information or proprietary platforms to enhance modeling, analytics, and targeting precision. The solution delivers granular behavioral and intent signals sourced across global markets, allowing for deep consumer insights and advanced segmentation and building whole date taxonomies. Clients can use raw data for audience modeling, enrichment, analytics, and integration into their own DMPs, CDPs, or data environments. With broad coverage across desktop and mobile environments, the data supports both prospecting and performance-driven use cases. Overall, raw data empowers teams with greater flexibility, transparency, and control over their data-driven marketing plans. OnAudience Raw Data provides access to large-scale, privacy-compliant behavioral and intent signals for companies that want to build, model, or analyze audiences internally. It enables advanced data science teams, DMPs, and CDPs to create audience taxonomies, enrich datasets, and enables building data solutions from scratch.

Details

Year Founded
2016