Amplified is the global leader in attention measurement, empowering brands, agencies, and platforms to plan, measure, and validate media performance through real attention data. Founded by renowned researcher Dr Karen Nelson-Field, Amplified’s platform provides predictive and in-flight attention metrics across channels like social, display, CTV, OOH, BVOD and more. With over 59 billion attention data points captured across 21 countries, Amplified delivers science-backed insights that turn fleeting impressions into meaningful impact. Our platform includes campaign strategy, live verification and creative testing - plus seamless integrations via API. Trusted by global advertisers and built to thrive in a privacy-first, post-cookie world, Amplified helps the industry move beyond outdated metrics to evidence-based advertising that actually works.