--- title: Sonar Reviews meta\_title: 'Sonar Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 111 reviews by the users' company size, role or industry to find out how Sonar works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 111 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Sonar Reviews & Product Details Texting has opened up new possibilities for how sales and marketing teams can build meaningful relationships with prospects and customers. Qualifying leads, converting prospects, and engaging with customers can be challenging. Introducing, Marchex Sonar, the intelligent text messaging platform built for business. Utilize the power of AI to automate initial communication, follow-ups, scheduling, drip campaigns, and more. With one of the highest rated user interfaces and user experiences, Sonar offers the best suite of functionality for sales and marketing teams on the channels customers prefer. Dozens of integrations enable you to seamlessly connect with your customers through your CRM or tech stack. Convert more leads, engage more effectively, and drive more revenue with Marchex Sonar. * * * Seller [Sonar](https://www.g2.com/sellers/sonar) Discussions [Sonar Community](https://www.g2.com/products/sonar/discuss) Languages Supported English Solution Type All-in-One Overview by Nic Baughman Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 3 months ### Return on Investment 11 months [ View More Pricing Information ](https://www.g2.com/products/sonar/pricing) ## Top-Rated Alternatives [ ![Fin](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Fin") Fin 4.5/5(3,901) ](https://www.g2.com/products/fin/reviews) [ ![Agentforce Marketing (formerly Salesforce Marketing Cloud)](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Agentforce Marketing (formerly Salesforce Marketing Cloud)") Agentforce Marketing (formerly Salesforce Marketing Cloud) 4/5(4,629) ](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) [ ![TextUs](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "TextUs") TextUs 4.7/5(629) ](https://www.g2.com/products/textus/reviews) [ View All Alternatives ](https://www.g2.com/products/sonar/competitors/alternatives) ## User Insights Average based on 111 real user reviews. Implementation Time 3 months Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) ![Kory M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kory M.") KM Kory M. Regional Operations Internet Mid-Market (51-1000 emp.) 10/29/2019 "I have used Sonar for a year now." 2.5/5 What do you like best about Sonar? My favorite part is the operational efficiency. It's very user friendly and easy to use. My favorite feature is the ability to increase insights into your existing or potential audience by Sonar Platform’s profile enrichment functionality based on public data. The Platform features including Optimization, Integrations - Mobile Marketing, and Internationalization were fantastic. Another set of features that allowed me to work efficiently was the Text Messaging platforms - Bulk SMS, Two-Way Text Messaging, Text Scheduler, Automatic Replies, and Automatic URL Shortening . We were able to receive great customer feedback due to the Friendliness of the platform - Personalization, Seamless Escalation, and the concierge Case Manager. With this great customer feedback, our company was able to grow more efficiently then ever before. Overall, it was a good experience overall. I really liked the platform and messaging systems. Review collected by and hosted on G2.com. What do you dislike about Sonar? My least favorite part about Sonar was the initial learning curve. Once I got the hang of it, it was easy to use, but my initial learnings were difficult. When we had to train other team members to use Sonar, there was some confusion and misunderstanding with certain features. Some of the analysis features could use some work - this includes application attribution, campaign analysis, uninstall tracking, and custom dashboards. Review collected by and hosted on G2.com. Recommendations to others considering Sonar: n/a Review collected by and hosted on G2.com. What problems is Sonar solving and how is that benefiting you? We are solving our support problem here at Bird. We are able to have a quick response time during onboarding and comms. We have also increased our onboarding efficiency using Sonar. Review collected by and hosted on G2.com. Show More Response from Andrew Berman of Sonar [Editedit](https://www.g2.com/survey_responses/sonar-review-3533971/official_response/edit) Kory, thank you for bringing this to our attention. We are continually striving to make onboarding with Sonar as seamless and easy as possible. We are working to create an even better way to train, onboard, and demonstrate how to utilize every feature and function of Sonar. There will be instructional videos soon, intended to ease the confusion or misunderstandings that might arise. Check back soon on our website at sendsonar.com ~Andrew 10/31/2019 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller MA Michael A. Recruiter Mid-Market (51-1000 emp.) 10/29/2019 "AMAZING!" 5/5 What do you like best about Sonar? This is such a great platform for communication and lead generation. I use this all the time every day, all day to communicate with external people or candidates. I would recommend this platform to anyone Review collected by and hosted on G2.com. What do you dislike about Sonar? I do not like that I have to import all of the candidate's numbers in a certain format and a certain file style ( comma spreadsheet) in order to send a mass text to everyone. This should be way easier to do and easier to use in order to perfect this platform. Review collected by and hosted on G2.com. Recommendations to others considering Sonar: AMAZING! Review collected by and hosted on G2.com. What problems is Sonar solving and how is that benefiting you? We are being able to retrieve new candidates for our programs here at work. We also use this platform so we can reach out to our contingent workers in order to get major messages across whether its help, informative or important messages. Review collected by and hosted on G2.com. Show More Response from Andrew Berman of Sonar [Editedit](https://www.g2.com/survey_responses/sonar-review-3534004/official_response/edit) Michael, we are currently working on creating a better way to import contacts into Sonar.We will be sure to let you know when that functionality goes live! ~Andrew 11/11/2019 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller MD Marc D. Business Consultant Enterprise (\> 1000 emp.) 10/31/2019 "Streamline Engaging Clients " 3.5/5 What do you like best about Sonar? I love how I no longer have to text clients from my actual cell phone number when I use a work line all day at the office. This helps me out by being able to engage my clients with a quick and easy text and not confuse them about who is reaching out being it uses my work line in the sms messaging. Review collected by and hosted on G2.com. What do you dislike about Sonar? I have not found a way to delete old text threads in the app and I always have to load a new Sonar window when I get a new text message. The current window I have open never updates. Furthermore, the screen gets "stuck" sometimes wont let me scroll all the way down in a text thread. Review collected by and hosted on G2.com. What problems is Sonar solving and how is that benefiting you? Engaging clients without having to give out my personal cell phone. Review collected by and hosted on G2.com. Show More Response from Andrew Berman of Sonar [Editedit](https://www.g2.com/survey_responses/sonar-review-3553174/official_response/edit) Marc, we are more than happy to help out. If you want to delete old threads, you can do so by deleting the customer by going to Menu \>\> Customers. There you can find the customer you want to delete and then click the "X" next to their name/number to delete them. Instead of deleting, you can also close out old text threads by selecting a thread in the threads list, clicking the "Actions" button and then click "Close" to remove and archive the thread. The conversation will no longer appear in your threads but it will be archived if you ever need to re-engage or remember the conversation. ~Andrew Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Transportation/Trucking/Railroad](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Transportation/Trucking/Railroad") AT Verified User in Transportation/Trucking/Railroad Mid-Market (51-1000 emp.) 10/29/2019 "Sonar // Bird" 5/5 What do you like best about Sonar? Sonar is very user friendly. Once we transitioned to Sonar, it was easy to understand and implement on my team. The features are easy to use! Review collected by and hosted on G2.com. What do you dislike about Sonar? Sonar has little to no difficulties. If there is one portion that needs improvement, I would say the bulk messaging portion takes a few steps. It could be narrowed down to one click. Review collected by and hosted on G2.com. Recommendations to others considering Sonar: This is a user friendly platform that is easy to implement on teams Review collected by and hosted on G2.com. What problems is Sonar solving and how is that benefiting you? Being able to onboard contingent workforce efficiently and effectively. We are able to get more information across via Sonar. We have seen an increase in show up rates due to the use of Sonar. Review collected by and hosted on G2.com. Show More 3/5/2020 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Enterprise (\> 1000 emp.) 10/29/2019 "love this tool" 5/5 What do you like best about Sonar? email notifications when I get a new message is very helpful. Review collected by and hosted on G2.com. What do you dislike about Sonar? Sometimes I see texts from other people in my feed and my email. I think an app for my phone would be convenient as well. Review collected by and hosted on G2.com. What problems is Sonar solving and how is that benefiting you? I'm able to communicate with clients that otherwise wouldn't respond. It can save me time because people just aren't interested and they'll say so through sonar so I can move on. Review collected by and hosted on G2.com. Show More Response from Andrew Berman of Sonar [Editedit](https://www.g2.com/survey_responses/sonar-review-3534161/official_response/edit) These chat conversation visibility settings were put in place by your Sonar admin. There is a quick and easy way to fix this issue. We would recommend speaking with your admin, as they have the power to quickly adjust the settings. If you need more help, you can text or email us! ~Andrew 4/28/2020 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller DP Daniel P. Vice President, Operations Mid-Market (51-1000 emp.) 9/29/2019 "High-Touch AI-Aided SMS Platform w/ Excellent Product/Customer Success Team" 5/5 What do you like best about Sonar? My organization has worked with Sonar for more than three years, and as the company has grown, their commitment to the success of their clients hasn't waned one bit. Our relationship continues to be the best of all the SAAS vendors that we work with. Sonar is focused not on making sure you as a customer are using the product, but that the application of the product to your customer flow improves output 4-5x. Review collected by and hosted on G2.com. What do you dislike about Sonar? There are a couple of specific feature additions I would like to see, but the Sonar team is super communicative and keeps me posted on the development and implementation of these features. Review collected by and hosted on G2.com. What problems is Sonar solving and how is that benefiting you? With our business, we need to manage a large volume of customer inquiries incredibly quickly. Sonar is the ideal platform for this. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") CM Verified User in Marketing and Advertising Enterprise (\> 1000 emp.) 10/23/2019 "Sonar Review" 4/5 What do you like best about Sonar? It's a convenient tool to stay in touch with clients, the notifications are always prompt. The ability to text from my computer has changed my workflow in so many ways. Companies in growth mode will definitely find it useful from BDRs to sales reps to consultants. Most clients prefer text over phone calls and even email these days, so it's a perfect way to start ahead of the curve. Review collected by and hosted on G2.com. What do you dislike about Sonar? Unfortunately, Sonar currently has poor mobile compatibility, any time I have tried using it on my phone while on the go, it forces multiple logins over and over again. There is no app either, so it leaves you with no option but to provide your personal cell phone number or rely on phone calls and emails. Review collected by and hosted on G2.com. Recommendations to others considering Sonar: It's definitely a useful tool if you need texting support within your sales team. It's simple to use and highly effective. Review collected by and hosted on G2.com. What problems is Sonar solving and how is that benefiting you? I've been able to build client relationships far beyond the limitation of phone calls and emails. Texting provides a personal touch, a quick response, and the ability to proactively reach out to clients before other issues arise. The typical time to read an email is roughly 2 hours versus 2 minutes for a text. It's a no-brainer really. Review collected by and hosted on G2.com. Show More 10/25/2019 Current UserValidated ReviewerIncentivizedSource: Seller invite BK Ben K. Operations Manager Mid-Market (51-1000 emp.) 10/1/2019 "Great Product - Even Better Support" 5/5 What do you like best about Sonar? Setup was simple and the out-of-the-box version is excellent as is. It's frustrating when SaaS products need customization to be useful, but Sonar is great from day 1. On top of that, their success team is top-notch. Most of my requests were tackled faster than my internal IT team. Truly excellent team from top to bottom. Review collected by and hosted on G2.com. What do you dislike about Sonar? We've had a few Salesforce sync issues, but I think most of that is due to our Salesforce customizations and not Sonar. We've been able to work through the issues, so now we're on fire! Love this tool. Review collected by and hosted on G2.com. What problems is Sonar solving and how is that benefiting you? We needed a quick way to remind prospects of upcoming demos, or make quick introductions. SMS is so much more effective than voicemail because no one picks up. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic MS Michael S. Business Consultant Enterprise (\> 1000 emp.) 10/24/2019 "Excellent Experience" 4.5/5 What do you like best about Sonar? Sonar has changed the game for texting while working for me. I have used chatbox before and the ability to upload pictures and send snips to my clients of things they can purchase while leaving a voicemail has changed the game for me. Review collected by and hosted on G2.com. What do you dislike about Sonar? Honestly I have not received many drawbacks from using Sonar. I have been able to do what I need to do daily with it and has simplified my life significantly. Review collected by and hosted on G2.com. What problems is Sonar solving and how is that benefiting you? I am able to send tons of snips of new inventory available with ease utilizing sonar and it has just helped me quickly change my workflow from just using email and phone calls. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Real Estate](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Real Estate") UR Verified User in Real Estate Enterprise (\> 1000 emp.) 10/24/2019 "Game changer" 5/5 What do you like best about Sonar? I love the ability to create canned messages! The simplicity allows me to send about 50 text messages in a minute. I had surgery on my wrist recently so this feature has been a game-changer. I haven't missed a step with communicating with my clients Review collected by and hosted on G2.com. What do you dislike about Sonar? I don't like how Sonar doesn't pop up with message notifications. I created a rule in my outlook to have those notifications pop up when I receive a message as a workaround. I also wish you could set an away message while you are out of the office! Review collected by and hosted on G2.com. What problems is Sonar solving and how is that benefiting you? I don't like how Sonar doesn't pop up with message notifications. I created a rule in my outlook to have those notifications pop up when I receive a message as a workaround. I also wish you could set an away message while you are out of the office! Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ## Questions about Sonar? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Sonar ](https://www.g2.com/products/sonar/discussions/new) MR Matt Rai • Last activity about 6 years ago Why are the canned responses gone? 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/26163-why-are-the-canned-responses-gone) ![Tajmah M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tajmah M.") TM Tajmah Moore • Last activity over 6 years ago how can I setup the auto response txt . 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/how-can-i-setup-the-auto-response-txt) [ View all Discussions ](https://www.g2.com/products/sonar/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 3 months ### Return on Investment 11 months ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/sonar/pricing) Sonar Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_b34e5fb2190630dd5d5830f2b22fe140/fin.png "Product Avatar Image") Fin 4.5/5(3,901) [ Compare Now ](https://www.g2.com/compare/fin-vs-sonar) ##### ##### Sonar Features Messenger Sequencing AI Video Chat Channels Website Text Message (SMS) Customers Audience Targeting Profiles Analytics Text Messaging Bulk SMS Two-Way Text Messaging Text Scheduler [ View More Features ](https://www.g2.com/products/sonar/features) ##### Categories on G2 [Sales Engagement](https://www.g2.com/categories/sales-engagement)[Lead Capture](https://www.g2.com/categories/lead-capture)[SMS Marketing](https://www.g2.com/categories/sms-marketing) [Sales Engagement](https://www.g2.com/categories/sales-engagement)[Lead Capture](https://www.g2.com/categories/lead-capture)[SMS Marketing](https://www.g2.com/categories/sms-marketing)[Conversational Marketing](https://www.g2.com/categories/conversational-marketing)[Mobile Marketing](https://www.g2.com/categories/mobile-marketing) [Show MoreShow Less](javascript:void(0);) ##### Explore More [What connected worker platform works best for a mid-sized manufacturing company that wants real-time visibility on the shop floor without a 12-month digital transformation project?](https://www.g2.com/discussions/what-connected-worker-platform-works-best-for-a-mid-sized-manufacturing-company-that-wants-real-time-visibility-on-the-shop-floor-without-a-12-month-digital-transformation-project)[Best event registration software for mid-size company](https://www.g2.com/discussions/best-event-registration-software-for-a-mid-size-company)[Travel Management Systems](https://www.g2.com/discussions/travel-management-systems-what-has-been-your-experience) [What is the best desktop publishing software with out-of-the-box templates for small businesses producing quick flyers, banners, and invoices?](https://www.g2.com/discussions/what-is-the-best-desktop-publishing-software-with-out-of-the-box-templates-for-small-businesses-producing-quick-flyers-banners-and-invoices)[Which WYSIWYG editor platforms have the most reliable track records avoiding user experience and rendering issues?](https://www.g2.com/discussions/which-wysiwyg-editor-platforms-have-the-most-reliable-track-records-avoiding-user-experience-and-rendering-issues)[What are the highest rated database comparison tools for staging-to-production workflows where deployment errors must be eliminated?](https://www.g2.com/discussions/what-are-the-highest-rated-database-comparison-tools-for-staging-to-production-workflows-where-deployment-errors-must-be-eliminated) [Show MoreShow Less](javascript:void(0);)