EPIC Conjoint is a cutting-edge platform specializing in product, promotion, and pricing decision-making solutions. Designed to deliver rapid and actionable insights, it empowers businesses to make informed commercial decisions across over 130 markets within just three business days. By combining innovative research methodologies with expert support, EPIC Conjoint enables companies to understand customer preferences and optimize their offerings effectively.
Key Features and Functionality:
- Comprehensive Survey Portfolio: Offers a range of methodologies, including Choice-Based Conjoint, E-Commerce Conjoint, Shelf Conjoint, Rack Conjoint, MaxDiff Analysis, Customer Segmentation, Van Westendorp Price Sensitivity Meter, and Gabor Granger Price Optimization.
- Rapid Process: Facilitates a streamlined four-step process: discussing the use case, survey design, survey distribution, and results analysis, all within a swift timeframe.
- Global Reach: Provides access to targeted audiences in over 130 countries, ensuring diverse and relevant respondent profiles.
- Expert Support: Delivers full-service support from pricing research experts, including assistance with survey design, respondent selection, and data analysis.
- User-Friendly Dashboard: Features an intuitive results dashboard for in-depth analysis and visualization of survey outcomes.
Primary Value and Solutions Provided:
EPIC Conjoint addresses the critical need for businesses to make data-driven product and pricing decisions swiftly and accurately. By eliminating guesswork, it enables companies to:
- Uncover Insights: Gain a deep understanding of customer preferences and feature importance, facilitating strategic product development.
- Act Quickly: Conduct precise pricing surveys within 1-3 days, allowing for agile responses to market changes.
- Drive Growth: Utilize powerful market and price optimization simulators to create and maintain a competitive advantage.
- Ensure Cost-Effectiveness: Access affordable pricing research solutions suitable for businesses of all sizes.
By leveraging EPIC Conjoint's solutions, businesses can confidently navigate complex market dynamics, optimize their product offerings, and enhance profitability through informed decision-making.