Omnichannel Marketing Automation Platform A multi-channel engagement platform that automates customer communication, delivering personalized messages across the entire customer lifecycle Key Features: Unified Customer View for Data-Driven Marketing • Gain a 360-degree customer profile by consolidating data from multiple sources, including websites, mobile apps, campaigns and social media. • Use AI-driven insights to understand customer behaviour, preferences and engagement patterns for more effective marketing. AI-Driven Personalization & Smart Segmentation • Deliver hyper-personalized customer experiences with AI-powered recommendations, dynamic content and predictive analytics • Real-time customer segmentation based on demographics, behavior, purchase history and location for targeted marketing campaigns Omnichannel Customer Engagement & Automated Customer Journeys • Automate omnichannel marketing campaigns across email, WhatsApp, SMS, RCS, social media, web push notifications and in app notifications. • Automate customer journeys with behavior-based triggers, ensuring the right message reaches the right audience at the right time. Predictive AI & Smart Marketing Insights Optimize marketing with AI-led predictive intelligence using RFM insights to forecast customer lifetime value, churn risk and engagement potential. Real-time analytics help refine strategies and maximize ROI. Real-Time Dashboard & Advanced Analytics • Access an intuitive dashboard with real-time reports to monitor campaign success and customer interactions. • Track customer engagement, lead generation, conversions and revenue growth with actionable insight