Blueshift ONE is an Integrated Business Planning (IBP solution tailored for consumer goods companies, particularly in the Fast-Moving Consumer Goods (FMCG sector. It unifies trade promotion management, demand planning, joint business planning, and financial control into a single, user-friendly platform. By consolidating these functions, Blueshift ONE enables organizations to develop a consensus business plan, fostering strategic decision-making and enhancing profitability.
Key Features and Functionality:
- Trade Promotion Management (TPM: Facilitates the creation and management of promotional programs, allowing account executives and managers to model scenarios that align with sales and profitability targets.
- Demand Planning: Offers accurate baseline and incremental forecasting, enabling demand planners to reduce bias and improve forecast accuracy.
- Financial Control: Provides tools for financial controllers and CFOs to set spend limits, manage authorizations, and ensure accurate promotion-level accruals, thereby reducing audit complexities.
- Business Intelligence: Delivers real-time insights by allowing category and commercial analysts to analyze actual, forecast, and budget metrics across various dimensions.
- Automated Claim Matching: Streamlines the processing of claims through machine learning-based optical character recognition (OCR, enabling accounts payable and receivable clerks to efficiently handle numerous claims.
Primary Value and Solutions Provided:
Blueshift ONE addresses the challenges of fragmented business planning processes by offering a cohesive platform that integrates various functions. This integration leads to improved stock turns, inventory reductions, sustainable revenue growth, and enhanced spend optimization. By providing a single consensus forecast across all functions, the solution empowers senior management to make informed tactical and operational decisions, ultimately driving profitability and strengthening customer relationships.