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Heatseeker

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Serving customers since
2023
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Heatseeker

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Ditch slow, unreliable surveys and get real insights in days. Run live market experiments on social media that reveal true customer preferences, whilst protecting your brand and saving time. Setup experiments quickly. Bring your hardest growth question and Heatseeker will generates tailored variants for you to run concept, benefit, buying driver and other experiments. Test safely with real customers. Run experiments with real customers anytime. Protect your brand on social platforms with Heatseeker’s stealth mode. Measure actions, not intentions. Get actionable insights in days. Quickly refine your concepts, messaging, or target market with insights you can act on immediately. Make confident decisions backed by statistically significant data.

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Heatseeker AI

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Heatseeker AI is an advanced platform designed to empower marketing, growth, strategy, and innovation teams by providing rapid, data-driven insights into real buyer behavior. By leveraging both actual user interactions and synthetic audiences trained on real behaviors, Heatseeker AI enables organizations to make informed go-to-market decisions with confidence and speed. This approach addresses the limitations of traditional market research, which often relies on stated opinions rather than observed actions, leading to more accurate and actionable outcomes. Key Features and Functionality: - Real-Time Buyer Behavior Analysis: Utilizes real user interactions, such as clicks, shares, and leads, to provide insights based on actual behavior. - Synthetic Audience Testing: Employs synthetic agents trained on real behaviors to simulate and predict market responses, enabling rapid experimentation. - Rapid Experimentation: Facilitates the setup and launch of experiments in as little as 20 minutes, with live insights available within days. - Scalable Reach: Accesses thousands of participants quickly through platforms like Meta and LinkedIn, ensuring broad and diverse data collection. - Cost-Effective Insights: Delivers valuable market insights with an average media spend of $2,000 to identify winning variants. Primary Value and Problem Solved: Heatseeker AI addresses the inefficiencies of traditional market research, which can be slow, costly, and based on self-reported data that may not accurately reflect actual behavior. By focusing on real buyer actions and enabling rapid testing with synthetic audiences, Heatseeker AI reduces the time to obtain actionable insights from months to days. This acceleration allows organizations to outpace competitors, make data-driven decisions with higher confidence, and optimize their go-to-market strategies effectively.

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HQ Location:
Sydney, AU

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What is Heatseeker?

Heatseeker is a technology company that offers AI-driven solutions to enhance online engagement and customer interactions. The platform is designed to analyze, interpret, and act on social and digital content in real-time, delivering valuable insights and automated actions to improve customer experiences and business outcomes. Heatseeker's services cater to businesses looking to leverage artificial intelligence for digital marketing, sentiment analysis, and customer support.

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Year Founded
2023