TagRail is a comprehensive digital retailing platform designed to revolutionize the automotive sales process by seamlessly integrating online and in-store experiences. It empowers dealerships to offer a frictionless car-buying journey, enabling customers to transition effortlessly from browsing vehicles online to finalizing purchases in the showroom. By providing tools for both consumers and sales teams, TagRail enhances engagement, streamlines operations, and boosts conversion rates. Key Features and Functionality: - Online Checkout Experience: Showcase inventory with customizable vehicle displays, enable shopping by payment options, and interact with shoppers in real-time to build and finalize deals. - In-Store Engagement Tools: Equip sales teams with resources for needs assessments, vehicle walkarounds, payment comparisons, trade-in evaluations, and credit qualifications, ensuring a cohesive and efficient in-store experience. - Dealership Portal: Manage deals and customer information efficiently, with access to data for pricing decisions, negotiations, credit evaluations, and sale finalizations. - Self-Service Kiosks: Enhance in-store customer engagement by guiding them from vehicle selection to purchase, and attract additional leads through service drive placements. - Analytics and Insights: Monitor user activity to gain insights into shopping behavior, identify opportunities for improvement, and push hot leads to the dealership CRM. Primary Value and Solutions Provided: TagRail addresses the evolving needs of modern car buyers by bridging the gap between online research and in-person purchasing. It reduces customer friction, accelerates the sales process, and fosters trust through transparency. By integrating digital tools with traditional sales methods, TagRail enables dealerships to cater to tech-savvy consumers, increase conversion rates, and enhance overall customer satisfaction.