GENIEE

1 review

Geniee is a leading advertising technology company that offers a comprehensive suite of solutions designed to maximize ad revenue and enhance marketing efficiency for publishers, advertisers, agencies, and app developers. Established in 2010, Geniee has expanded its presence across Asia, with offices in Singapore, Vietnam, Indonesia, and Thailand, providing innovative tools that integrate seamlessly into existing systems to optimize monetization strategies. Key Features and Functionality: - Supply-Side Platform : Geniee's SSP enables publishers to manage and optimize their ad inventory effectively, supporting various ad formats such as display, video, and native ads. - Demand-Side Platform : The DSP allows advertisers and agencies to purchase ad space programmatically, targeting specific audiences and optimizing ad placements to maximize return on investment. - Real-Time Bidding : Geniee's RTB technology facilitates real-time auctions for ad impressions, ensuring that the highest bidder's ad is displayed, thereby increasing revenue potential for publishers. - Marketing Automation : The MA platform automates marketing activities, including email campaigns and push notifications, to engage potential customers effectively and improve conversion rates. - Sales Force Automation/Customer Relationship Management : Geniee's SFA/CRM system offers intuitive tools for managing customer relationships and sales activities, enhancing productivity and operational efficiency. - Chat Engagement Tools: The chat platform provides businesses with the capability to implement customer support chat windows on their websites, facilitating real-time engagement and improving customer satisfaction. Primary Value and User Solutions: Geniee's integrated platforms address the critical needs of digital publishers and advertisers by streamlining ad operations and enhancing monetization efforts. For publishers, Geniee's solutions optimize ad revenue through advanced programmatic advertising and real-time bidding technologies. Advertisers benefit from precise audience targeting and efficient ad placements, leading to improved campaign performance. Additionally, Geniee's marketing automation and CRM tools empower businesses to automate and refine their marketing and sales processes, resulting in increased engagement and higher conversion rates. By offering a unified suite of tools, Geniee simplifies the complexities of digital advertising and marketing, enabling clients to achieve their business objectives more effectively.