---
title: Sanity Reviews
meta_title: 'Sanity Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 926 reviews by the users' company size, role or industry
  to find out how Sanity works for a business like yours.
aggregate_rating:
  rating_value: 4.7
  review_count: 926
  scale: '5'
date_modified: '2026-07-31'
parent_category:
  name: Content Management
  url: https://www.g2.com/categories/content-management
---

# Sanity Reviews
**Vendor:** Sanity.io  
**Category:** [Headless CMS Software](https://www.g2.com/categories/headless-cms)  
**Average Rating:** 4.7/5.0  
**Total Reviews:** 926
## About Sanity
The Content Operating System—a fully customizable all-code backend for content-driven websites and apps. Power all your content operations from a single platform with a feature-rich content workspace, interactive visual editing, serverless functions, AI agent, and the database optimized for content. Learn more: https://www.sanity.io/ Try it out: https://www.sanity.io/get-started Join the community: https://snty.link/community Get work-ready: https://www.sanity.io/learn Questions? hello@sanity.io



## Sanity Pros & Cons
**What users like:**

- Users love the **customizability** of Sanity, allowing tailored content management experiences for diverse project needs. (93 reviews)
- Users value the **flexible schema and powerful GROQ query language** , enabling smooth workflows for diverse content creation. (85 reviews)
- Users appreciate the **flexibility** of Sanity, enabling seamless handling of structured data across various projects. (84 reviews)
- Users find Sanity to be **incredibly easy to use** , with a customizable interface that adapts to their workflow seamlessly. (81 reviews)
- Users love the **customization options** in Sanity, allowing for tailored solutions to meet diverse needs. (76 reviews)
- Content Management (66 reviews)
- Integrations (58 reviews)
- Intuitive (54 reviews)
- Easy Setup (52 reviews)
- Easy Integrations (51 reviews)

**What users dislike:**

- Users face a **steep learning curve** with Sanity, particularly in the initial setup and understanding configurations. (66 reviews)
- Users face a **steep learning curve** with Sanity, making the initial setup lengthy and challenging. (32 reviews)
- Users struggle with **poor documentation** , finding it challenging to locate advanced features and essential details. (26 reviews)
- Users find the **lack of tutorials** challenging, especially for those unfamiliar with GROQ and custom setups. (21 reviews)
- Users find the **missing core features** of Sanity frustrating, affecting performance and usability during document management. (20 reviews)
- Limited Features (19 reviews)
- Steep Learning Curve (18 reviews)
- Complexity (17 reviews)
- Difficult Usability (17 reviews)
- Lack of Features (17 reviews)

## Sanity Reviews
  ### 1. Best developer experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Haukur Már B. | Engineering Manager, Banking, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 07, 2022

**What do you like best about Sanity?**

Sanity offers an outstanding developer experience with a modern, flexible approach to content management. The ability to define schemas in code is a game-changer—it keeps everything in source control and makes collaboration seamless. The real-time collaboration, structured content approach, and powerful APIs make it a joy to work with.

**What do you dislike about Sanity?**

The learning curve for GROQ can be a bit steep initially, but it’s a powerful query language once you get the hang of it. Definitely not a deal-breaker.

**What problems is Sanity solving and how is that benefiting you?**

Sanity allows us to build custom solutions tailored to our product owners’ needs. Its flexible schema system makes it easy to adapt our CMS to evolving product requirements without friction. As a bank, we manage a variety of content, including loan forms and standard informational pages—Sanity’s structured content approach ensures everything remains scalable, secure, and easy to maintain.

  ### 2. Sanity is my go to!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mark T. | Principal Software Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 10, 2025

**What do you like best about Sanity?**

I like how I can tailor the experience for the user. Every time I demo the set up in sanity I am met with very happy clients. The ability to configure the structure and layout of the inputs and documents makes it so easy to design a system that fits the mental model for the project. That along with the ability to create custom inputs quite easily allows us to create a custom experience for the client that makes it way more intuitive. The ease of use and ease of implementation has made me always go to this as a solution first.

**What do you dislike about Sanity?**

I wish it was easier to get the referenced content when running a groq query. It would be nice to have a way to say when I'm querying something like say the block element that might have references to other documents within it to not have to dig into the query to get the reference but instead just say always give me everything recursively.

**What problems is Sanity solving and how is that benefiting you?**

It's solving my need for a good system to manage content that will be used in various different contexts. I often work across web and mobile in having something that is very data eccentric makes it much easier to do that.

  ### 3. Great Solution that keeps getting better!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Karan S. | Co-founder, CEO, Computer Software, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 23, 2022

**What do you like best about Sanity?**

Sanity is stable, scalable, and has been continuously improving for the last 4 years since we've adopted the same. 
We have used Sanity and tons of integrations, including with Mux, SEO plugins, and more.

As an agency, we've deployed Sanity in multiple installations with our clients across media, e-commerce, and more. Even their pricing model has improved and has upto 20 seats included in their free tier now.

**What do you dislike about Sanity?**

I feel that their SAML SSO addon pricing is on the higher end of what my clients would love to typically shell out :)

**What problems is Sanity solving and how is that benefiting you?**

Instead of designing, developing, maintaining, and even deploying our own systems - our customers can get started with Sanity in a jiffy.
Also, the more products we develop with sanity, the quicker it becomes for us to work on the next project

  ### 4. Really really good BUT.....

**Rating:** 4.0/5.0 stars

**Reviewed by:** Gareth T. | Police Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 10, 2023

**What do you like best about Sanity?**

I love how you can customise and get the data you want in the structure you decide. It's amazing having contol over everyting in your own config. So many possibilities going forward!

**What do you dislike about Sanity?**

For a beginner, it's still tough. The desk tool is excellent but very difficult to customise to display the correct information in the right way for your content creators. I see that there are some new tutorials which ( I will admit I have not completed) have helped somewhat in understanding how to customise from a learners perspective. This is an excellent move forward to help build amazing pages.

**What problems is Sanity solving and how is that benefiting you?**

Using Sanity will allow us to build our own product which is not a constrained when using other products.

  ### 5. Sanity rules!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Salvatore D. | Senior Web Developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 23, 2022

**What do you like best about Sanity?**

I like the flexibility of the platform, and how critical data concerns are handled by Sanity's team while less critical aspects - such as the frontend for your data lake - are self-hosted and subject to version control, and easily extendable with an awesome plugin ecosystem.

**What do you dislike about Sanity?**

The documentation around usng the renderStudio function, as opposed to a standalone app, could be better (had to dig to find the hash routing feature)

**Recommendations to others considering Sanity:**

If you have access to a devteam of any level, using Sanity will be a breeze and will enhance your potential feature-set

**What problems is Sanity solving and how is that benefiting you?**

Decoupling data from presentation is one of the main benefits of going headless with Sanity, and while most platforms have some level of graphql integration which makes accessing that data relatively trivial, GROQ is an incredibly powerful query language that supports most of my data transformation needs, making callback requests mostly unnecessary and serving me exactly the data I need, when I need it, fast.

  ### 6. Tailored Client Experiences Made Easy with Sanity

**Rating:** 5.0/5.0 stars

**Reviewed by:** Christian F. | Founder/CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 23, 2024

**What do you like best about Sanity?**

The best thing about Sanity is the ease in creating a tailored experience for your clients. Sanity's flexibility and customization options make it incredibly helpful in building a content management experience that perfectly fits the needs of each of my projects. Creating custom input components has been so helpful—provide an intuitive, streamlined interface for me clients. I love being able to fine-tune every aspect of Sanity to my exact specifications. This level of control and customization is invaluable in delivering an exceptional experience for my clients.

**What do you dislike about Sanity?**

The main downside of Sanity isn't about the platform itself but rather the perception many clients have. Unfortunately WordPress is still such a dominant name in the CMS world. So, it can be challenging to convince certain clients that Sanity is a better fit for their needs. This doesn't reflect poorly on Sanity, but it’s an annoyance when working with clients unfamiliar with its capabilities. Haha.

Another minor downside is that Sanity lacks a multi-select feature for array fields. Additionally, the absence of a built-in sorting selection for array fields can be a little confusing to users. These are relatively small issues in the grand scheme of things, though, and don’t detract significantly from how powerful and flexible the platform is overall.

**What problems is Sanity solving and how is that benefiting you?**

My clients need robust, customizable content management systems that seamlessly connect to their websites. Sanity solves this for me by allowing clients to manage their content effortlessly without needing to understand design or complex technical details. It streamlines their workflow and ensures they can focus on their content, while I maintain full control over the design and functionality. This flexibility leads to better client satisfaction and more efficient project execution.

  ### 7. An incredibly helpful and beginner friendly product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Thomas S. | Freelance website developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 23, 2024

**What do you like best about Sanity?**

I started freelance website development in 2021 and had no idea about CMS's or how to use them. Sanity was the clear outstander for me and made it incredibly easy to setup and get going with content management with NextJS (and react previously). Since then I have used Sanity for all my clients and, with the easy customisation, have had compliments on how easy the studio is to use, even if the person isn't that tech orientated.

**What do you dislike about Sanity?**

While the guidance and docs for simple tasks like setup and schema creation is simple and easy to use, I think they could be improved for more complicated tasks, like studio customisation or live preview. For these things, I normally would have to use a forum or 3rd party instructions.

**What problems is Sanity solving and how is that benefiting you?**

As a freelancer, I don't want to be managing the content on my websites. So I chose for a more dynamic content approach and Sanity was the clear outstander in that field. I've tried alternatives like Strapi but just none of them compare on how easy to use Sanity is, especially with hosting.

  ### 8. Fantastic Headless CMS for Astro

**Rating:** 4.5/5.0 stars

**Reviewed by:** Gisli N. | Full-stack Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 12, 2023

**What do you like best about Sanity?**

Sanity is easy to set up, configure and customize to your needs. It supports most features out of the box and you can even expand on it with custom plugins. There is a great community creating custom plugins. It was super easy to integrate with Astro. Never had to contact customer support for help. We use Sanity frequently for client projects and they always think its easy to administer.

**What do you dislike about Sanity?**

User interface is a bit bland. Should be able to customize the theme more

**What problems is Sanity solving and how is that benefiting you?**

Sanity is providing an easy way to administer most of my backend needs for storing data. It allows our team of developers to create custom websites for clients with an easy to use headless CMS

  ### 9. Great customizability without sacrificing on content editing

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 04, 2025

**What do you like best about Sanity?**

We love how we can have a truly custom data model and still have non-developers easily write their content. The fact that the entire studio structure can be customized is also a big plus, which eases the use for content writers and lets us organize documents however we want. It is also great to integrate with NextJS with documentation often written with NextJS in mind.

**What do you dislike about Sanity?**

There's a bit of a learning curve when it comes to complex schemas that go beyond just primitives, especially for content blocks. While content blocks allow us to implement our own custom nodes (which is very nice), it can sometimes feel a bit scary/unstable to add our custom definitions and query them appropriately. GROQ querying is also something that can be scary, especially for type-safe environments. Though Sanity has recently started working on automatic type inference from GROQ queries, I think it still has some work to be done. In the meantime, we're using groqd to make type-safe queries.

**What problems is Sanity solving and how is that benefiting you?**

Versatile content modelling for different kind of pages (blog posts, interactive onboardings or just small pieces of content in larger dynamic pages).

  ### 10. Absolutely Game-Changing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gaurav B. | Full Stack Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 10, 2024

**What do you like best about Sanity?**

Coming from a traditional CMS like sitecore, sanity absolutely blew my mind. The content-driven approach was a completely different perspective for me. Sanity is super easy to integrate and implement into your application. There are a plethora of features and plugins to customize your experience. Sanity's community and team are super prompt, be assured you can always find a solution to your problem. I am using Sanity studio almost everyday now to manage content for our agency website and its just made life so much easier!

**What do you dislike about Sanity?**

Some features of sanity can have a learning curve for content-authors but I believe that will be resolved once Sanity Create is integrated into the studio

**What problems is Sanity solving and how is that benefiting you?**

Sanity is playing a major role in our website's marketing pipeline as of now, allowing our content-authors to have full access over the content. We are also building multiple POCs with the help of Sanity which we believe would be an absolute game-changer in the world of front-end development.

  ### 11. The best CMS for Headless

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jamie W. | Head of Engineering, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 16, 2024

**What do you like best about Sanity?**

Visual editing, live preview and click-to-edit are game changing. As the Head of Engineering for a digital agency, I've worked with tens of CMS' over the past 16 years, and nothing comes close to the feeling of clicking things on your website and changing them. Sanity gives you this super power as a table stake, and then so much more. 

I also love the flexibility to change the CMS as needed. I can add entirely new field types, change the UI of existing field types, and even replace entire sections of the CMS with my own code. It gives me a turnkey CMS with amazing feature that gets out of the way when I need it to.

**What do you dislike about Sanity?**

The media library is lacking compared to other CMS. It needs a better integration into the core product, as picking media and setting meta data is quite clunky. It also doesn't have folders, relying only on tags. And you can't set tags on an image when adding it to a document easily. It could really do with improvement

**What problems is Sanity solving and how is that benefiting you?**

Sanity helps us manage content for our clients, across brochure websites, web and mobile applications, e-commerce, dynamic dashboards, IoT displays, TV broadcasts, and more. Managing all content for multiple channels in one place is amazing

  ### 12. Flexible headless solution with lightning fast API

**Rating:** 5.0/5.0 stars

**Reviewed by:** Elian K. | CTO, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 15, 2024

**What do you like best about Sanity?**

The Sanity API is lightning fast, which makes it a perfect choice for many use cases. The relatively standardised interface allows it to focus on the end-user functionality instead of the authoring experience.

Implementation definitely requires a developer, but is straight-forward.

The flexible structure allowed us to use Sanity not only for web content, but also for product data mangement (with a relatively complex product/variant model), store management, etc.

The combination of webhooks and GROQ (the query language) allows it to be integrated super easily to other systems (e.g. using Zapier or any other tool).

**What do you dislike about Sanity?**

There is a plan between Growth and Enterprise missing. Some features (e.g. roles) are only available for enterprise plans.

**What problems is Sanity solving and how is that benefiting you?**

All our content (product data, store data, web content) is managed in a centralised Sanity instance, which allows us to reuse the same content across all our platform.

We use Sanity both as product master system as well as for normal use cases like web content.

  ### 13. Our Goto Headless CMS

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Publishing | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 23, 2022

**What do you like best about Sanity?**

Having used Sanity for a number of years it has become our unwavering Goto CMS. Sanity was a breath of fresh air and aligned perfectly with our product delivery expectations. Through Sanity, blank canvas it is intuitive to create concise data artictectues that avoid all the pitfalls such complexity can create. Client training has almost become an after thought if needed at all with customisable validation and custom components allowing for specific interfaces suitable for the use case. 

Recent additions such as Sanity Live have been a god send in avoiding the old it's Cached  client experience.

With Sanitys almost limitless potential and application flexibility I see this continuing to be our Goto for years to come. 

Also pricing is very reasonable, there is an active community, clear documentation and lots of new innovations and refinements being added all the time.

**What do you dislike about Sanity?**

Not much Better native media library and file management.

**Recommendations to others considering Sanity:**

Just give it a try and you will see why it is a fantasitc solution.

**What problems is Sanity solving and how is that benefiting you?**

Concise content modeling and management. Intuitive interfaces for management that reduce cognitive overhead of clients, only what you need and nothing more, gets rid of the bloat.

  ### 14. Your best web development pal

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marco V. | Senior Software Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 18, 2021

**What do you like best about Sanity?**

First of all, I like the way you can create your data schema and its powerful query language, GROQ! GROQ's ability to shape responses precisely and efficiently is impressive. Additionally, the new live update component for Next.js significantly enhances the experience of updating and publishing new content in real-time.

**What do you dislike about Sanity?**

The only missing feature was the internationalization support for the UI. However, Sanity now supports multiple languages for the UI, except for the field titles. I know that this feature is coming soon as well.

**What problems is Sanity solving and how is that benefiting you?**

Data is the most important thing behind a dynamic website and thanks to Sanity you can manage all your needs, without worrying about the infrastructure.

  ### 15. Sanity is a perfect balance of customizability and simplicity

**Rating:** 5.0/5.0 stars

**Reviewed by:** Collin R. | Acting Director of Digital &amp; Technology Solutions, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 12, 2024

**What do you like best about Sanity?**

Sanity is highly customizable without being overly complex. It gives developers a lot of power to tailor the platform to their organization's needs, and since it's all JavaScript or TypeScript, the barriers to entry are low. Queries are robust and flexible, and it is a truly headless system that allows structured content to flow nearly anywhere. The pricing plans, support, new feature development, and platform administration are first-class.

**What do you dislike about Sanity?**

Sanity may be overkill for some use cases, and there is a bit of a learning curve for customizing and utilizing basic things like the rich text editor or image pipeline—but in the end, that pays off in flexibility and performance.

**What problems is Sanity solving and how is that benefiting you?**

We were heavily restricted by a traditional, static CMS that was tightly coupled to the website platform. Sanity gave us the flexibility to deploy a headless CMS in parallel, and we can even make pure front-end queries where needed to simplify the transition. Eventually, we'll migrate all of our content to Sanity.

  ### 16. An amazing structured content system with a UI CMS

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 18, 2021

**What do you like best about Sanity?**

Incredibly easy to get started and very flexible to handle any type of structured data.  The customizable CMS that comes with Sanity is fantastic.  It is open source and can be modified to suit our needs nicely.  The features within Sanity such as the CDN, asset management, plugins make it so nice to customize everything for our clients.

The Sanity team is constantly adding new features and upgrades.  They do an incredible job adding more and more value to their product.  They listen to their customers and respond to any issues quickly.

With the community support along with Sanity's team you can always find help as well as code snippets or plugins for almost anything you need to do.

**What do you dislike about Sanity?**

So far, I haven't run into anything that I haven't been able to accomplish.

**What problems is Sanity solving and how is that benefiting you?**

A CMS system that is engineer-friendly to build schemas and a CMS that editors like to use.  We wanted to be able to store structured data without having to build our own system that we would have to host and maintain.  We have multiple clients/projects that use Sanity, so having 1 set of schemas that can be shared across all projects has been a life savor.

  ### 17. Great CMS that is always improving!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alex P. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 21, 2021

**What do you like best about Sanity?**

My favorite thing about Sanity is the flexibility of content first design. The studio allows me to customize for every client. Sanity feels like a developer first CMS, always taking feedback and improving. Having typings created directly for the rest of the application is perfect.

I love that you are able to add back to the community so easily as well!

Here is an example of how we added a plugin to add your podcast RSS feed.
https://github.com/CodingCatDev/sanity-plugin-podcast-rss

**What do you dislike about Sanity?**

Sanity Studio embedded is a game changer, but I don't like having to keep something like this updated along with our application. When something can break our build pipeline this has a big impact.

Not having daily backups is a huge negative for us. Right now I run a separate cron job running to do this each night.

**What problems is Sanity solving and how is that benefiting you?**

With Sanity we can get all of the speed we need to built static and live content. We are more productive than maintaining our own Firebase backend, because we don't have to worry about bugs in our admin interface.

  ### 18. Sanity is easy and friendly to use.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ingrid P. | CEO and Trainer., Small-Business (50 or fewer emp.)

**Reviewed Date:** December 20, 2021

**What do you like best about Sanity?**

The community is friendly and helpful.  Whenever there is an issue, and I get stuck, the Sanity community helps me find my way.  Our company uses Sanity as a data collector for our Cognitive Therapy Reading game.

**What do you dislike about Sanity?**

I really can't say that there is anything specifically that I dislike.  Whenever anyone on our team uses Sanity for our project, they all find it easy and can get help quickly.

**What problems is Sanity solving and how is that benefiting you?**

We needed a platform that allowed us to create a place to hold our data for our games using Unity 2020.  Sanity typically is used for blogs but was able to support our needs.

  ### 19. The Most Reliable Headless CMS I have ever used

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tanishq Sharma 2. | Student, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 31, 2024

**What do you like best about Sanity?**

Sanity is a lifesaver. I was searching for a good CMS for my blogging site that can be maintained by members of my clubs but was unable to find any free CMS to use that can also allow more than 2 members to collaborate and maintain. It is so easy to use and implement. I

**What do you dislike about Sanity?**

I have yet to find any downside to using Sanity. So easy to implement. Got the NExtJS template of the blogging site and used it. Great Integration techniques. Thanks to the sanity team to give us so much features that also free of cost.

**What problems is Sanity solving and how is that benefiting you?**

I made a blogging site in NextJS for my science communication club at college. I wanted to get a CMS that can be easily maintained by members of the club as they are not that tech savvy. And Sanity is so great in this.

  ### 20. Perfect CMS

**Rating:** 5.0/5.0 stars

**Reviewed by:** Paulo M. | Senior Software Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 14, 2023

**What do you like best about Sanity?**

I like to have my schema defined together with my code, this way, I'm sure that the schema is versioned correctly with the project this is very easy to use and implement, and it's also very easy to integrate with plugins that are created by the community, like the plugin table, color, youtube, etc.

**What do you dislike about Sanity?**

The GROQ query language is very versatile but sometimes time is hard to get all the fields that I want or to fetch them correctly, maybe if GraphQL has all GROQ features it will help to have an alternative with complex queries.

**What problems is Sanity solving and how is that benefiting you?**

Having an easy way for the site's administrator to update any content on the landing pages and see the changes in real time is awesome, and with the new Perspective feature we're also able to preview the pages inside the panel without publishing to the live site.

  ### 21. very flexible cms setup, anything can be done, easy to build

**Rating:** 5.0/5.0 stars

**Reviewed by:** Matthijs B. | W, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 07, 2022

**What do you like best about Sanity?**

It's a blank slate setup with very good building blocks to start with. Once you need fields/features it's just javascript, so you can make whatever you need. Out of the box all data fields a basic website would use are available. These block are easily extendable to make your own variation. Since it is fully build in typescript it's easy to find your way.

**What do you dislike about Sanity?**

setting things up in js files has a slight learning curve compared to competitors where you just click the fields in place in a visual ui.

**What problems is Sanity solving and how is that benefiting you?**

We create super clean, noiseless cms interfaces for our client we sites. Packed with

  ### 22. Simple and extensible for all your needs

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Design | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 19, 2022

**What do you like best about Sanity?**

Open-source CMS that has a great foundation of features. Easy to adapt the CMS UI to all our needs, across all our clients. The API access to the dataset is easy to use and allows for quick iteration. The iterations and updates over the years (we have been using it since the very early releases) have always remained focused on making the developer experience simple and easy.

**What do you dislike about Sanity?**

You will need to arrive at your own solution to kiosk/no Internet situations. We encountered this a few times and had to develop our own caching approach for our usage.

**What problems is Sanity solving and how is that benefiting you?**

Sanity solves our content data build approach. We no longer worry about the mechanics of building UI for a CMS, we now are able to focus on frontend of the experience with the content being well-formed for our usage.

  ### 23. Great customisable experience to tailor it for your use cases

**Rating:** 4.5/5.0 stars

**Reviewed by:** Iain v. | Senior Frontend Engineer / Consultant, Enterprise (> 1000 emp.)

**Reviewed Date:** November 01, 2024

**What do you like best about Sanity?**

One of the great things (among other very great things) is the ability to customise the entire editing experience for the content and data of your business. Sanity makes very little assumptions about the type of content you need to create, and allows for easy creation of content types and interface structure.

The onboarding by the Sanity team was very well done too. A number of sessions were organised to showcase several features of the editing experience for both content editors as well as developers. This made for a smooth integration into our application landscape.

Our content editors are now using it on a daily basis much to their liking, and we will enjoy working with Sanity in the future as well.

**What do you dislike about Sanity?**

Since Sanity doesn't make any assumptions about the content or data in the system, you have to think about a number of cases yourself. While this may sound as a bit of a downside, it also allows you (or even forces you) to make some very deliberate and thoughtful choices regarding your content, structure and interface configuration, making for a better editing experience in the end.

**What problems is Sanity solving and how is that benefiting you?**

Sanity offers both a user and developer oriented platform, which is fairly unique position in the market. The ease of configuration of Sanity allows developers and consultants to make deliberate decisions that best suit the uses cases for the business and the CMS' end users. This allows for a quick start with integrating the platform, which in turn can lead to a fast time-to-market.

  ### 24. Sanity - eliminating the crazy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mike D. | Owner/Web Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 24, 2022

**What do you like best about Sanity?**

The ease of updating and creating schemas.  I also appreciate how easy it is to get it live via the studio.  My clients are able to quickly and easily log in and create pages, components or update information.  Sanity is my goto when I need a quick easy CMS.

**What do you dislike about Sanity?**

Not sure if it was just me but I struggled to connect using graphql, although groq worked great.

**Recommendations to others considering Sanity:**

Sanity is a simple yet powerful option for a backend frame work.  I highly recommend giving it a try.

**What problems is Sanity solving and how is that benefiting you?**

Allowing users to update their own website while still maintaining control of the front end.

  ### 25. Makes everybody happy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dhanish G. | Full Stack Developer, Computer Software, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 21, 2021

**What do you like best about Sanity?**

I find the way to customize the CMS reasonably easy. So far, I have used it in production once. I want to use it more.

**What do you dislike about Sanity?**

I wish there were more generous free usage. I use it for minimal websites that don't have traffic at all. But I wish there was a starter plan that allowed lots of projects in a free or reasonably priced plan.

**What problems is Sanity solving and how is that benefiting you?**

Switching away from WordPress was a big thing. Sanity is easy to customize and hand it over to the person who can easily update content on their end.

  ### 26. An Ideal Fit for Museums

**Rating:** 5.0/5.0 stars

**Reviewed by:** Debora D. | Product Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 07, 2024

**What do you like best about Sanity?**

What I like best about Sanity is its unmatched flexibility for structuring and managing complex content types. In a museum setting, we need a CMS that can handle diverse content, like artifacts, exhibits, event information, and educational resources, each with unique fields and relationships. Sanity allows us to define custom schemas for each content type, making it easy to organize and connect pieces of content without compromising on structure or scalability.

**What do you dislike about Sanity?**

Getting started takes a bit of steep learning curve - we had to model out our entire data structure and taxonomy, and since we are such a unique use case, we had little to model off from. This led to us having to learn a lot by trial and error and it took us a while to get started.

**What problems is Sanity solving and how is that benefiting you?**

Sanity solves several key challenges for our museum, making content management simpler, more efficient, and scalable. One of the biggest problems it addresses is the complexity of managing diverse content types. Museums like ours deal with a broad array of content—from artifact records and exhibit descriptions to event calendars and educational materials. Sanity’s structured content model allows us to build unique schemas for each type, giving us complete control over how information is organized, displayed, and connected. This not only improves consistency but also saves our team time by reducing manual work in content linking and updates.

  ### 27. A Flexible and Powerful CMS for Authors and Creators

**Rating:** 4.0/5.0 stars

**Reviewed by:** Teresa M. | Knowledge Management Specialist, Enterprise (> 1000 emp.)

**Reviewed Date:** November 07, 2024

**What do you like best about Sanity?**

As an author, I appreciate how Sanity adapts to my workflow, letting me shape the content management experience to my needs rather than forcing me into rigid templates. Its customizable interface lets me organize my content, and set up fields as I envision. Plus, Sanity’s real-time editing and live preview mean I can see changes instantly, making it much easier to tweak and refine content. The onboarding and support have been fantastic, with a well-structured process that made setup and learning smooth and efficient.

**What do you dislike about Sanity?**

For an author, one downside of Sanity is that it doesn’t come with the kind of out-of-the-box features you might find in other content management systems. For example, simple tasks like setting up rich text formatting or handling media require some configuration, which may feel like a hurdle if you're looking for a plug-and-play experience. Additionally, Sanity’s flexibility means there’s a bit of a learning curve, especially if you’re used to more traditional CMS setups with predefined templates. While the platform is incredibly powerful, the initial setup can be time-consuming and may require technical support to get the authoring environment just right.

**What problems is Sanity solving and how is that benefiting you?**

As an author, Sanity addresses several challenges by offering a structured, flexible workspace that adapts to my needs without being constrained by a predefined structure. One key benefit is the ability to organize complex content in a single, centralized system. This allows me to manage drafts, published works, and metadata without worrying about scattered files or inconsistent formatting across platforms.

  ### 28. Great experience so far

**Rating:** 5.0/5.0 stars

**Reviewed by:** Roman R. | Senior Software Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 04, 2024

**What do you like best about Sanity?**

I work with Sanity as a developer. 
I like to use groq. It is a simple and easy-to-understand query language. A lot of data can be retrieved with a query without the need for post-processing.
I often write migrations for content. I like the new migrations interface, it's simple. 
Everything works very quickly. Sometimes I write a query and think about how long it's going to be because I'm transferring my experience with relational databases. But no, the queries are fast, although the amount of data that is returned in the response can be very large. 
Working with the studio is also a joy. You create document models, and the user interface structure, and you're all set. 
I've heard that Sanity has good tech support, but I've always had enough documentation to solve problems.

Working with Sanity is my secondary responsibility. Despite this, the tools the company provides are simple and powerful, my decisions don't suffer for my lack of expertise in the field.

**What do you dislike about Sanity?**

It's hard to find something that annoys me as a developer. 
Once I had to use the studio @internal hook to make the interface reactive ( make a calculated field, basically), even though it seemed to be quite a common functionality. 
One update broke my custom component once (I was counting on the onChange prop being stable since it's a function).

It's all small things. I can't think of anything I don't like.

**What problems is Sanity solving and how is that benefiting you?**

Sanity CMS as a single source of content for a website. Content is created by a team, different members have different permissions.

  ### 29. A competent content management system

**Rating:** 4.5/5.0 stars

**Reviewed by:** Linus S. | Senior Software Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 06, 2024

**What do you like best about Sanity?**

Very flexible system that can accomodate practically any data structure. Can be quickly set up to handle simpler use cases, but also very customizable to handle specific scenarios. The studio can be configured to organize the content even when there are a lot of different document types and it is also possible to customize the entire form, or individual inputs, to handle special cases with validation or other massaging of user input.

**What do you dislike about Sanity?**

Without enterprise support it might seem hard to get non-community based support.
Some feature directions are more focused towards integrating fetching sanity data per specific page/feature to your app (which is probably fine in "smaller" situations).

**What problems is Sanity solving and how is that benefiting you?**

We use sanity as the CMS for most of the content on our sites. We have around 50 different document types of varying complexity. Using sanity as the CMS and data store saves us considerable resources managing the content.

  ### 30. Flexible and reliable

**Rating:** 5.0/5.0 stars

**Reviewed by:** Art L. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 24, 2025

**What do you like best about Sanity?**

- Ease of use
- Ease of implementation and integration
- Customizable
- Reliable and performant

**What do you dislike about Sanity?**

Initial setup is straightforward, but it would be nice to be able to start building new project schemas (new types and fields) with UI instead of writing it in code (at least something simple). It will help to test prototypes and ideas faster.

**What problems is Sanity solving and how is that benefiting you?**

I need a reliable and flexible backend for my apps, and Sanity allows me to do it effortlessly.
It provides a simple and highly customizable way to structure my data.

  ### 31. Sanity gives our team the velocity we need

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sindre M. | Senior developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 07, 2024

**What do you like best about Sanity?**

I like how customizable and easy it is to implement complex needs for our editors.
From idea to implementation is usually done in a very short time. 

I like features that are just expected to be part of such a solution as Sanity, without having to reinvent to wheel for our editors every time. E.g scheduled publishing, comments etc.

The SLA customer support we have at the Norwegian welfare and labout department is outstanding. The Sanity team is always happy to help and usually has an answer to our questions.

**What do you dislike about Sanity?**

I am not too fan of Groq. I find it quite hard at times. I also think it is quite hard to migrate data.

**What problems is Sanity solving and how is that benefiting you?**

For us, Sanity is solving the problem of getting information out about which measures a person without a job in Norway can do to find a new job.

  ### 32. Sanity's flexibility and develop-first approach make it a top choice for content creation projects.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nitin G. | Software Engineer 2, Enterprise (> 1000 emp.)

**Reviewed Date:** November 14, 2024

**What do you like best about Sanity?**

Sanity Studio's flexibility to easily customize the functionality using React components is a great feature. It allows me to create custom schemas, and input fields and thereby adhere to the look and feel and design of our application seamlessly. I also love the rich text options for editing as it supports inline objects and adds a lot of flexibility.

**What do you dislike about Sanity?**

I'm still trying to wrap my head around using GROQ queries. While it is powerful, it is a bit tricky for me since I'm used to working with traditional SQL queries.

**What problems is Sanity solving and how is that benefiting you?**

As a developer, Sanity makes it easy to customize the content creation components and easily integrate external components like Adobe's asset selector etc seamlessly. This enables our application users and content creators to efficiently create effective content which brings about a positive impact on our business and customers.

  ### 33. Drupal to Sanity

**Rating:** 4.5/5.0 stars

**Reviewed by:** Christopher M. | Senior Software Engineer, Enterprise (> 1000 emp.)

**Reviewed Date:** November 07, 2024

**What do you like best about Sanity?**

From a developer’s perspective, Sanity is a dream come true. The use of JavaScript and React for the customization of Studio allows for seamless integration and development. This stands in contrast to Drupal's steeper learning curve and more complex module system. Sanity’s GROQ queries are straightforward and powerful, facilitating efficient data retrieval and manipulation.

**What do you dislike about Sanity?**

Additionally, while the flexibility of the schema structure is powerful, it can also lead to some complexity and a steeper learning curve for those unfamiliar with this approach.

**What problems is Sanity solving and how is that benefiting you?**

Problem: Collaboration on content editing within Drupal was often cumbersome, with no real-time updates and a higher risk of conflicts.
Solution: Sanity’s real-time collaborative editing has transformed our workflow. Multiple team members can work on the same document simultaneously without overwriting each other’s changes. This has improved efficiency and reduced the time taken to publish content.

  ### 34. I love using Sanity for work projects or personal projects.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kirsten B. | Software Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 11, 2024

**What do you like best about Sanity?**

It's so easy and quick to get up and running, has great documentation and a supportive community. Very easy to scale up. Easy to setup.

**What do you dislike about Sanity?**

When v3 rolled out I remember the documentation lagging behind. The documentation is solid now, but please as you drop updates don't release until the documentation is ready too.

**What problems is Sanity solving and how is that benefiting you?**

When a client wants a website built but they want to manage their own content and that content is large, Sanity is great because I can customize and give access to non tech people to interact with the content without them having to know SQL or understand the business logic. Content creators, marketers, efficiency ops experts can all easily look at and interact with the system.

  ### 35. Sanity looks simple, feels simple, but it's efficient, complete, powerful and more!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Antoine R. | S, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 19, 2022

**What do you like best about Sanity?**

I like the simplicity of the UI but the power of configuring it precisely with versioned files.
I like its built-in images CDN with its unique focus-crop feature.
But also, it's one of the very few CMS that has a build-in responsive Web UI!
And it's now a close partner of Vercel's Next.js, which makes it a great choice for a Next.js headless CMS.

**What do you dislike about Sanity?**

There isn't much that I don't like about it!

**What problems is Sanity solving and how is that benefiting you?**

I needed a tailor-made CMS without having to code, deploy and maintain a full Web app.
This UI needed to be responsive, fast yet customizable.
Also, we needed an imaging system allowing us to resize/crop with a nice UI and a cheap CDN.

  ### 36. Sanity has changed the way we think about content

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nick J. | Marketing Technology Manager, E-Learning, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 01, 2024

**What do you like best about Sanity?**

I want to start with the fact that I am in the schema or studio daily. Sanity has changed the way we handle content. Sanity Studio enables our to manage content for multiple applications (web, landing page, order forms, and App) all in one place. Sanity is beyond customizable and allows us to quickly define content types without being locked into a box. Their NextJS integration has really helped us to level up our website implenation. Customer support very helpful and online communites are very active.

**What do you dislike about Sanity?**

Learning groq has been the biggest obstacle our team has met when implementing Sanity

**What problems is Sanity solving and how is that benefiting you?**

It enables us to manage content in one place so our content editors are much happier. It also supports our small development team by enabling us to create reusable components for editors to use.

  ### 37. Powerful headless CMS with great boilerplate UI components and customizable all-around.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nicolas W. | Software Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 21, 2021

**What do you like best about Sanity?**

The ability to customize every single bits of the admin interface while starting from sane defaults built over React components.
Also, Visual Editing is a super useful recent addition, and internationalization of the Studio finally landed!

**What do you dislike about Sanity?**

Documentation got better, but still not always specific enough to answer all questions you might have.

**What problems is Sanity solving and how is that benefiting you?**

I am creating showcase websites for multiple clients. Thanks to the heavily customizable admin interface, I can build a UI that specifically caters to their need.

  ### 38. Easy for devs, easier for customers

**Rating:** 4.0/5.0 stars

**Reviewed by:** Victor Nikolaev H. | Software Developer / Programvareutvikler, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 13, 2023

**What do you like best about Sanity?**

The ease of setting up Sanity as a developer has to be one of my favorite things. And that also makes it very customizable and resuable. That allows for the customer to implement and create websites which are highly tailored for their needs.

**What do you dislike about Sanity?**

Although their documentation is very good, i feel like their support could be better.

**What problems is Sanity solving and how is that benefiting you?**

We chose Sanity because it helps us solve our CMS needs and managing web content for both us and our clients.

  ### 39. Perfect CMS choice for ease of use and setup!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 07, 2022

**What do you like best about Sanity?**

Since I started making full-stack apps, many of my clients have asked me what CMS I prefer, and my #1 choice is Sanity because of its ease of use, quick and easy setup and flexible administrative controls. Someone who's not so much tech-savvy can still spin up a news article, an update changelog content etc with rich editing UI. Their ease of integrations with leading platforms like Next.js etc is so good!

**What do you dislike about Sanity?**

Sometimes, Sanity's query language can be a bottleneck to learning for newcomers. There are other options in the market if we need to host our own data on a small scale...this is something that Sanity struggles with, or my colleagues have faced struggles in this situation.

**What problems is Sanity solving and how is that benefiting you?**

I am usually creating a powerful backend schema with Sanity which holds documents like blog posts, feedback data and feed updates. I realised that setting it up and the ease of adding new data is amazing! Sanity is great for large scale apps and it has some of the best integrations with top-tier platforms.

  ### 40. The most customizable CMS I've ever used

**Rating:** 5.0/5.0 stars

**Reviewed by:** Daniel E. | Frontend Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 01, 2024

**What do you like best about Sanity?**

It's just the most useful and flexible CMS out there, and it's especially well executed. The vibes are unmatched.

**What do you dislike about Sanity?**

The downside is that you have to be a competent engineer to architect good custom UIs and content structures for a particular client needs. It's the best tool for the job but you need to know how to use it well.

**What problems is Sanity solving and how is that benefiting you?**

We use Sanity to make sure that we can actually implement our vision of an ideal content editor for a given client. Unlike other CMSs, it combines flexibility and power with a very sleek, modern, and well crafted studio to base all of our custom features on top of. In the ways that other CMSs constrain us, Sanity is the only one that I confidently know we won't be held back with.

  ### 41. Sanity's flexibility allows our early stage project to meet the challenges of constant change

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dan C. | Lead Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 11, 2024

**What do you like best about Sanity?**

The flexibiliy of the client, the simple but powerful Groq query language, the recently simplified approach to migrations, and the tasks and comments features

**What do you dislike about Sanity?**

The documentation can still be a little rough. It can be hard to find examples that aren't out of date. That has been offset with the launch of Sanity Learn though. But better docs would be great

**What problems is Sanity solving and how is that benefiting you?**

It allows our small project team to divide and conquer. I can concentrate on development whilst others can concentrate on content. The flexibility that Sanity provides also means that I rarely have to say "No - that can't be done" which is a great position to be in as a developer.

  ### 42. Easy, scaleable headless CMS

**Rating:** 5.0/5.0 stars

**Reviewed by:** Edward V. | Freelance Web Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 19, 2022

**What do you like best about Sanity?**

The amount of control and modularity a developer has when building schemas. Also the ease of use and UI/UX for clients. Strong community-driven plugin libraries.

**What do you dislike about Sanity?**

Missing string multi-select option with checkbox settings (currently has radio buttons as an option).

**What problems is Sanity solving and how is that benefiting you?**

CMS back end which is approachable and easy to use for clients. The approachable UI/UX in sanity studio has been highly praised by clients I have worked with as of recent.

  ### 43. Love working with Sanity as the headless CMS

**Rating:** 5.0/5.0 stars

**Reviewed by:** Aaron C. | Principal Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 05, 2023

**What do you like best about Sanity?**

I love how customisable it is as a cms, and integrating Sanity with Nuxt and NextJS makes for a really powerful solution for websites. The module ecosystem for Sanity is great too!

**What do you dislike about Sanity?**

For my current use case I honestly have no complaints whatsoever with regards to Sanity CMS.

**What problems is Sanity solving and how is that benefiting you?**

Sanity allows me to craft a bespoke CMS for my clients with a clean interface and great ease of use.

  ### 44. A flexible and powerful headless solution for content-driven teams, but with a learning curve

**Rating:** 5.0/5.0 stars

**Reviewed by:** James T. | Head of UI/UX, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 11, 2024

**What do you like best about Sanity?**

Sanity.io offers impressive flexibility, allowing users to tailor the platform to fit nearly any content structure. This is largely thanks to its schema-based approach, which gives developers the freedom to create custom workflows and layouts. One of its standout features is real-time collaboration, which enables multiple users to work on content simultaneously. This makes it a fantastic tool for teams, especially those managing large-scale projects with lots of moving parts. Another major plus is how developer-friendly it is. With its JavaScript-based studio and API-first architecture, Sanity.io integrates smoothly with modern front-end frameworks. The live preview feature is also a game-changer, allowing changes to appear immediately, which saves time during content creation and testing.

Sanity.io also excels when it comes to media handling, thanks to its powerful Image Pipeline. This feature automatically optimizes images for performance, resizing and compressing them on the fly, which is a huge win for developers focused on speed and efficiency. You get responsive images with minimal effort, improving load times across devices. 

Another standout feature is GROQ, Sanity’s open-source query language, which allows users to fetch and, if need be, transform exactly the data they need. It’s flexible, easy to learn, and more powerful than traditional REST-based and GraphQL approaches, making it a favorite among developers who need precision in data retrieval.

On top of all that, the Sanity team is incredibly active in supporting its users. Their Slack channel is lively and offers direct access to the development team, where users can get quick help or share feedback. Sanity’s regular product updates show they are committed to improving and adding features, keeping the platform fresh and aligned with modern development practices. This level of engagement from the team is a huge plus for anyone considering long-term use of the platform.

While Sanity.io does have a bit of a learning curve, especially for users unfamiliar with schema-based systems, they offer a variety of templates to help users get up and running quickly. These templates provide a solid starting point for common use cases like blogs, e-commerce sites, and portfolios. For developers who might find the customizability daunting at first, these templates offer an easy way to dive in without having to build everything from scratch. The combination of these ready-made templates and Sanity's powerful features means that while there’s a learning curve, the platform also provides enough resources to help new users get up to speed relatively quickly.

**What do you dislike about Sanity?**

For users unfamiliar with schema-based systems, there’s definitely a learning curve. Pricing can also be a concern. While the free tier is generous, advanced features such as higher quotas or more extensive user management come at a premium. Another point to consider is that Sanity.io offers minimal out-of-the-box features. Its flexibility is great, but it means that users will need to build a lot of components themselves to achieve the desired functionality, which may require more development effort upfront.

**What problems is Sanity solving and how is that benefiting you?**

Sanity solves the problem of rigid, tightly-coupled traditional CMS structures by offering a highly flexible, schema-based platform that lets you define content types exactly how you need them. This flexibility is great for complex content models or projects where the content isn’t straightforward, allowing you to manage everything from blog posts to e-commerce products within a single system. It also tackles the issue of slow collaboration by providing real-time editing, enabling teams to work together seamlessly without overwriting each other's changes. Sanity allows me to build custom solutions for clients without being limited by the platform, while also ensuring performance and ease of collaboration.

  ### 45. Wonderful developer experience, great community!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kristofer G. | Frontend lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 15, 2022

**What do you like best about Sanity?**

Sanity is a wonderful system for setting up structured content. It's flexible, it's easy to set up, it's cheap (if not outright free), and it lets me create incredible solutions for our clients. Finally, the community and support you get on Slack is best in business.

**What do you dislike about Sanity?**

The documentation can be a bit hard to navigate at times. The v3 of the Sanity Studio is great, but still not out for general availability. It's also super expensive once you need business features like SSO (understandable though).

**What problems is Sanity solving and how is that benefiting you?**

Sanity solves the issue of structuring content in an easily customizable way for our customers. I haven't looked at CMSes since I discovered Sanity, and Sanity helps out with so much more than just content management.

  ### 46. Best headless CMS

**Rating:** 5.0/5.0 stars

**Reviewed by:** Thomas B. | Senior Software Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 18, 2021

**What do you like best about Sanity?**

Very powerful data configuration (schema) that turns to an efficient editor. Everyone one from developers to content editors to management, love our Sanity studio.

**What do you dislike about Sanity?**

No fine grained access control (per field, it's only per document or document type).

**What problems is Sanity solving and how is that benefiting you?**

Sanity let us build a powerful administration/editing UI for our marketing website and our marketplace that please both our developers and non-technical editors.

  ### 47. Customizable Headless CMS at its best!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Till S. | Head of Development, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 16, 2022

**What do you like best about Sanity?**

- the customizability of the backend
- everything is structured data
- easily extensible with React components
- great support community
- very nice plugin and schema ecosystem
- AI integration is awesome
- constantly new features released

**What do you dislike about Sanity?**

- custom roles for role-based access management is not included in other plans than the enterprise plan

**What problems is Sanity solving and how is that benefiting you?**

- managing content for websites and apps

  ### 48. Powerful CMS with lots of flexibility

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jackie Ang J. | Software Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 07, 2024

**What do you like best about Sanity?**

Sanity's flexible schema and GROQ query language have been a game-changer for building a custom content platform tailored to educational materials like lessons, courses, and webpages. As a software engineer, I appreciated the detailed documentation and resources that helped me quickly learn and leverage Sanity’s full capabilities. The CMS is a powerful tool that allows for a long list of use cases. Live previews and customization options further streamlined our workflow, making it easy to design user-friendly, dynamic pages.

**What do you dislike about Sanity?**

While there was ample documentation available, there could be more of a learning curve for those who don't know exactly where to start.

**What problems is Sanity solving and how is that benefiting you?**

Sanity allowed us to create highligly customized content when we were limited by our existing tech resources.

  ### 49. An easy to use and implement headless CMS

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 11, 2024

**What do you like best about Sanity?**

Since we first partnered up with Sanity, the support our team has received has been great. From having a dedicated Slack channel to answer our team's questions to exceptional documentation, our experience has been better than expected. As a developer, the documentation provided by Sanity was instrumental in helping us set up our first studio and integrate it with our front end. I also appreciate Sanity's flexibility in that you can use it out of the box or customize it until it fits your needs.

**What do you dislike about Sanity?**

Honestly, our team has not encountered any major issues, and if/when we did the Sanity team was always there to help us fix the problem. If I had to pick something, it would be that I wish some of the recent updates had been available when we first started building our studio. There are a few things that would have been nice to have, but not worth the effort to go back in and update as of now. It would also be nice to see some more pre-build templates and examples with the different frameworks.

**What problems is Sanity solving and how is that benefiting you?**

The biggest problem that Sanity is helping our team to solve is being able to update content in real tim without the need for a developer to go in, make code changes, and then have to run a build. This saves our team a lot of time and allows us to focus on other things rather than making small text changes across our sites.

  ### 50. A powerful solution for managing content of any form on any platform

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Music | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 23, 2025

**What do you like best about Sanity?**

As a headless CMS it has really helped us migrate away from a legacy website effectively, the frequency and quality of new features is also very promising.
So far we have integrated it into one application, but hopefully in the future we can implement it into more as it can solve many of our content management related problems.

**What do you dislike about Sanity?**

The removal of the Business plan, which for our use case only leads to us having to pay more while getting less.

**What problems is Sanity solving and how is that benefiting you?**

It is allowing us to migrate away from a legacy website that did not have any content management in a progressive manner.


## Sanity Discussions
  - [Would it be possible to add to ability to create &quot;Singles&quot; and &quot;Global variables&quot;?](https://www.g2.com/discussions/would-it-be-possible-to-add-to-ability-to-create-singles-and-global-variables) - 1 comment, 1 upvote
  - [What’s the best to create localized content using sanity and gatsby?](https://www.g2.com/discussions/what-s-the-best-to-create-localized-content-using-sanity-and-gatsby) - 1 comment, 1 upvote
  - [Can I expect some changes to the HTTP api to be inegrated to the Sanity JS sdk?](https://www.g2.com/discussions/can-i-expect-some-changes-to-the-http-api-to-be-inegrated-to-the-sanity-js-sdk) - 1 comment, 1 upvote
  - [What is sanity IO used for?](https://www.g2.com/discussions/what-is-sanity-io-used-for) - 4 comments
  - [What is sanity software?](https://www.g2.com/discussions/what-is-sanity-software) - 3 comments

- [View Sanity pricing details and edition comparison](https://www.g2.com/products/sanity/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-08-02+01%3A19%3A36+-0500&secure%5Bsession_id%5D=42f4f307-c441-415b-acf2-3468ad8aea4f&secure%5Btoken%5D=32ca50fd939902410ce2f63f43e0eef0e284d49d155a0aea0502a0be25878157&format=llm_user)
## Sanity Integrations
  - [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews)
  - [Claude](https://www.g2.com/products/claude-2025-12-11/reviews)
  - [Easyling](https://www.g2.com/products/easyling/reviews)
  - [Semantic UI React](https://www.g2.com/products/semantic-ui-react/reviews)
  - [Tealium](https://www.g2.com/products/tealium-2026-07-21/reviews)
  - [Vercel](https://www.g2.com/products/vercel/reviews)

## Sanity Features
**Content**
- Content Authoring
- Rich Text Editor
- Versioning
- Plug-ins/Widgets/Apps
- Approval Process
- Content Scheduling
- Asset Management
- Internal Search
- Content Repository

**Analytics**
- Web Analytics
- Campaign Tracking
- Audience Insights
- Reports & Dashboards
- Personalization
- Marketing Automation

**Functionality**
- Developer Tools
- Automation
- Website Staging

**Publishing**
- Automated Publishing
- Multi-language
- AR/VR Capability

**Agentic AI - Enterprise Content Management (ECM)**
- Autonomous Task Execution
- Natural Language Interaction
- Decision Making

**Design**
- Breadth of Pre-Built Templates
- Mobile
- Branding/Themes
- Customization

**Content Management**
- Customizable Templated Workflows
- Asset Management
- Portals and Sites

**Management**
- Web Content Dedication
- Website Hosting
- Role-Based Permissions

**Development**
- Image Management
- Reuseable Content
- Unlimited Environments
- Form Builder

**Platform**
- User Community
- SEO
- Flexible Navigation Structures
- User, Role, and Access Management
- Enterprise Scalability
- Internationalization
- Dashboards and Reports
- API / Integrations

**Design & Development**
- Self-Service Capabilities

**Support**
- CMS Variety
- Multi-CMS Support
- Compliance

**Analytics**
- Personalization
- Content Performance

**Agentic AI - Web Content Management**
- Cross-system Integration
- Natural Language Interaction

**Agentic AI - Headless CMS**
- Cross-system Integration

**Agentic AI - Digital Experience Platforms**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**File Management**
- File Type Support
- Metadata
- OCR Scanning
- Versioning
- Collaboration
- Document Assembly
- Form Creation
- Portals and Sites
- Disposition
- Search
- Web Interface
- Mobile Apps

**Workflow**
- Process Automation
- Conditions
- Activities
- Records Management
- Case Management

**Platform**
- Internationalization
- Performance and Reliability
- Reporting and Auditing
- System of Record Integration
- APIs

## Top Sanity Alternatives
  - [Storyblok](https://www.g2.com/products/storyblok/reviews) - 4.5/5.0 (582 reviews)
  - [Contentstack](https://www.g2.com/products/contentstack/reviews) - 4.3/5.0 (335 reviews)
  - [Umbraco](https://www.g2.com/products/umbraco/reviews) - 4.5/5.0 (969 reviews)

