Facteus is a provider of consumer transaction data and insights, transforming raw financial data into actionable intelligence without compromising privacy. By leveraging proprietary synthetic data technology, Facteus delivers real-time consumer spending information, enabling businesses and financial institutions to make informed decisions.
Key Features and Functionality:
- Comprehensive Data Coverage: Access to over 180 million unique cardholders, processing $1.6 trillion in consumer spending across 5 million merchants, with six years of historical data and a one-day data delay.
- Diverse Product Offerings:
- Arbiter: Debiased data feed monitoring performance of 3,000 public and private companies.
- Cube: Analytics-ready dataset with real-time updates on consumer spending.
- Cube Insights: Dashboards delivering custom consumer insights powered by Cube.
- Ultra: The largest, most granular consumer transaction dataset delivered on a one-day lag.
- Onyx: Sales trends and competitive analysis of major consumer products and categories.
- Privacy-Compliant Synthetic Data: Utilizes proprietary MIMIC technology to create synthetic datasets that preserve statistical patterns while eliminating personally identifiable information, ensuring compliance with privacy regulations.
Primary Value and Solutions:
Facteus empowers organizations to gain a competitive edge by providing real-time, privacy-compliant consumer transaction data. This enables finance and strategy leaders to benchmark and forecast with precision, marketing teams to measure and target audiences based on purchase behavior, and investors to generate alpha with real-time spend data. By transforming raw transaction data into actionable insights, Facteus helps clients make intelligent business decisions, automate operational tasks, and optimize data strategies.