"The buyer incentive tools available to us in G2 are very useful and give us valuable data for our marketing and sales efforts across our team. Collecting and using reviews in our campaigns and landing pages has proved to help raising our conversion rates."

"The real-time review feature integrated into Slack and Snowflake provides constant updates and allows us to create insightful reports and charts. It helps us understand customer preferences and competitive positioning, enabling targeted communication. Access to data and buying intent is crucial for our needs, facilitating better decision-making and strategic messaging."

"The platform's buyer intent feature has been instrumental in identifying who is researching our site and who our competitors are, aiding our sales strategy significantly. I find the ZoomInfo integration especially valuable for streamlining our team’s outreach process."

"The insights from customer reviews have significantly impacted our strategy, allowing us to refine our product market fit and tailor our messaging to target the most valuable leads. The profile feature serves effectively as a business card, helping us collect reviews, generate organic search traffic, and target potential customers within our competitors' space."

"I really appreciate G2 Marketing Solutions' capability in tracking the end-to-end user journey and displaying KPIs or ROI on a single dashboard, which makes it easy to present to the senior team. Additionally, the user journey mapping feature is incredibly useful."

"Insights from reviews to impact our thinking on positioning and messaging. Intent data and what prospects are searching for solutions."