Visualfabriq Features

Ability to create plans for different types of trade promotions.

Create and monitor trade promotion campaigns.

Manage the financial resources used for trade promotion management.

Create and compare trade promotion scenarios to estimate their impact on sales.

Provide suggestions to improve trade promotion campaigns and planning.

Users can quickly adjust trade promotions based on alerts and recommendations.

Support data harmonization and integration with systems such as POS, ERP, and syndicated data

Automate post promotion event analysis and align with the sales strategy of the company

Provide recommendations to make promotions more efficient and increase sales

Create what if scenarios to estimate the impact of various types of promotions

Track lost sales and identify the causes per campaign or product family.

Analyse return on investment for different types of trade promotion campaigns.

Identify future internal and external changes that may impact trade promotion.

Ensure campaigns are alligned with corporate goals.

Ability to execute trade promotion managment campaigns.

Track both results and financial resources allocated for campaigns.

Identify lost opportunities

Ensure campaigns align with merchandising strategy.

Improve collaboration with retailers for further promotions,

Analyze ROI of retail promotions.

Ability to identify KPIs of campaigns

Increase revenue through analytics-based marketing.