Experiom, established in 2003, is a marketing technology integrator specializing in delivering development solutions for brands and agencies. The company adopts a "crawl-walk-run" implementation model to prevent technical over-engineering, ensuring streamlined and effective project execution. With a focus on marketing technology, data and analytics, commerce, and artificial intelligence/machine learning solutions, Experiom offers both project-based and retainer-based development services, as well as technical staff augmentation. Their clientele includes top-tier agency partners and direct relationships with companies such as MGM Resorts International, Bed Bath & Beyond, Direct Auto & Life, Verizon, Sbarro, Procter & Gamble, and Teva Pharmaceuticals. Operating with resources in the U.S. and globally, Experiom embraces a remote work model to provide the best-qualified resources at a fair price, irrespective of geographic restrictions.
Key Features and Functionality:
- Audits & Assessments: Experiom conducts comprehensive evaluations, including marketing technology audits, data source mapping, competitive audits, technical SEO audits, systems security testing, and ADA audits, to establish baselines and develop customized roadmaps for clients.
- MarTech Integrations: Specializing in integrating industry-leading platforms such as Adobe AEM, Oracle Commerce, Redpoint/RPI, Salesforce, SAP/Hybris, Sitecore, WordPress, and Zesty, Experiom brings marketing technology integrations to life, ensuring seamless functionality and optimal performance.
- Post-Development Operations: After deploying marketing technology platforms, Experiom offers ongoing operational support, including content updates, campaign deployment, new site sections and pages creation, SEO implementation, analytics tagging, and web reporting, to maintain and optimize client investments.
- Staff Augmentation: Experiom provides certified architects, developers, integrators, analysts, and site managers to join existing project engagements, offering additional resources tailored to client needs across various technologies.
Primary Value and Solutions for Users:
Experiom's primary value lies in simplifying the complexities of marketing technology and AI implementations. By adopting a phased "crawl-walk-run" approach, they prevent technical over-engineering, ensuring that clients can effectively implement and manage marketing automation and machine learning solutions. This methodology allows businesses to start with a Minimum Viable Prototype that provides core functionality without scope creep, enabling subsequent releases to add new features and capabilities. Experiom's focus on technology, without the distractions of media, creative, social, and content development, ensures that clients receive specialized and dedicated support, leading to increased engagements, transactions, sales growth, and overall bottom-line results.
