Eyal Dror Consulting Ltd

4 reviews

1. Fractional C-Level Advisory (SaaS Growth Strategy) Eyal Dror Consulting provides the strategic oversight of a Fractional CMO or Chief Growth Officer. For SaaS founders and VC-backed startups, this means: Go-To-Market (GTM) Strategy: Defining ideal customer personas (ICP) and mapping the non-linear B2B buyer journey. Unit Economic Optimization: Auditing and improving the ratio between Customer Acquisition Cost (CAC) and Lifetime Value (LTV). Tech Stack Consolidation: Strategic advice on choosing and integrating the right CRM, billing, and marketing automation tools (e.g., Salesforce, HubSpot, AWeber). 2. Performance Marketing for SaaS They execute the "heavy lifting" of SaaS demand generation: Intent-Based Search (SEM): Capturing high-intent B2B traffic on Google and Bing. Paid Social (LinkedIn/Meta): Building awareness and retargeting funnels that nurture prospects through the consideration phase. Data-Driven Attribution: Setting up advanced tracking to ensure marketing spend is accurately tied to