Wunderman Thompson was a global creative, data, and technology agency dedicated to inspiring growth for ambitious brands. Formed in 2018 through the merger of Wunderman and J. Walter Thompson, the agency combined creative storytelling with deep expertise in data and technology to deliver end-to-end solutions across the entire brand and customer experience. With a presence in 90 markets and a team of over 20,000 professionals, Wunderman Thompson offered services in communications, commerce, consultancy, customer relationship management , customer experience , data analysis, production, and technology. In October 2023, WPP announced the merger of Wunderman Thompson with VMLY&R to form VML, a new global agency. Key Features and Functionality: - Integrated Services: Provided a comprehensive suite of services, including creative development, data analytics, technology solutions, and strategic consulting, ensuring a cohesive approach to brand growth. - Global Reach: Operated in 90 markets with a diverse team of over 20,000 experts, enabling the delivery of localized and culturally relevant campaigns. - End-to-End Solutions: Offered expertise across the entire customer journey, encompassing communications, commerce, consultancy, CRM, CX, data, production, and technology. - Innovative Platforms: Launched proprietary platforms like Inspire, which explored brand inspiration and consumer motivations, culminating in the annual Inspire Score Top 100 Most Inspiring Brands in the World. Primary Value and Solutions: Wunderman Thompson's primary value lay in its ability to seamlessly integrate creativity, data, and technology to drive brand growth. By offering end-to-end solutions, the agency addressed the complexities of modern marketing, enabling brands to navigate rising consumer expectations and disruptive technologies effectively. Their global presence and diverse expertise allowed them to deliver innovative, culturally resonant campaigns that fostered meaningful connections between brands and their audiences.