---
title: SoftSync AI Reviews
meta_title: 'SoftSync AI Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 10 reviews by the users' company size, role or industry to
  find out how SoftSync AI works for a business like yours.
aggregate_rating:
  rating_value: 5.0
  review_count: 10
  scale: '5'
date_modified: '2026-09-22'
parent_category:
  name: Sales Tools
  url: https://www.g2.com/categories/sales-tools
---


# SoftSync AI Reviews
**Vendor:** SoftSync AI  
**Category:** [CRM Software](https://www.g2.com/categories/crm)  
**Average Rating:** 5.0/5.0  
**Total Reviews:** 10
## About SoftSync AI
SoftSync AI is an agentic CRM for small and mid-sized sales teams. It is built so that routine CRM work can run without someone driving it. The product connects to AI assistants such as Claude and ChatGPT through the Model Context Protocol. That lets an assistant work across the CRM and your other tools in the same session, instead of you copying context between them. Customer context sits on one page. Interactions, emails, meetings, notes and reminders for an account are held together, so anyone picking up a deal has what they need without opening four tabs. The same records can be viewed as a table, a pipeline or a calendar, and you can add custom objects and fields without bringing in a consultant. Autopilot handles the follow-ups and reminders that usually get forgotten. It previews what it intends to do before it acts, so automation does not run unsupervised. Adding contacts and companies takes one step rather than several. SoftSync AI links contacts, companies and deals automatically and pulls details from company registers, accounting systems and email, which cuts the manual entry that makes most CRMs go stale. It connects to email and calendar, offers a REST API, and ships an MCP server for teams building their own workflows. Both paid plans run the full CRM with the same core features from day one. What changes between them is workspace capacity: team members, groups, records, mailbox connections and monthly usage. Data for US customers is held in the US, and stored information is not used to train AI models.




## SoftSync AI Reviews
  ### 1. A Smarter Approach to CRM and Workflow Automation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 22, 2026

**What do you like best about SoftSync AI?**

I love how the Autopilot feature helps create workflows so effortlessly. It really simplifies what can otherwise be a complex workflow setup and allows you to get everything up and running in just minutes.

**What do you dislike about SoftSync AI?**

A few useful actions are available, but they could be surfaced more prominently so users can discover and access them more easily. I think the UX could use a little improvement in discoverability and navigation.

**What problems is SoftSync AI solving and how is that benefiting you?**

SoftSync is solving an important problem with its agentic-powered CRM approach. I really like having enrichment, email campaigns, AI-powered workflows, and meetings all in one place, instead of relying on multiple fragmented tools. Bringing these capabilities together can make the overall sales process much more connected and efficient.

  ### 2. Impressive CRM with Built-In Call Scheduling and Smooth Onboarding

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ode T. | Business Development Representative, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 21, 2026

**What do you like best about SoftSync AI?**

Impressive CRM platform coz I've tried Granola & Attio before but we cannot schedule client call on the platform, which is a bit annoying. But we can schedule call directly on Softsync while keeping all other CRM features, which helps a lot. The onboarding part is straight-forward as well.

**What do you dislike about SoftSync AI?**

Can't think of it atm, why are you forcing people to write this???

**What problems is SoftSync AI solving and how is that benefiting you?**

We can directly schedule client's call from this platform, which is much better than other CRM.

  ### 3. Modern, AI-driven CRM that automates follow-ups and sales processes

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Wholesale | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**AI Translated:** This review has been translated from Norwegian using AI.

**Reviewed Date:** September 19, 2026

**What do you like best about SoftSync AI?**

SoftSync is a modern CRM system with a strong focus on AI and automation. What sets it apart is that AI can assist with follow-ups, lead organization, meetings, and sales processes, so much of what you usually have to do manually is automated. It is particularly interesting for B2B sellers and small to medium-sized businesses that want to consolidate customers, leads, meetings, and follow-ups in one system. Additionally, it is Norwegian-developed, GDPR-compliant, and has integrations with ChatGPT, Claude, and Gemini.

**What do you dislike about SoftSync AI?**

What you might not like about SoftSync is that it is a relatively new system, so it may have fewer integrations and features than the largest CRM solutions. The AI features may also not necessarily suit everyone, especially if you want full manual control. For small businesses, it may also seem like an unnecessary amount of system if the sales process is already simple.

**What problems is SoftSync AI solving and how is that benefiting you?**

It can free up time from administration and help you follow up with more potential customers without things falling through the cracks.

  ### 4. A CRM that actually works with AI

**Rating:** 5.0/5.0 stars

**Reviewed by:** Borjan D. | Senior Partner, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 19, 2026

**What do you like best about SoftSync AI?**

Onboarding was simple and fast, and the AI integration with the MCP works really well in practice.

**What do you dislike about SoftSync AI?**

That I did not find it before now. Stayed too long on Hubspot.

**What problems is SoftSync AI solving and how is that benefiting you?**

It keeps all our customer data and conversations in one place instead of scattered across inboxes and sheets. The MCP integration means I can query and update the CRM straight from my AI assistant, so less manual data entry and follow-ups do not slip.

  ### 5. Intuitive Design and Workflows That Just Work

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kjell T. | Founder &amp; CTO, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 19, 2026

**What do you like best about SoftSync AI?**

I like the workflows and the intuitive way the software is designed to work.

**What do you dislike about SoftSync AI?**

Could have some more integrations, but because of MCP it works out fine :)

**What problems is SoftSync AI solving and how is that benefiting you?**

We have several outreach flows that we control through SoftSync, and with workflows and the enrichment we get at least 5x faster on everything.

  ### 6. Intuitive, Simple, and a Perfect Fit for My AI Stack

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mats W. | Sales Manager, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 20, 2026

**What do you like best about SoftSync AI?**

How intuitive and simple it is to use in combination with my AI stack

**What do you dislike about SoftSync AI?**

I haven’t come across anything I dislike so far, so it’s hard to say.

**What problems is SoftSync AI solving and how is that benefiting you?**

There’s less admin work in my pipeline, which lets me spend more doing what I enjoy, making calls.

  ### 7. A good alternative to HubSpot that aligns with your own needs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bjørn L. | Marketing Analytics | Marketing | Sales |, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 21, 2026

**What do you like best about SoftSync AI?**

The ability to build the solution to my needs

**What do you dislike about SoftSync AI?**

None that comes to mind, only thing being that it wasn't here before

**What problems is SoftSync AI solving and how is that benefiting you?**

Account and deal progression, and the task at hand in a Kanban board

  ### 8. Best CRM for natural workflows

**Rating:** 5.0/5.0 stars

**Reviewed by:** Daniel F. | Chief Sales Officer, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 19, 2026

**What do you like best about SoftSync AI?**

The MCP, feels so natural in my workflow

**What do you dislike about SoftSync AI?**

Nothing yet, need to use more<br>Been using 14 days

**What problems is SoftSync AI solving and how is that benefiting you?**

Time saving, I hate CRMs normally because they take time from my sales. Now I just use the MCP naturally in my workflow

  ### 9. MCP and Company Enrichment Made Easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Knut H. | Daglig leder, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 19, 2026

**What do you like best about SoftSync AI?**

MCP, company enrichment features and overall ease of use.

**What do you dislike about SoftSync AI?**

The AI sometimes takes a bit to write responses.

**What problems is SoftSync AI solving and how is that benefiting you?**

It solves customer management through AI. The MCP helps with this, and we can easily create flows from the data.

  ### 10. Highly User-Friendly and Intuitive Experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Camilla H. | Key Account Manager, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 20, 2026

**What do you like best about SoftSync AI?**

It’s highly user friendly and intuitive.

**What do you dislike about SoftSync AI?**

I don’t have anything to comment on this question.

**What problems is SoftSync AI solving and how is that benefiting you?**

It’s solving time management and structure very well.


## SoftSync AI Discussions
  - [How has SoftSync’s MCP AI integration changed your CRM workflow day to day?](https://www.g2.com/discussions/how-has-softsync-s-mcp-ai-integration-changed-your-crm-workflow-day-to-day) - 1 comment, 1 upvote

- [View SoftSync AI pricing details and edition comparison](https://www.g2.com/products/softsync-ai/reviews?section=pricing&secure%5Bexpires_at%5D=2026-09-22+18%3A10%3A08+-0500&secure%5Bsession_id%5D=055e62b9-273c-4548-974b-bd0fbd9adb5a&secure%5Btoken%5D=67234250e3e24ef0caaa2d75d3450a514baf5a53ddad8bda75100fde6ccf68ec&format=llm_user)

## SoftSync AI Features
**Sales Force Automation**
- Contact & Account Management
- Partner Relationship Mgmt. (PRM)
- Opportunity & Pipeline Mgmt.
- Task / Activity Management
- Territory & Quota Management
- Desktop Integration
- Product & Price List Management
- Quote & Order Management
- Customer Contract Management
- Contract/License Management

**Marketing Automation**
- Email Marketing
- Campaign Management
- Lead Management
- Marketing ROI Analytics
- Email Management
- File Management
- Deal Management

**Customer Support**
- Case Management
- Customer Support Portal
- Knowledge Base
- Call Center Features
- Support Analytics
- Workflow Management
- Opportunity Management
- Sales Pipeline Management
- Reporting/Analytics
- Calendar Management
- Pipeline Management
- Content Management
- Communication Management
- Visual Analytics
- Template Management
- Predictive Analytics
- Document Management
- Channel Management
- Commission Management
- Field Sales Management

**Reporting & Analytics**
- Reporting
- Dashboards
- Forecasting

**Mobile & Social**
- Social Collaboration Features
- Social Network Integration
- Mobile User Support
- Third-Party Integrations
- Social Media Integration
- Customer Support
- Multi-Channel Social Integration

**Platform**
- Customization
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Document & Content Mgmt.
- Performance and Reliability
- Output Document Generation
- Mobile Access
- Lead Generation

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications
- Third-Party Integration
- Internal Chat Integration
- Collaboration Tools
- Prospecting Tools
- Real-Time Data

**Generative AI**
- AI Text Generation
- Generative AI
- Proposal Generation

**Agentic AI - CRM**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- Calendar/Reminder System

**Additional Functionality**
- Search/Filter
- Alerts/Notifications
- Data Import/Export
- Lead Capture
- Batch Processing
- Email Tracking
- Tagging
- Pipeline Reports
- Drag & Drop
- Segmentation
- Customizable Fields
- Role-Based Permissions
- Interaction Tracking
- CRM
- Document Storage
- AI Copilot
- Contact Database
- Referral Tracking
- Quotes/Estimates
- Multi-Channel Communication
- Lead Qualification
- Marketing Automation
- Email Templates
- Sales Reports
- Customer Journey Mapping
- Reminders
- Lead Scoring
- Data Security
- Customizable Reports
- Calendar Sync
- For Startups
- Performance Metrics
- Sales Trend Analysis
- For iPad Devices
- Customizable Templates
- Activity Tracking
- Reporting & Statistics
- For Mac Devices
- Landing Pages/Web Forms
- Lead Nurturing
- Gamification
- Prioritization
- Web-based Deployment
- Softphone
- Single Sign On
- Customer Database
- Event Triggered Actions
- Mobile App
- Email Sequences
- Customer Segmentation
- Lead Assignment
- For Small Businesses
- Live Chat
- Business Card/Badge Scanning
- Data Visualization
- Customer Social Profiles
- Social Promotion
- Monitoring
- Engagement Tracking
- Social Media Monitoring
- Customer Engagement
- Sentiment Analysis
- Brand Tracking
- Audience Targeting
- Workflow Automation

## Top SoftSync AI Alternatives
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - 4.4/5.0 (26,126 reviews)
  - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,262 reviews)
  - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - 4.4/5.0 (13,683 reviews)

