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Visualfabriq Reviews & Product Details

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Visualfabriq Demo - User Friendly Interface
A customizable home screen provides feature navigation options and a planning and tracking calendar.
Visualfabriq Demo - Realtime ROI Insights
Real time ROI insights help to highlight P&L impacts for the business and the retailer, with budgets and spends available at individual promotional or aggregated business levels.
Visualfabriq Demo - Easy Promotion Planning
Traditional trade promotion planning processes are often experienced as complex and burdensome. With the Visualfabriq platform you plan promotions in minutes instead of hours.
Visualfabriq Demo - Market Share, Brand Value
Insights into market share and brand value for both in-house and competitor promotions are available via the year plan feature.
Visualfabriq Demo - Greater Forecast Accuracy
Promising greater forecasting accuracy, the system uses a predictive AI-based model for predicting market volume, forward buying and logistic phasing.
Trade Promotions Management & Optimization 

Plan smarter, optimize faster. Visualfabriq’s Trade Promotion Master™ helps CPG teams manage trade spend with AI-powered precision—turning complexity into clarity and driving profitable growth.
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Trade Promotions Management & Optimization Plan smarter, optimize faster. Visualfabriq’s Trade Promotion Master™ helps CPG teams manage trade spend with AI-powered precision—turning complexity into clarity and driving profitable growth.
Revenue Forecasting & Optimization 

Forecast with confidence. Visualfabriq’s solution delivers a full P&L outlook, enabling commercial teams to make data-driven decisions and optimize investments with advanced AI and automation.
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Revenue Forecasting & Optimization Forecast with confidence. Visualfabriq’s solution delivers a full P&L outlook, enabling commercial teams to make data-driven decisions and optimize investments with advanced AI and automation.
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Visualfabriq Reviews (21)

Reviews

Visualfabriq Reviews (21)

4.5
21 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the user-friendly interface and flexible configuration options of Visualfabriq, which facilitate effective trade promotion management and revenue forecasting. The integration with existing systems, particularly SAP, is noted for its simplicity, enhancing overall efficiency. However, some users mention that initial setup can be complex and may require adjustments to align with internal processes.
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Verified User in Consumer Goods
UC
Enterprise (> 1000 emp.)
"Fully Connected Trade Promotion Planning with AI-Driven Optimization"
What do you like best about Visualfabriq?

What I like most is having Trade Promotion Management fully connected in one platform. Planning, forecasting, and promotion optimization are no longer separate activities. Everything sits in the same Revenue Plan, which makes it much easier to understand the impact of promotions on volume and margin.

Visualfabriq is AI-native, so the AI actively supports planning and trade promotion optimization instead of just reporting on results. It helps surface risks and opportunities early, which makes decision-making more proactive. Being true SaaS also helps, updates happen continuously without disruptions or IT involvement. Review collected by and hosted on G2.com.

What do you dislike about Visualfabriq?

There is a learning curve, especially if you come from Excel-based trade planning. The platform is powerful, so it takes some time to fully understand all capabilities. Once teams get familiar with it, the value becomes much clearer. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Enterprise (> 1000 emp.)
"AI-Native Trade Promotion & Account Planning in One Seamless SaaS Platform"
What do you like best about Visualfabriq?

Visualfabriq helped bring discipline to how we manage trade promotions. Instead of juggling spreadsheets and separate tools, we now have a single environment where trade plans, volumes, and financial impact are connected. The platform is AI-native, and the AI actively supports trade promotion optimization by highlighting scenarios and risks during planning. As a SaaS platform, it also keeps improving without requiring upgrades, which makes it easy to keep using at scale. Review collected by and hosted on G2.com.

What do you dislike about Visualfabriq?

Because the platform is quite comprehensive, it takes time for new users to become fully comfortable. Teams need some onboarding and change management, especially if they are used to very manual processes Review collected by and hosted on G2.com.

"AI-Driven Planning Boost with Learning Curve"
What do you like best about Visualfabriq?

VisualFabriq is AI native, and the AI is embedded directly into planning, forecasting, and trade promotion optimization, which is a very attractive feature. The new AI functionality becomes available automatically, keeping the platform future-ready. I also appreciate having one revenue plan where trade, pricing, volume, and margin are connected. The initial setup was easy. Review collected by and hosted on G2.com.

What do you dislike about Visualfabriq?

There needs to be a plan for change management. There is a learning curve, especially for teams used to Excel-based planning. Review collected by and hosted on G2.com.

Mark S.
MS
Small-Business (50 or fewer emp.)
"Efficient, User-Friendly Tool with Excellent Automation"
What do you like best about Visualfabriq?

I appreciate VisualFabriq's automation tools, which greatly enhance our efficiency in data capture and tracking. The AI elements supports performing necessary tasks effectively, helping us be more proficient in financial and operational forecasting. The onboarding process was straightforward and easier than with other tools I've used in my career thanks to the supportive client team. VisualFabriq does exactly what it is supposed to, without unnecessary complexity, making it a reliable choice for our business. Review collected by and hosted on G2.com.

What do you dislike about Visualfabriq?

I think there's maybe some functionality which other providers have that it doesn't. The interface is not flashy, and some of the reporting outputs could look slicker. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Mid-Market (51-1000 emp.)
"Visulafabriq streamlined our processes, replacing spreadsheets and outdated tools that never synced."
What do you like best about Visualfabriq?

The Revenue Plan gives us one version of the truth, and the embedded AI helps us spot things we’d never catch manually. It’s not perfect, but it’s way ahead of anything else we tried. Also, data flows from all systems seamlessly with updates to the solution that just happen—no IT drama. Big advancement. Once fully trained, and understanding that the flexibility (and inaccuracy) of excel isn't present, the tool is very intuitive to use whilst also ensuring a fully auditable process. Dashboards help me maintain my daily and weekly tasks with simple calls to actions. Review collected by and hosted on G2.com.

What do you dislike about Visualfabriq?

The interface takes a bit of getting used to. It’s intuitive once trained but a bit overwhelming at first when coming from excel and less advanced legacy solutions. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
CC
Enterprise (> 1000 emp.)
"Visualfabriq’s True SaaS TPM+TPO Platform Streamlines Promo Planning"
What do you like best about Visualfabriq?

Visualfabriq is a true SaaS - Public Cloud, which ensures lower total cost of ownership and faster implementation.

It is the only TPM solution that has both TPM and TPO works in one system & integrated and avoids swivel chair approach offered by other vendors. This approach helps sales users optimize their promo plans during account planning and reduces time & effort required for plan optimization. Review collected by and hosted on G2.com.

What do you dislike about Visualfabriq?

If a CPG has very specific requirements/ processes which are not in line with industry standard practices, then Visualfabriq might not be a fit, as it doesn't allow customization. Review collected by and hosted on G2.com.

Dariusz M.
DM
Board member, RGM division
Mid-Market (51-1000 emp.)
"Best TPM on the market"
What do you like best about Visualfabriq?

Visualfabriq provides a truly comprehensive approach to Trade Promotion Management, covering the full cycle from ROI analysis to execution, which makes it stand out compared to other TPM tools. The user interface is very intuitive and user-friendly, which helps both sales and finance teams adopt the platform quickly. Integration with SAP is seamless, which significantly reduces implementation complexity and accelerates time to value. The reporting capabilities are excellent, offering deep insights and flexibility for both strategic and operational decision-making. A key differentiator is the built-in AI functionality, which supports forecasting, scenario planning, and smarter decision support—making the system not just a reporting tool, but a driver of business growth. Review collected by and hosted on G2.com.

What do you dislike about Visualfabriq?

Not a platform yet however very flexible with configuration. Review collected by and hosted on G2.com.

Verified User in Manufacturing
IM
Enterprise (> 1000 emp.)
"Top-Notch Team and Intuitive, Robust Software with a Highly Customizable UI"
What do you like best about Visualfabriq?

First of all, the team members we met with were top-notch. Second, our team rated the software extremely high because it was intuitive and robust without being overly complicated, and it offered a highly customizable UI that we could manage internally. Their experience and expertise in the industry, as well as with their solution, is also top tier. Review collected by and hosted on G2.com.

What do you dislike about Visualfabriq?

There really wasn’t much to dislike. Like with any system, having roadmap items that are needed right now can create some challenges during the selection process; however, the team was willing and able to step up and help deliver those requirements quickly. Review collected by and hosted on G2.com.

Verified User in Food & Beverages
UF
Small-Business (50 or fewer emp.)
"Best of the best!"
What do you like best about Visualfabriq?

As a CPG company, we adopted Visualfabriq to boost our revenue forecasting and promotion planning, and it’s been a game-changer. The AI-powered tools, like Trade Promotion Master, provide spot-on predictions and real-time ROI insights, significantly enhancing our promo effectiveness. The user-friendly interface and seamless system integration save us tons of time, while the scalable modules fit our growth perfectly. One minor note: initial setup needs some alignment with internal processes. Overall, a powerful solution for revenue growth management. Highly recommend! Review collected by and hosted on G2.com.

What do you dislike about Visualfabriq?

One minor note: initial setup needs some alignment with internal processes Review collected by and hosted on G2.com.

Verified User in Food Production
UF
Mid-Market (51-1000 emp.)
"Great tool for logging, optimizing and evaluating promotions/ contracts and revenue streams"
What do you like best about Visualfabriq?

Promotional planning and the evaluation of promotions are much simpler with this tool. It provides an effective way to monitor the actual ROI of promotions and accurately allocate promotion-related costs, which helps maintain a clearer P&L. Review collected by and hosted on G2.com.

What do you dislike about Visualfabriq?

Deviating from the blueprint solution will lead to a higher workload on clientside and potential issues with future product updates. The development team is not always 100% aware of the local set-ups, so the system occasionally runs into issues after updates. Review collected by and hosted on G2.com.

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Visualfabriq Features
Planning
Campaigns
Funds Allocations
What-if Scenarios
Recommendations
Adjustments
Lost Opportunities
Forecasting
Strategy
Collaboration
ROI
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Visualfabriq