Best newsletter software for ecommerce par none.

I use Klaviyo for marketing automation and love how it makes launching campaigns efficient, especially targeting my registered users and prospects who have interacted with my website. The hyper-personalization feature is phenomenal, outperforming other tools I've tried like Constant Contact and Mailchimp. I also appreciate the ability to launch further campaigns based on user behavior without losing track, which is crucial for reaching a wide audience efficiently and economically. The RFM matrix helps me easily determine which customers are likely to make orders, which simplifies my marketing strategy significantly. The initial setup was quick; it took just an hour to implement key flows and launch them, which is a big time-saver. I also use it with other platforms like Shopify and my website, and I find Klaviyo integrates very smoothly with these and other tools, like Adobe. Additionally, the new features they're launching, even in beta, are impressive, such as the campaign auditing feature that provides targeted prospect numbers even before we launch campaigns.

I love how Klaviyo connects everything—email, SMS, and customer data—all in one place.