Bold Orange

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Bold Orange is a customer experience agency dedicated to transforming how brands engage with their audiences to drive stronger acquisition, growth, and retention. By integrating strategic thinking with innovative solutions, Bold Orange crafts personalized experiences that resonate with customers across various touchpoints. Their comprehensive services encompass go-to-market strategies, content creation, UX/UI design, loyalty and CRM programs, performance marketing, digital media, and Salesforce Marketing Cloud implementation. This holistic approach ensures that brands can effectively connect with their customers, fostering lasting relationships and driving business success. Key Features and Functionality: - Experience Strategy & Design: Develops go-to-market strategies, CRM and lifecycle marketing plans, and loyalty initiatives to enhance customer engagement. - Performance Marketing & Media: Crafts campaign strategies, manages paid search and SEO, and oversees social, display, and programmatic media to deliver the right content to the right audience at the right time. - Marketing Automation & Technology: Provides data and martech consulting, technical development, and managed services to optimize marketing technologies. - Salesforce Marketing Cloud: Offers consulting, assessments, implementations, and support to maximize the platform's potential for marketing efforts. - Analytics & Insights: Conducts CX audits, develops data visualization dashboards, and provides marketing analytics support to unlock the full potential of client data. Primary Value and Solutions: Bold Orange addresses the challenge brands face in creating meaningful and relevant customer experiences. By offering end-to-end customer experience solutions, they help brands acquire new customers, foster growth, and enhance retention. Their human-centered approach ensures that every customer interaction is purposeful and engaging, leading to stronger brand loyalty and improved business outcomes.