Lunar Solar Group is a globally recognized digital growth consultancy and full-service digital marketing agency specializing in e-commerce strategies. They offer a comprehensive suite of services, including customer acquisition, creative content development, retention programs, and technology solutions tailored for online businesses. Their cross-functional growth teams execute end-to-end e-commerce strategies, connecting touchpoints across the marketing mix and sales channels to drive scalable, sustainable, and profitable growth.
Key Features and Functionality:
- Customer Acquisition: Tailored strategies by cross-functional growth teams of omnichannel experts, including full-funnel acquisition, DTC & digital-to-shelf, turnkey media buying , paid social , paid search , performance creative, and production .
- Creative Content Development: Data-driven creative powerhouse with full production capabilities, offering precise creative execution guided by a data-driven feedback loop to facilitate rapid creative testing.
- Retention Programs: Comprehensive brand-centric customer lifecycle management and retention programs, including omnichannel lifecycle & loyalty strategy, email & SMS management, loyalty & rewards programs, referral & ambassador programs, subscription, club, & memberships, mobile apps & push, and data & technology management.
- Technology Solutions: Proprietary technology solutions such as Loyalty Landers , Stay AI , Mission Control , and KnoCommerce .
Primary Value and Solutions:
Lunar Solar Group addresses the challenges of modern e-commerce businesses by providing integrated solutions that drive transformational growth. Their unified approach, backed by customer insights and rapid testing, helps brands reignite DTC growth, reduce customer acquisition costs, drive in-store trial and velocity, increase creative performance and velocity, double customer lifetime value, and restore profitability. By connecting touchpoints across the marketing mix and sales channels, they drive scalable, sustainable, and profitable growth for their clients.