[
Toast Reviews
](https://www.g2.com/products/toast/reviews)

[
Toast Reviews
](https://www.g2.com/products/toast/reviews)

# Toast Pricing Overview

[Editedit](https://my.g2.com/toast/pricings)

## Toast Pricing Key Insights

Last updated on Apr 09, 2026

* * *

Toast offers **3 pricing editions** , starting at **$0**. Toast pricing tiers are designed to support different usage levels and team sizes. Toast does not offer a **free trial**. Compare the Toast pricing table below to figure out the best fit for your needs. Some plans may require you to contact **Toast** for **custom pricing**.

* * *

Starter Kit — $0 / Per Month

Point of Sale — $69 / Per Month

Custom — Contact Us

Rated 4.2 / 5

\*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

Starter Kit

Starting at $0.00

Per Month

Ideal for small restaurants who need one or two terminals to get up and running.

- Cloud-based point of sale
- Hardware configuration including one terminal
- Real-Time Sales & Menu Reporting
- Payment Processing
- 24/7/365 Customer Care
- Order & Table Management
- Additional add-ons included

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Point of Sale

Starting at $69.00

Per Month

Ideal for restaurants looking to get started with core functionality and flat-rate processing.

- Cloud-based point of sale
- Custom hardware configuration
- Additional add-ons included

Show More

Custom

Contact Us

Ideal for all restaurants ready to drive more revenue and optimize operations with the full Toast platform. You have the flexibility to choose the hardware setup and features that fit your needs.

- Online ordering and delivery
- Payroll, scheduling, and employee benefits
- Automated inventory
- Guest marketing, loyalty, and gift cards

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Toast offers affordable and flexible POS pricing plans for every restaurant type, size, and layout. Whether you own a bustling franchise or a cozy cafe, we’ll partner with you to evaluate the best way we can help your restaurant grow.

Pricing information for Toast is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Toast must be conducted with the seller.
Pricing information was last updated on November 14, 2024

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## Toast Pricing FAQs

Generated using AI

### Is Toast free, or does it offer a free trial?

Yes. According to G2 data, Toast offers a free plan with limited features. Users can upgrade to paid plans for additional capabilities. Visit the seller's official pricing page to compare plan options and features.

### How much does Toast cost in 2026?

According to G2 data, Toast pricing in 2026 starts at $69.00. Pricing may vary based on billing terms or usage, so users should review the Toast's official pricing page for the most current details.

### Who is Toast pricing best suited for?

Toast's pricing structure suits a range of restaurant types, but G2 reviewers suggest the best fit varies by size and complexity. The free Starter Kit is ideal for very small or new restaurants needing basic POS functionality with minimal upfront investment. Toast's $69.00/month Point of Sale tier suits small businesses wanting core functionality with flat-rate processing. Toast's Custom tier is best for growing mid-market and enterprise restaurant groups needing payroll, inventory, loyalty, and multi-location management. G2 reviewers from the restaurants and food and beverages industries dominate feedback, confirming Toast is purpose-built for food service operators rather than general retail or non-hospitality businesses.

### What are the key differences between the free and paid versions of Toast?

Toast's Starter Kit is a free tier designed for small restaurants needing one or two terminals, covering cloud-based POS, payment processing, order and table management, real-time reporting, and 24/7 customer care. Toast's paid Point of Sale plan starts at $69.00/month and unlocks custom hardware configurations. Toast's Custom tier, available via vendor quote, adds the most advanced capabilities including online ordering and delivery, payroll and scheduling, automated inventory, and guest marketing with loyalty and gift card programs. G2 reviewers frequently note that each added feature costs extra, making the free tier a functional starting point but limiting for restaurants seeking a fully integrated operation.

### Is Toast considered good value for its pricing?

Toast's value perception is mixed among G2 reviewers. Many small business owners praise Toast as reasonably priced and cost-effective, with one reviewer noting it was cheaper than paying two separate vendors for POS and online ordering. However, cost concerns appear frequently across G2 reviews, with multiple reviewers citing expensive proprietary hardware, mandatory payment processing fees, per-device monthly subscription charges, and costly add-ons as significant drawbacks. Reviewers comparing Toast to legacy systems like Micros and Aloha generally view it as a worthwhile upgrade. Overall, Toast delivers strong value for restaurants that fully utilize its integrated ecosystem, but smaller operations with limited budgets may find the cumulative costs prohibitive.

## Top-Rated Alternatives

[

 ![Square Point of Sale](https://images.g2crowd.com/uploads/product/hd_favicon/2c901b8fb8dbe0415be49cb1f6e20a46/square-point-of-sale.svg "Square Point of Sale")

Square Point of Sale

4.6/5

(1,182)

](https://www.g2.com/products/square-point-of-sale/reviews)

[

 ![Aloha Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/45b6848cb3e51074133f320ac1c73cd1/aloha-cloud.svg "Aloha Cloud")

Aloha Cloud

3.9/5

(328)

](https://www.g2.com/products/aloha-cloud/reviews)

[

 ![Restroworks Restaurant POS](https://images.g2crowd.com/uploads/product/hd_favicon/b327fdfee511571d053509224c420f16/restroworks-restaurant-pos.svg "Restroworks Restaurant POS")

Restroworks Restaurant POS

4.8/5

(1,271)

](https://www.g2.com/products/restroworks-restaurant-pos/reviews)

[
View All Alternatives
](https://www.g2.com/products/toast/competitors/alternatives)

## Toast Pricing Reviews
(2)

 ![Bayla L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bayla L.")
BL

Bayla L.

1/13/2026

More Options
- 
- [Respond as Toast](https://www.g2.com/survey_responses/toast-review-12209367/official_response/new)

"User-Friendly with Accurate Order Tracking"

5/5

What do you like best about Toast?

I love how user-friendly Toast is. The feature of being able to see when my order will arrive and the accuracy of that feature is something I really value. The initial setup was very easy too. Review collected by and hosted on G2.com.

What do you dislike about Toast?

I would love if Toast could partner with more kosher restaurants. Review collected by and hosted on G2.com.

What problems is Toast solving and how is that benefiting you?

I use Toast to order food and it solves the problem of having to wait long for meals. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Food & Beverages](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Food & Beverages")
UF

Verified User in Food & Beverages

Mid-Market (51-1000 emp.)

1/16/2026

More Options
- 
- [Respond as Toast](https://www.g2.com/survey_responses/toast-review-12223173/official_response/new)

"Efficient and Streamlined POS"

2.5/5

What do you like best about Toast?

The intuitive UI and specialized features like handheld ordering streamline our daily service. Review collected by and hosted on G2.com.

What do you dislike about Toast?

Mandatory payment processing fees and expensive proprietary hardware are the main downsides. Review collected by and hosted on G2.com.

What problems is Toast solving and how is that benefiting you?

It unifies operations into one platform, reducing manual errors and improving service speed. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

Toast Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_275cd1e8b8a46c55fcabaea92c4786ee/square-point-of-sale.jpg "Product Avatar Image")

Square Point of Sale

4.6/5

(1,208)

[
Compare Now
](https://www.g2.com/compare/square-point-of-sale-vs-toast)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_93286bc5335bc18459acc394709e9b65/aloha-cloud.png "Product Avatar Image")

Aloha Cloud

3.9/5

(337)

[
Compare Now
](https://www.g2.com/compare/aloha-cloud-vs-toast)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_31d6bb476a7138d3e10ddcdcf9f49783/upserve-2019-05-21.jpg "Product Avatar Image")

Upserve

4.1/5

(90)

[
Compare Now
](https://www.g2.com/compare/toast-vs-upserve-2019-05-21)

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