L2 Data is a provider of comprehensive voter, consumer, and automotive data, offering over 50 years of expertise in delivering accurate and up-to-date information. Their extensive databases encompass more than 217 million voter records, 260 million consumer records, and 108 million automotive records, making them a trusted resource for organizations seeking to target and engage specific audiences effectively.
Key Features and Functionality:
- Extensive Data Attributes: Access to over 800 consumer data attributes, 400 demographic fields, and 91 predictive data fields, allowing for precise audience segmentation.
- DataMapping Platform: A web-based tool that enables users to visualize data geographically, create detailed maps, and perform in-depth analyses without the need for additional software.
- Versatile Contact Lists: Generate various types of contact lists, including phone, email, canvassing/walking, mailing, text, and digital targeting lists, to reach audiences through multiple channels.
- Geographic Segmentation: Select and analyze data by state, city, zip code, congressional district, and more, facilitating targeted outreach and strategic planning.
- User-Friendly Data Access: Instantly sort through hundreds of millions of records, define target audiences using numerous filters, and export data in various formats such as Excel, CSV, or DBF.
Primary Value and Solutions Provided:
L2 Data empowers organizations to make informed decisions by providing accurate and actionable insights into voter and consumer behaviors. By leveraging L2's comprehensive data and advanced analytics tools, users can effectively target and engage the right audiences, optimize marketing strategies, and enhance outreach efforts. This leads to improved campaign efficiency, higher engagement rates, and ultimately, better outcomes for businesses and political campaigns alike.