Sensor Tower Features

Configures and accurately measures an appropriate measure of engagement, such as average session length. This feature was mentioned in 49 Sensor Tower reviews.

Accurately determines where users close the app during their sessions. This feature was mentioned in 38 Sensor Tower reviews.

Accurately measures bounce rate. 46 reviewers of Sensor Tower have provided feedback on this feature.

As reported in 38 Sensor Tower reviews. Tracks user return rates and related metrics.

Based on 41 Sensor Tower reviews. Tracks what proportion of users convert via a certain action.

Based on 65 Sensor Tower reviews. Identifies user demographics like gender or age.

Enables the view of analytic data based on user segment. This feature was mentioned in 60 Sensor Tower reviews.

Identifies users locations. This feature was mentioned in 62 Sensor Tower reviews.

Enables you to define custom events for analysis. 48 reviewers of Sensor Tower have provided feedback on this feature.

Provides real-time reports. This feature was mentioned in 62 Sensor Tower reviews.

As reported in 52 Sensor Tower reviews. Measures user acquisition analytics.

As reported in 67 Sensor Tower reviews. Provides a holistic summary of your data.

Displays a users progress throughout specific paths in an application. This feature was mentioned in 49 Sensor Tower reviews.

As reported in 53 Sensor Tower reviews. Displays a users activity history.

Based on 29 Sensor Tower reviews. Provides A/B testing for app icons to determine which icons lead to more app downloads.

Provides A/B testing to optimize screenshots in the Apple App Store and Google App Store to increase conversion rates. 31 reviewers of Sensor Tower have provided feedback on this feature.

Based on 31 Sensor Tower reviews. Provides collaborative tools for building and managing app store creatives to allow users to preview their representation in app stores.

As reported in 37 Sensor Tower reviews. Provides tools that allow users to research keyword metrics such as volume, difficulty, popularity, organic installs, and more.

Ability to track progress of overall average, total, and rating of app, which can help identify what people like or dislike about the app. 30 reviewers of Sensor Tower have provided feedback on this feature.

As reported in 29 Sensor Tower reviews. Ability to optimize app in any language, which can include factors like keyword auto-suggestions, automated translations, etc.

Provides the installation conversion rate for each traffic source per day of the week and has the ability to compare it with benchmarks. 23 reviewers of Sensor Tower have provided feedback on this feature.

As reported in 31 Sensor Tower reviews. Provides reports and dashboards around keywords, rankings, and movement to track ASO KPIs and app performance.

Based on 21 Sensor Tower reviews. Provides reporting around traffic source to analyze app downloads, product page views, and impressions.

Based on 25 Sensor Tower reviews. Provides notifications before the App Store or Google Play promotes your app.

Based on 22 Sensor Tower reviews. Provides alerts with reports directly to different communication channels (i.e. Slack or email) with information like keywords, rankings, and featured apps data.

As reported in 32 Sensor Tower reviews. Provides a centralized platform for all competitive intelligence for teams to review and analyze.

As reported in 30 Sensor Tower reviews. Ability to capture changes your competitors make to their website to keep tabs on their features, plans, pricing, promotions, etc.

Based on 29 Sensor Tower reviews. Provides competitive intelligence related to product details, inlcuding the latest product feature additions and removals.

As reported in 30 Sensor Tower reviews. Provides competitive intelligence around unfiltered customer feedback and reviews.

Ability to evaluate the effectiveness of how competitors are acquiring customers through different channels. This feature was mentioned in 28 Sensor Tower reviews.

As reported in 31 Sensor Tower reviews. Ability to create battlecards to showcase comparison of your products or services against multiple competitors.

Allows users to create a customizable dashboard to curate and highlight specific competitive data. 35 reviewers of Sensor Tower have provided feedback on this feature.

Provides competitive benchmarking and monitors growth and market share over time. This feature was mentioned in 34 Sensor Tower reviews.

As reported in 26 Sensor Tower reviews. Provides NLP features for filtering data collection down to specific data points

Provides a wide selection of data sources for aggregated news and MARKET data 29 reviewers of Sensor Tower have provided feedback on this feature.

Allows users to make custom data collection queries 27 reviewers of Sensor Tower have provided feedback on this feature.

Provides features for users to verify, correct, and include additional information to a lead in order to enhance data accuracy This feature was mentioned in 25 Sensor Tower reviews.

As reported in 26 Sensor Tower reviews. Provides advanced data points including but not limited to company size, org charts, technology installs, company funding history,

Based on 27 Sensor Tower reviews. Provides features for tracking competitors websites including information such as pricing changes or new product features

Based on 27 Sensor Tower reviews. Provides features for tracking competitor activity on social media

Based on 28 Sensor Tower reviews. Allows users to benchmark their product against other competitors in order to understand competitive position in the market

Allows users to know how much financing has flowed to a particular industry with real deal activity visualizations 28 reviewers of Sensor Tower have provided feedback on this feature.

Provides users with search tools in order to find the data they need quickly 27 reviewers of Sensor Tower have provided feedback on this feature.

As reported in 29 Sensor Tower reviews. Allows users to grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Allows software to be easily used on multiple mobile devices, including phone and tablet devices 28 reviewers of Sensor Tower have provided feedback on this feature.

Provides features for email and messaging alerts surrounding contact and company updates 28 reviewers of Sensor Tower have provided feedback on this feature.

As reported in 28 Sensor Tower reviews. Allows multiple users to access and collaborate on the platform

Provides features for users to follow domestic and international privacy and data colelction compliance laws 28 reviewers of Sensor Tower have provided feedback on this feature.

Allows users to create custom market intellignece dashboards This feature was mentioned in 30 Sensor Tower reviews.

Allows users to build and export reports for market data 30 reviewers of Sensor Tower have provided feedback on this feature.

Allows users to inegrate dashboards with analytics platforms, CRMs and marketing automation software This feature was mentioned in 28 Sensor Tower reviews.

Provides competitve intelligence insights for ad creatives and formats (i.e. image, text, and text) for any advertiser. 36 reviewers of Sensor Tower have provided feedback on this feature.

As reported in 27 Sensor Tower reviews. Ability to showcase where and how advertisers are buying (direct vs. programmatic).

As reported in 32 Sensor Tower reviews. Provides data on which publishers competitors are buying the most traffic from.

Provides data on ad spend and ranking reports of top competitive ad spenders. 33 reviewers of Sensor Tower have provided feedback on this feature.

Based on 31 Sensor Tower reviews. Provides data on which websites and social channels advertisers are spending the most.

Based on 34 Sensor Tower reviews. Ability to track and compare impressions and spend across devices types (i.e. desktop vs. mobile).

Provides the ability to generate and export reports that include ad creatives and other data including but not limited to budget, CPM, CTR, etc. 32 reviewers of Sensor Tower have provided feedback on this feature.

Based on 33 Sensor Tower reviews. Ability to benchmark competitor's ad spend, share of voice, and ad creatives.

Provides alerts, or automated notifications, to when advertisers launch new campaigns. This feature was mentioned in 32 Sensor Tower reviews.

Ability to connect app store consoles to monitor and benchmark app performance across countries and competitors. 22 reviewers of Sensor Tower have provided feedback on this feature.

Ability to identify who is running ads on your top performing organic keywords and compare your ad visibility with your competitors. 25 reviewers of Sensor Tower have provided feedback on this feature.

Based on 26 Sensor Tower reviews. Provides a list of apps the App Store or Google Play Store are suggesting on your app page or your competitor’s page.

Provides a timeline to identify competitor's metadata updates and A/B tests and allows users to go back in time to analyze competitor’s past ASO updates. This feature was mentioned in 21 Sensor Tower reviews.

Ability to monitor app downloads over time and compare performance with competitors. 25 reviewers of Sensor Tower have provided feedback on this feature.

Based on 21 Sensor Tower reviews. Ability to monitor app's revenue over time and compare performance with competitors.

As reported in 27 Sensor Tower reviews. Ability to monitor app's category rankings over time and compare performance with competitors.

Works across multiple software systems or databases

Anticipates needs and offers suggestions without prompting

Capability to perform complex tasks without constant human input

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives