YOptima is a Programmatic-first, Full Funnel Growth Marketing Platform for Digital Marketers and Media Agencies globally. We combine Machine Learning with Human Intelligence to discover unique audience insights and optimize results across the marketing funnel. We leverage the power of programmatic media to help brands expand their targeted reach, and deliver non-linear growth by optimizing the marketing funnel for brand lift, search lift and incrementality. We specialize in both Demand Creation as well as Performance Marketing and have various productized offerings in addition to bespoke consulting. Nyo - Campaign Management Automation Engine DeepVu - Outcome Optimization & Custom Bidding Engine SonaGraph - Audience Persona Discovery Engine YouMax - Deep-tech Contextual Targeting Engine on YT DynaMo - Dynamic Ads for Moment Marketing