1. [Home](https://www.g2.com/) 2. ... 3. [Audience Intelligence Platforms](https://www.g2.com/categories/audience-intelligence-platforms) 4. [StatSocial Discussions](https://www.g2.com/products/statsocial/discuss) [ ![StatSocial](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1fc41e102b2c433509cfa5d0f8e252aa/statsocial.png "StatSocial") ![Reward for good StatSocial reviews](https://images.g2crowd.com/uploads/report_medal_translation/image/37399/medal.svg "Reward for good StatSocial reviews") ](/products/statsocial/reviews) # StatSocial Discussions StatSocial is a social audience intelligence platform founded in 2014 and headquartered in New York City. Our patented PeopleGraph connects billions of cross-platform social signals to verified individuals. Brands, agencies, and research teams use StatSocial to understand who their audiences actually are: what they care about, who they trust, where they spend attention, and what drives their decisions. The platform delivers audience insights across interests, brand affinities, media preferences, trusted influencers, and demographics, all built on observed behavior rather than stale panels or surface-level social listening. With StatSocial gain: Sharper strategy. Build campaigns on real audience understanding instead of intuition, and uncover the insights traditional tools can't drill down to. Faster answers. Leverage Digital Twins and Focus Groups to test creative, validate concepts, and predict lift in minutes with research grounded in the behaviors of 219M+ U.S. adults, about 2x more accurate than online panels. Better partnerships. Choose influencers based on who your customers actually follow, so every collaboration reaches the right people. Media that works harder. Activate any audience across your existing stack and prove what your campaigns actually moved. StatSocial is trusted by the world's most innovative brands and agencies and ranked #1 in user satisfaction by G2. ![StatSocial](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1fc41e102b2c433509cfa5d0f8e252aa/statsocial.png "StatSocial") StatSocial Discussions Most CommentedMost HelpfulCommon QuestionsNewest Showing **1** discussion ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • about 3 years ago More Options - Share [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=What+is+StatSocial+used+for%3F&title=What+is+StatSocial+used+for%3F&url=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-statsocial-used-for) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=What+is+StatSocial+used+for%3F&url=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-statsocial-used-for&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-statsocial-used-for) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=What+is+StatSocial+used+for%3F&body=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-statsocial-used-for%0aWhat+is+StatSocial+used+for%3F) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=What+is+StatSocial+used+for%3F&body=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-statsocial-used-for%0aWhat+is+StatSocial+used+for%3F) - Copy link - [ ## What is StatSocial used for? ](/discussions/what-is-statsocial-used-for) What is StatSocial used for? [ Audience Intelligence Platforms ](https://www.g2.com/tags/audience-intelligence-platforms)[ Social Media Analytics Software ](https://www.g2.com/tags/social-media-analytics-software) Show More (Upvote this discussion)\<0\>0\> (Downvote this discussion) 0 (0 Comments) Add a comment [ View discussion ](/discussions/what-is-statsocial-used-for) ## Browse by popular topics [Social Media Analytics Software](/products/statsocial/discuss?filters%5Btags%5D%5B%5D=social-media-analytics-software)[Audience Intelligence Platforms](/products/statsocial/discuss?filters%5Btags%5D%5B%5D=audience-intelligence-platforms)