Upfluence Pricing Overview

Upfluence does not offer a permanent free plan, but it does provide a free trial that lets users to test the product before committing to a paid plan. Trial availability and duration may vary, so users should review the seller's official pricing page for the most current details.

According to G2 data, Upfluence pricing in 2026 starts at $478.00. Pricing may vary based on billing terms or usage, so users should review the Upfluence's official pricing page for the most current details.

Based on G2 reviewer demographics and sentiment, Upfluence's pricing is best suited for mid-market companies and well-resourced small businesses with dedicated influencer marketing staff. G2 reviewers from industries like marketing and advertising, apparel and fashion, consumer goods, and consumer electronics report strong satisfaction, particularly when teams can commit time to learning the platform. Enterprise reviewers in retail, cosmetics, and IT also highlight strong ROI from Upfluence's affiliate and campaign tracking tools. Conversely, G2 reviews from solo operators or small businesses without dedicated resources frequently cite the cost and complexity as barriers, suggesting Upfluence's pricing structure rewards teams running campaigns at scale.

Upfluence does not offer a permanent free tier, but G2's pricing data for Upfluence confirms a free trial is available for evaluation. Some G2 reviewers mention using a free Chrome plugin with limited daily searches, around 10 per day, which suits light research needs. Upfluence's paid plans start at $478.00 per month under a modular custom pricing structure, unlocking full influencer search and contact capabilities, campaign management, bulk outreach, affiliate tracking, Shopify integration, and dedicated onboarding support. G2 reviewers consistently highlight that the full paid access significantly expands workflow automation, analytics depth, and team collaboration features well beyond what the free plugin offers.

G2 reviews of Upfluence present a mixed but generally positive value picture. The majority of reviewers, particularly mid-market and enterprise users, rate Upfluence highly and describe it as a worthwhile investment given its all-in-one campaign management, robust influencer database, Shopify integration, and affiliate tracking capabilities. Several G2 reviewers explicitly call out strong ROI and time savings. However, small business reviewers frequently flag the pricing as steep, with some noting they found comparable tools at lower costs. One G2 reviewer switched to Levanta citing better results at lower effort. The year-long contract structure also drew criticism, suggesting Upfluence's pricing delivers strong value for resourced teams but may strain smaller or solo operations.