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At a Glance
Market Segments
Small-Business (65.3% of reviews)
Small-Business (80.3% of reviews)
Entry-Level Pricing
$139.94 Per Month
Free Trial
Semrush
Star Rating
(2,988)4.5 out of 5
Market Segments
Small-Business (65.3% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansSerpstat
Star Rating
(463)4.6 out of 5
Market Segments
Small-Business (80.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Semrush excels in its SEO Auditing capabilities, with a score of 9.2, while Serpstat follows closely with a score of 8.9. Reviewers mention that Semrush's SEO Alerting feature is particularly useful for tracking changes in website performance.
- Reviewers mention that Serpstat shines in its Data Collection features, scoring an impressive 10.0 in Advanced Data Collection, while Semrush's score is lower at 8.2. Users on G2 appreciate Serpstat's ability to gather insights from various sources effectively.
- Users say that Semrush's Content Creation Tools are rated at 8.3, which is lower than Serpstat's 9.0. Reviewers highlight that Serpstat offers better Content Management features, making it easier to organize and schedule content.
- G2 users report that Serpstat has superior Social Analytics capabilities, with a score of 9.0 for Competitor Analysis, compared to Semrush's 8.9. Users mention that this feature helps them gain valuable insights into their competitors' social media strategies.
- Reviewers mention that Semrush's Quality of Support is rated at 8.6, which is significantly lower than Serpstat's 9.4. Users on G2 appreciate Serpstat's responsive customer service and helpful resources.
- Users report that both platforms offer robust Reporting features, but Serpstat's Custom Reports score of 8.8 slightly edges out Semrush's 8.4. Reviewers say that Serpstat's reporting tools are more customizable, allowing for tailored insights that meet specific business needs.
Pricing
Entry-Level Pricing
Semrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Serpstat
Free Trial
Free Trial
Trying out Serpstat with a free trial is an excellent way to experience it.
- Seats: 1
Free Trial
Semrush
Free Trial is available
Serpstat
Free Trial is available
Ratings
Meets Requirements
8.8
2,406
9.1
414
Ease of Use
8.3
2,430
8.8
417
Ease of Setup
8.6
1,637
9.0
198
Ease of Admin
8.6
1,243
9.0
193
Quality of Support
8.6
2,112
9.4
377
Has the product been a good partner in doing business?
8.7
1,224
9.5
185
Product Direction (% positive)
8.9
2,314
9.1
401
Features by Category
Metrics
8.4
432
Not enough data
8.2
427
Not enough data
7.9
411
Not enough data
7.7
385
Not enough data
7.4
374
Not enough data
7.5
368
Not enough data
7.4
371
Not enough data
7.5
381
Not enough data
7.1
366
Not enough data
Reporting
8.0
422
Not enough data
8.2
411
Not enough data
7.8
397
Not enough data
7.7
397
Not enough data
7.8
392
Not enough data
7.6
372
Not enough data
8.0
406
Not enough data
Other
7.7
384
Not enough data
8.1
397
Not enough data
7.7
386
Not enough data
8.0
388
Not enough data
7.4
353
Not enough data
7.0
332
Not enough data
7.6
351
Not enough data
Agentic AI - Digital Analytics
6.6
44
Not enough data
7.3
44
Not enough data
6.9
44
Not enough data
7.0
42
Not enough data
Administration
7.7
360
Not enough data
7.4
351
Not enough data
8.5
401
Not enough data
8.3
394
Not enough data
Social Analytics
8.8(won by default)
292
Not enough data
8.5(won by default)
273
Not enough data
8.7(won by default)
279
Not enough data
8.2(won by default)
246
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
216
Not enough data
8.1(won by default)
212
Not enough data
Reports & Dashboards
8.4(won by default)
276
Not enough data
8.8(won by default)
284
Not enough data
8.7(won by default)
270
Not enough data
7.9(won by default)
209
Not enough data
Agentic AI - Social Media Analytics
7.4(won by default)
21
Not enough data
7.3(won by default)
21
Not enough data
7.9(won by default)
21
Not enough data
8.2(won by default)
21
Not enough data
8.0(won by default)
21
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
8.6
240
|
Verified
Not enough data
8.2
236
|
Verified
Not enough data
8.5
239
|
Verified
Not enough data
8.6
250
|
Verified
Not enough data
Performance
8.3
258
|
Verified
Not enough data
8.7
262
|
Verified
Not enough data
Local Search Optimization
8.9
585
|
Verified
Not enough data
8.4
546
|
Verified
Not enough data
8.4
517
|
Verified
Not enough data
8.3
529
|
Verified
Not enough data
7.9
514
|
Verified
Not enough data
8.8
574
|
Verified
Not enough data
Platform Basics
8.5
556
Not enough data
8.5
571
Feature Not Available
Agentic AI - Competitive Intelligence
7.1
71
Not enough data
Platform Data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
527
Not enough data
Platform Content
7.3
467
Not enough data
Platform Reporting
8.0
541
Not enough data
8.3
548
9.3
5
Platform Basics
8.5
106
Not enough data
8.2
103
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
95
Not enough data
8.4
106
Not enough data
Content Planning
Feature Not Available
Not enough data
8.2
99
Not enough data
8.7
109
Not enough data
Marketing Campaign Performance
8.5
81
Not enough data
8.7
82
Not enough data
Agentic AI - Marketing Calendar
7.3
11
Not enough data
7.3
11
Not enough data
6.5
11
Not enough data
6.8
11
Not enough data
Other Features
8.3
107
Not enough data
8.8
93
Not enough data
SEO Auditing & Monitoring
8.7
1012
9.0
33
9.0
869
9.0
27
8.8
848
8.8
26
8.8
853
9.1
27
Agentic AI - SEO Tools
6.6
175
Not enough data
6.7
174
Not enough data
6.6
172
Not enough data
6.7
173
Not enough data
6.5
172
Not enough data
6.6
169
Not enough data
6.7
169
Not enough data
SEO Content & Rankings
8.2
1481
8.5
320
9.1
1581
9.0
338
8.8
1506
8.9
325
8.2
921
8.6
32
8.4
833
8.6
22
SEO Reporting
8.9
1555
8.9
321
8.6
1004
9.1
35
8.2
959
8.8
32
7.8
838
9.0
23
Generative AI
6.7
396
Not enough data
6.8
396
Feature Not Available
Content & Collaboration
8.8
194
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
182
Not enough data
Feature Not Available
Not enough data
8.2
164
Not enough data
Social Management
8.7
236
Not enough data
8.8
229
Not enough data
Feature Not Available
Not enough data
8.4
227
Not enough data
7.9
204
Not enough data
8.0
178
Not enough data
7.8
150
Not enough data
Agentic AI - Social Media Management
8.0
14
Not enough data
8.2
14
Not enough data
7.9
14
Not enough data
7.7
14
Not enough data
8.0
14
Not enough data
7.9
14
Not enough data
8.1
14
Not enough data
Media Channels
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
117
Not enough data
Geographic Coverage
Feature Not Available
Not enough data
8.2
103
Not enough data
8.1
95
Not enough data
Reporting
9.0
134
Not enough data
Feature Not Available
Not enough data
8.9
122
Not enough data
9.0
132
Not enough data
Agentic AI - Media Monitoring
7.1
14
Not enough data
7.7
14
Not enough data
7.3
14
Not enough data
7.3
14
Not enough data
7.3
14
Not enough data
Generative AI
8.3
22
Not enough data
8.1
23
Not enough data
Platform Interoperability
8.4
79
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
8.8
97
Not enough data
Campaign Management
9.0
95
Not enough data
8.7
94
Not enough data
8.7
94
Not enough data
8.6
87
Not enough data
8.6
88
Not enough data
8.5
89
Not enough data
8.5
86
Not enough data
8.4
88
Not enough data
8.3
87
Not enough data
8.5
91
Not enough data
8.4
87
Not enough data
8.0
85
Not enough data
8.3
87
Not enough data
Targeting
8.6
89
Not enough data
8.5
85
Not enough data
8.5
84
Not enough data
8.7
84
Not enough data
Platform
8.4
87
Not enough data
8.7
94
Not enough data
8.9
93
Not enough data
8.9
94
Not enough data
8.6
90
Not enough data
8.6
89
Not enough data
8.4
83
Not enough data
8.5
85
Not enough data
8.5
88
Not enough data
Grammar Tools
8.4
24
Not enough data
8.9
27
Not enough data
8.1
23
Not enough data
Writing Support
7.7
25
Not enough data
8.3
24
Not enough data
7.5
25
Not enough data
7.7
25
Not enough data
Software Availability
8.4
25
Not enough data
8.3
24
Not enough data
7.2
25
Not enough data
Generative AI
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Not enough data
Data collection
7.7
196
9.7
5
8.1
223
|
Verified
9.7
5
8.1
212
|
Verified
9.7
5
7.5
195
|
Verified
9.7
5
8.1
213
10.0
6
Segment Trending
8.6
244
|
Verified
10.0
7
8.1
232
|
Verified
9.7
5
8.3
238
|
Verified
10.0
6
7.3
200
10.0
5
Analysis
8.3
232
10.0
6
8.6
253
|
Verified
9.8
7
8.3
214
|
Verified
9.7
6
Platform
8.7
258
|
Verified
10.0
7
8.4
237
|
Verified
9.2
6
7.7
212
|
Verified
9.3
5
8.3
234
|
Verified
10.0
6
8.1
209
|
Verified
9.3
5
8.2
206
Not enough data
Agentic AI - Market Intelligence
7.0
32
Not enough data
6.8
32
Not enough data
Platform Basics
8.6
139
Not enough data
7.8
124
Not enough data
8.4
143
Not enough data
Platform Data
8.2
130
Not enough data
8.4
135
Not enough data
8.6
146
Not enough data
8.3
131
Not enough data
Agentic AI - Operational Risk Management
7.2
15
Not enough data
Planning
7.7
232
Not enough data
Publishing
7.7
234
Not enough data
Social Media
7.6
234
Not enough data
Planning
7.9
359
Not enough data
Generative AI
7.4
141
Not enough data
7.2
139
Not enough data
7.2
139
Not enough data
6.7
137
Not enough data
6.4
134
Not enough data
Agentic AI - Content Creation
7.1
46
Not enough data
7.0
46
Not enough data
7.2
46
Not enough data
7.1
46
Not enough data
7.2
47
Not enough data
7.3
46
Not enough data
7.3
46
Not enough data
AI Visibility & Tracking
7.8
59
Not enough data
7.7
59
Not enough data
Sentiment & Brand Analysis
7.6
58
Not enough data
6.4
54
Not enough data
Competitive Benchmarking
7.2
56
Not enough data
7.4
56
Not enough data
AI Content Optimization
7.5
56
Not enough data
7.6
54
Not enough data
Reporting & Alerts
6.7
54
Not enough data
7.6
56
Not enough data
Tools
Feature Not Available
Not enough data
8.2
663
Not enough data
Feature Not Available
8.7
5
Metrics
Feature Not Available
Not enough data
8.2
653
Not enough data
8.2
639
Not enough data
8.0
580
Not enough data
7.8
578
Not enough data
8.9
711
Not enough data
Agentic AI - Content Analytics
7.5
56
Not enough data
7.7
56
Not enough data
7.7
57
Not enough data
7.8
57
Not enough data
7.7
57
Not enough data
Marketing Operations
7.7
388
|
Verified
Not enough data
8.4
408
|
Verified
Not enough data
8.0
400
|
Verified
Not enough data
8.0
378
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.3
389
|
Verified
Not enough data
8.6
426
|
Verified
Not enough data
7.7
362
|
Verified
Not enough data
8.0
376
|
Verified
Not enough data
8.2
399
|
Verified
Not enough data
7.9
352
|
Verified
Not enough data
Agentic AI - Marketing Analytics
7.1
57
Not enough data
7.5
57
Not enough data
7.1
56
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Semrush and Serpstat are categorized as Paid Search Intelligence, SEO Tools, Competitive Intelligence, Local SEO, Content Creation, Market Intelligence, and Content Analytics
Unique Categories
Serpstat has no unique categories
Reviews
Reviewers' Company Size
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Serpstat
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.8%
Information Technology and Services
8.7%
Computer Software
8.1%
Internet
3.9%
Retail
3.8%
Other
45.8%
Marketing and Advertising
26.8%
Internet
13.9%
Information Technology and Services
6.6%
Computer Software
6.2%
Consumer Goods
2.7%
Other
43.8%
Discussions
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
What is Serpstat used for?
3 Comments
SS
helps us analyze our competitor ads and perform long-tail keyword research,Read more
Will you have any sales in future?
1 Comment
Official Response from Serpstat
Hi Alex,
We will be happy to have you back and provide you with a personal offer as our recent customer. Please, get in touch via email v.alokhin@serpstat.comRead more
Serpstat has no more discussions with answers
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