

Extu’s Channel Marketing Solution helps brands amplify their message through channel partners, at scale. Serving more than 3,500 channel partners globally, our technology makes it easy to deliver personalized, automated campaigns that drive engagement, generate leads, and grow sales. With 80%+ monthly partner participation and an average 22:1 ROI on attributable sales, our data-backed approach proves that partner marketing can be both effortless and effective. Partners can launch campaigns in just a few clicks, powered by brand content designed to keep them visible and relevant with their customers. Through client dashboards, brands gain full visibility into campaign performance and partner engagement, closing the loop across the entire ecosystem and transforming data into actionable insights. Extu’s Channel Marketing Solution turns partner networks into growth engines, simplifying execution, increasing visibility, and creating measurable impact across the channel.

Extu's Incentive Solutions are designed to empower businesses by motivating channel partners, enhancing engagement, and driving measurable growth. By integrating tailored incentive programs with real-time performance data, Extu enables companies to unify their incentive strategies, gain comprehensive visibility into partner performance, and achieve significant revenue increases. Key Features and Functionality: - Customizable Incentive Programs: Extu offers a range of programs, including SPIFFs, sales incentives, channel incentives, employee recognition, customer loyalty, debit card rewards, rebate incentives, and reward programs. Each is tailored to meet specific business objectives and partner dynamics. - Extu Flex: A virtual-first reward option that delivers instant, versatile payouts via email or mobile, with optional physical cards. This feature ensures immediate gratification and flexible redemption options for participants. - Advanced Technology Platform: The SOC 2-compliant incentive software includes a branded campaign website, participant portal, real-time dashboards, and an extensive online rewards catalog featuring millions of options, from merchandise to travel packages. - Comprehensive Management Services: Dedicated program managers, regular performance reviews, annual communication plans, and full-time bilingual participant support teams ensure seamless program execution and participant satisfaction. Primary Value and Solutions Provided: Extu's Incentive Solutions address common channel challenges such as low partner engagement, unclear ROI, and resource-intensive program management. By offering strategic support and leveraging advanced technology, Extu enables businesses to run effective campaigns, reward performance, and gain full visibility into program effectiveness. This holistic approach leads to increased sales, enhanced partner loyalty, and improved data collection throughout the channel.

Extu helps B2B organizations grow by elevating the partner experience. We unite strategy, services, and technology to turn complex channel programs into connected partner ecosystems that drive engagement, build loyalty, and deliver measurable ROI. We make it simple to motivate and reward partners through tailored incentive programs, unforgettable group travel experiences, and expertly managed channel marketing all powered by The Partner Experience Platform. These programs inspire performance and accelerate sales growth. The impact speaks for itself: clients often see up to 90% partner participation and an average 32% increase in revenue, proof that smarter execution delivers stronger results. With scalable technology, actionable insights, and a dedicated team behind every program, Extu removes the friction that slows channel success. The result: partners who perform, programs that scale, and growth that’s proven. Trusted by leading manufacturers, tech providers, and distributors, Extu helps channel teams turn partner potential into measurable results. Get a demo to see what smarter partner experiences can do for you.