The alerts have been integral for staying on top of breaking news regarding our association’s members

I find the custom tags in Meltwater very helpful, especially for tagging articles. The search settings also help me a lot, making this platform the only one we rely on for tagging articles effectively. I really like the media backlog feature as well. The analyze graphs available are a feature I particularly appreciate, as I often look for data to compare our clippings year over year. It's also useful to analyze our clippings month to month and see the share of voice against competitors and our own brands.

Sentimental Analysis, and realtime alerts for any potential snowballing effect of a mention of the brand on social media.